Television and the Civil Rights Movement: An Interview with Aniko Bodroghkozy (Part Three)

Today’s civil rights movements, such as the struggles over the DREAM act, are more likely to play out in digital media than through broadcast media, and once again, the debates seem to want to focus on digital media as technology, rather than as a set of social, cultural, and political practices. What lessons might we take from your work on 1960s television to help us understand the role of new media in contemporary political resistance movements?  

Let’s remember that television news in the early 1960s was the era’s “new media,” as digital media like Twitter and Facebook are today.  Any successful social change movement is going to want to exploit and make use of the newest communication tools of its era.  Today it’s social media.

These forms of media obviously do somewhat different things than “old media” like television – the form of communication and contact is different, appeal to audiences is different.  I hear the term “Twitter Revolution” and it puts my teeth on edge.  Twitter no more caused the Arab Spring or the Occupy movement than television caused the civil rights movement or the anti-Vietnam war movement.  In both cases, social change movements used the communication tools of the day and certainly the tools have an impact on how one can communicate, who one can reach, how quickly we can organize, and all the rest.

What concerns me is the centering on the technology as technology and the utopian discourses that surround it all.  As far as digital media, I think Morozov’s The Net Delusion is a useful corrective to the notion that new social media are inherently liberatory.  Social change movements create the impetus for social change – and that requires the hard work of organizing.  Television coverage and social media tools help, but they don’t substitute for organizing and getting lots of people together in real time and space pressing a change agenda and dialoguing with others and confronting others about it.  Some of this can occur in virtual spaces (I think Facebook and Twitter can be great organizing tools – mostly because they are fast and efficient), but I still would argue that social change activists do have to get into the streets and into public spaces as Occupy did – and as the civil rights movement did. 

One of the most important contributions of your book is your focus on reception, specifically the ways that different groups (not simply black vs. white or north vs. south, but different groups of white southerners, say) used television content to stage debates about what forms of social change were or were not acceptable. Too often, we end up with pretty univocal accounts of how southerners responded to the civil rights movement. What were some of the core points of difference that surface when you look at audience response to these broadcasts?

It’s pretty easy to stereotype white Southerners in the civil rights era: either benighted, evil or buffoonish racists or latter-day Atticus Finches taking on the good fight for victimized blacks.  I was interested in really trying to understand how white Southerners responded to the fundamental challenge to their segregationist world view when national media, network television in particular, throws a nationwide spotlight onto race relations in their locales, in particular Birmingham and Selma.

Working with the very large number of letters to the editor I found in Alabama newspapers, along with editorials and commentary that directly addressed media coverage I wanted to analyze and provide interpretive readings of these responses.  One thing I found was a significant degree of media awareness and savvy among white Southerners – they were far more aware of the workings of the media than were non-Southerners or African American commentary in the black press.

In fact, during the key civil rights years (early-mid 1960s) I was struck by how little discussion of the media I found in the black press.  It was like, since the media wasn’t a “problem” for the black empowerment movement, the medium as medium tended to disappear.  The media was telling the truth, “reflecting” what was really happening in the South, so there wasn’t the felt need to interrogate how the media was operating.  At least, that’s my attempt to hypothesize about the dearth of discourse about media in the black press during this period.

The situation is very different in the Alabama press.  Lots of attention to the role played by national media and particularly the “new media”: television.   And since most of these Southerners didn’t want to believe that what they were seeing on their TVs was true, they had to explain what was going on.  There were a lot of accusations that King and the movement merely wanted “publicity.”  Publicity for what?  Well, King was power mad or wanted to curry influence in Washington.  The movement’s stated reasons for the publicity campaigns couldn’t be grappled with.

These Southerners were, of course, correct that King and the movement staged marches and demonstrations to get media attention: they needed publicity on a national scale.  The movement, on the other hand, could never admit that they were staging “media events.”  White Southerners could see this, but for the most part had to stop right there.  To engage the next question: why do these marchers want this national attention, what are they marching for and against, would lead to scary answers.

