It’s All Transmedia Now

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It’s All Transmedia Now

This post is part of a series written by contributors to Imagining Transmedia, a new book of essays published by the MIT Press. The book explores how transmedia techniques are being used in a wide range of settings, from entertainment and education to health care, journalism, politics, urban planning, and more.

How do we think about stories and what it means to imagine a world together when the pathways for telling, sharing, and reacting to those stories are constantly shifting and bleeding into one another? When that shared narrative universe is massively distributed, debated, and collectively infused with the energy and attention of thousands or millions of people? These are the questions at the heart of our new book Imagining Transmedia, the culmination of over a decade of intensive mucking about in transmedia storytelling at the Center for Science and the Imagination at Arizona State University. I’d like to tell you a story about how we got here.

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From Brazil to L.A. : Transmedia and Audiovisual Creators Raphael Draccon and Carolina Munhoz (Part Two)

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From Brazil to L.A. : Transmedia and Audiovisual Creators Raphael Draccon and Carolina Munhoz (Part Two)

Raphael Draccon and Carolina Munhoz bring together unusual and solid characteristics as content creators, capable of reading a world and translating it to increasingly sophisticated and broad audiences in a universal aesthetic and language without losing their creative DNA. There are many interesting topics to be covered and therefore this interview will be divided into two parts. We will address biographical aspects to understand how the trajectories of the authors are inspiring for young talent, aspects related to content creation, editorial and audiovisual business, interaction with technology and platforms, relationship with fandom and influence in the conception and development of projects, the relationship between creators and large entertainment companies, and future projects will also be covered.

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From Brazil to L.A. : Transmedia and Audiovisual Creators Raphael Draccon and Carolina Munhoz (Part One)

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From Brazil to L.A. : Transmedia and Audiovisual Creators Raphael Draccon and Carolina Munhoz (Part One)

Raphael Draccon and Carolina Munhoz bring together unusual and solid characteristics as content creators, capable of reading a world and translating it to increasingly sophisticated and broad audiences in a universal aesthetic and language without losing their creative DNA. There are many interesting topics to be covered and therefore this interview will be divided into two parts. We will address biographical aspects to understand how the trajectories of the authors are inspiring for young talent, aspects related to content creation, editorial and audiovisual business, interaction with technology and platforms, relationship with fandom and influence in the conception and development of projects, the relationship between creators and large entertainment companies, and future projects will also be covered.

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