Sulafa Zidani in conversation with Amanda Brennan. Amanda’s decade-long career as an internet librarian spans across different platforms and materials ranging from memes to trends at large. I spoke to her to learn about how she understands and struggles with internet culture. In our interview, Amanda highlights the internet as a place for creative niches and fandoms where people can explore and make sense of their identity, with Tumblr being the quintessential place for that type of engagement. We also discuss the difference between “memes” and “trends” in Amanda’s work, how she organizes and categorizes internet culture to forecast trends, and whether trends ever really die.