If the Southern white worldview is founded, as it was, on the premise that segregation works for everyone and that blacks are just as content with the situation as whites, then to really engage the fundamental question profoundly threatens that worldview.  So many white Southerners had to evade and look for other things to focus on: the “Northern-ness” of network television, for instance.  Or media bias: why the focus on bad race relations in Selma when blacks and whites are killing each other in New York subways?  Why doesn’t the media focus on racism in the North?  Valid questions, but they do help to evade the big issue about Jim Crow and voter disenfranchisement.

Occasionally with some letter writers and editorialists, the media images broke through: especially during the 1965 Selma voting rights campaign, particularly when white volunteers got murdered.  In a number of cases, there were anguished concerns about the “image” of Alabama that the rest of the country is getting: what does this say about Alabama?  Who are we?  How are we going to have to change?  I see these as cracks in the hegemonic segregationist armour and clues to how a previously naturalized worldview starts slowly to disintegrate.

As a historian of reception practices, the one thing I wanted to try to do was avoid taking a condescending attitude to these segregationist discourses and the people who were producing this discourse.  It’s easy to feel superior and know that these folks were on the wrong side of history.  They didn’t know that.  I

n some ways I found Northerners, particularly those who responded to the East Side/West Side episodes that explored race relations topics in Northern locales, as equally blinkered.  Even though these episodes were clearly marked as occurring in New York City and its environs, numerous letter writers would discursively locate the problem back to the South.  The real race problem was there; Southerners were the ones who should be watching these shows to learn about the plight of black people.   “Dumb” white Southerners were the problem, no matter where blacks faced oppression and discrimination.

One of the surprising discoveries you made was that while the networks did cover aspects of the March on Washington “live,” they cut away from what we now see as the key moments in King’s “I Have a Dream” speech. What do you think motivated that decision?

http://www.youtube.com/watch?v=smEqnnklfYs

All three networks carried significant amounts of live coverage of the March on Washington which occurred, by the way, on a Wednesday.  Nowadays it’s no spectacular feat to get masses of people to Washington for a march, but they always happen on the weekend.  Try to get a quarter of a million people to the national Mall on a weekday!

Along with the live coverage during the day, CBS that evening provided a prime time news programme that both recapped the events of the day and provided background about the March.  For people interested in the March, CBS’s prime time coverage is probably where they first got their sense of what happened.  Now this is the pre-sound bite era.  The news special provided long excerpts for quite a number of the speeches that preceded King’s.

Finally we get to King who provided the final speech of the day.  King’s speech can be divided into two halves: the first part provides some rationale for why people are massed at the Mall and why blacks are not satisfied with the racial status quo or the pace of change.  The second part of the speech is the one we all know: the soaring oratory of “I have a dream” and King’s vision of an America redeemed.  So, when CBS news personnel make their decision of what to excerpt from the speech, what do they go with?

Believe it or not, they cut away just as King launches into “I have a dream.”  When I first saw this news programme at the CBS News Archive, my jaw just about hit the floor when I realized that the most important words of the most important speech of the 20th century ended up on the cutting room floor.  It’s a pretty major journalistic gaffe.  But why?

I suggest that in 1963, reporters and news personnel didn’t know what to do with “I have a dream.”  King isn’t speaking politically any more; he isn’t given a list of grievances.  He is preaching.  Drew Hansen in his book about the speech really helped me to understand what the journalistic decision-making must have been.  King was no longer a political leader, he was now a visionary prophet, akin to Isaiah in the Bible.  This wasn’t a King that journalists were familiar with – outside of black churches, no one had really heard King speaking like this.

Aniko Bodroghkozy  is Associate Professor in the Department of Media Studies at the University of Virginia. Prof. Bodroghkozy received her PhD in 1994 from the University of Wisconsin/Madison’s Department of Communication Arts where she worked with John Fiske and Lynn Spigel. She received an MFA in Film from Columbia University in New York, and a BA High Honours from the Department of Film Studies at Carleton University, Ottawa, Canada. Prof. Bodroghkozy’s first book, Groove Tube: Sixties Television and the Youth Rebellion was published by Duke University Press in 2001. She has published numerous articles on American cinema and television and the social change movements of the postwar era. Her work has appeared in scholarly journals such as Cinema Journal, Screen, Television and New Media, and the online TV Studies journal Flow. Her current book project, Black Weekend: Television News and the Assassination of John F. Kennedy is a narrative history exploring the four days of network coverage surrounding the death of JFK.  She is also editing the forthcoming Blackwell Companion to the History of American Broadcasting.

Television and the Civil Rights Movement: An Interview with Aniko Bodroghkozy (Part Two)

You suggest that the news media made “common cause” with the civil rights movement in bringing some of their concerns to the American public. What motivated the national news media to embrace this story? What were the limits of their commitment to the cause?  

It was a limited common cause. Around issues such as integration of schools and public spaces, along with voting rights, the media was largely supportive.  But Presidents Kennedy and Johnson also embraced those goals.  The news media, television in particular, tended to be very positively inclined to JFK and was as well to LBJ in the early period of his administration when he appeared to be trying to carry out the Kennedy agenda, particularly the Civil Rights Act that passes in 1964.  The legislative goals of the movement were “legitimated” by the fact that there was significant support among both Democratic and Republican officials outside the South. These were somewhat less partisan times, certainly in media coverage.  Television news deferred quite a bit to the president.

But one thing surprised me as I examined TV news coverage.  Reporters tended to become far more critical of civil rights activists and civil rights campaigns when things turned violent.  In reading transcripts of NBC coverage of the sit-in movement, I was surprised to discover that the reporter refused to identify who was being violent.  The reporter kept using the passive voice so it wasn’t clear that white segregationists were the ones pummeling sit-in demonstrators.

At other times, however, when the violence was so clearly marked between victim and aggressor, there was less criticism of the civil rights activists.  When voting rights marchers in Selma were brutally gassed and beaten on the Edmund Pettus Bridge in full view of a battery of cameras, there was no attempt to suggest that the marchers were participating in creating the mayhem.  However, in another news story from Selma that I viewed, the CBS reporter was somewhat critical of very youthful demonstrators who, unlike their elders, did not present docile bodies, but ranged around the streets and back alleys during their march.  In general, there appeared to be more anxiety about the activities and potential threat of black youths (who were, of course, fundamentally important to the success of civil rights campaigns, particularly those of direct action and civil disobedience).

It’s a weird paradox: TV news was drawn to the civil rights story to some extent because it provided dramatic visuals of violence and a powerful good versus evil narrative, but reporters tended to criticize the violence that drew them to the story in the first place.

You write in the book about “a moment [in the 1960s] of non-stereotypical, respectable middle-class blacks” on fictional television. What factors gave rise to this moment and which led to its decline? How do these fictional black characters relate to the idealized civil rights subject that you suggest was constructed through the evening news?

 

http://www.youtube.com/watch?v=wcOlcDUQ29M

It seems that every era of media representation of African Americans is attempting to respond differently to the era that precedes it.  I open the book with a consideration of The Beulah Show and Amos ‘n’ Andy, the early 1950s shows featuring blacks in starring roles.  We tend to consider them to be stereotyped and degrading images of blacks.  At the time, however, the thinking about these representations was somewhat more complicated.  Beulah, the black housekeeper to a white family, was seen by some (including some in the black press) as equal to her employers, middle-class in deportment, not using dialect, and in general a good role model.  In developing Amos ‘n’ Andy for television, CBS very deliberately elevated them and the Kingfish to middle class status presumably to make them appear less disrespectable and buffoonish.  Nevertheless, both shows, and especially Amos ‘n’ Andy, were subject to high profile protest by the NAACP, and were off the air by 1953.

Prime time becomes a very “white-washed” world from then on till the early-mid 1960s.  Network programming philosophy was: appeal to the most, offend the least.  Black performers tended to cause controversy – witness the case of Nat King Cole and his 1957 variety show which couldn’t secure a sponsor.  The “integrating” of prime time entertainment programming is, of course, a direct result of the civil rights movement.  It was becoming more of a problem to not show at least occasional black performers or black characters.

Herman Gray came up with the concept “civil rights subject” when he was writing about how television tended to remember civil rights.  The civil rights subject in his original formulation is the latter-day beneficiary of the movement: an exemplary figure signified by hard work, individualism, middle-class status.  The Huxtable family of The Cosby Show is the quintessential example of this concept.  What I argue in my book is that this “civil rights subject” is also evident in television representations (both in news coverage and in prime time entertainment) during the civil rights era.  The most notable early example in prime time drama is Bill Cosby again!  In 1965 he’s paired with a white partner in the Cold War espionage series, I Spy.  Cosby’s character can’t just be a spy, though: he’s a Rhodes scholar who speaks eleven languages and is clearly superior to everyone around him (except that his white buddy gets all the girls).  I Spy gives us a colour-blind, post-integrationist world where our two heroes can range around the world to Cold War hot spots (typically in Asian countries that look “exotic”) and represent a black-and-white America that doesn’t have anything to do with racism.

 

http://www.youtube.com/watch?v=H6YH3j01Ou8

Bill Cosby’s character is the opposite of a victim, but another form of early 1960s programming did focus on blacks-as-victims – the “social problem” dramas that appeared in direct response to both the idealism of the Kennedy New Frontier and also industry anxiety about tougher regulation by the new FCC chairman, Newton Minow who castigated television as “a vast wasteland.”  One show I look at, East Side/West Side, focuses on the crusades of an idealistic white social worker in New York City.  One very high profile episode examines the plight of a young Harlem couple dealing with the lack of jobs for black men and horrendous ghetto housing conditions (their baby dies after begin bitten by a rat).  Even though the couple is obviously poor and living in degraded conditions, they are presented to us as middle-class seeming, dignified, hard-working, eminently respectable – although James Earl Jones, as the husband, portrays a barely contained rage against his oppression.  The characters, nevertheless, are presented to white viewers as ones deserving of help – the only thing standing in the way of their achieving middle-class status and integration into the white world is employment discrimination and slum housing.  So there’s that similar appeal that we see in news and photojournalism coverage: helpless but worthy blacks, enlightened, caring whites as potential rescuers.

 

http://www.youtube.com/watch?v=Kn5kDvpiibA

But shows like East Side/West Side were a bit grim for prime time Nielsen families.  The quintessential civil rights subject after Bill Cosby in I Spy was Diahann Carroll in Julia, which came on air in 1968 and was the first TV series to star an African American since the days of Amos ‘n’ Andy and Beulah.  Julia was colour-blind integration fully achieved.  She’s a nurse with white co-workers and she lives in a LA apartment building with white neighbours.  Except for mostly humourous instances of “prejudice,” Julia and her adorable young son personify a world of interracial harmony.  The show was controversial because as network television’s first high profile attempt to center a show around African Americans, it ran up against the rapid shifts in the black empowerment movement and what was going on with race in the US at that point.  By 1968 with the Civil Rights and Voting Rights Acts having passed, the attention shifted North and there’s more of a focus on economic oppression and “de facto” segregation and the situation with black inner city “ghettos.”  The movement also shifts into more confrontational directions that are more discomforting to liberal and moderate whites.  Julia was a popular show but arguments swirled around it suggesting that the show was out of touch with what was really going on: the show wasn’t “telling it like it is.”

 

You see the book as seeking to correct some common misunderstandings about the role of television during the civil rights era. What do you see as the most widespread misinterpretations of this period?

 

I think it’s similar to the misunderstanding about television and the Vietnam War.  Television did not embrace the cause of the anti-war movement and thereby lead the US population to demand the war’s end.  (See Daniel Hallin’s The “Uncensored War.”)  Similarly television didn’t cause the success of the civil rights movement.  Television was not a mouthpiece for the movement; news coverage did not transmit or reflect the positions, perspectives, and arguments of the movement in some simple, one-directional sort of way.  I see this over and over again in histories of the civil rights era: the nation saw it on television and the nation acted.  This reifies the medium, gives us television as a neutral mirror reflecting what’s in front of the camera.   No attention to television as an institution and industry, or to textual construction, or to reception practices – all the issues that we as media scholars explore.  This is preaching to the choir when I say this to fellow media studies folks, but I’m hoping my book gets read by non-media scholars, too!

Was network television in general sympathetic to the legislative goals of the movement?  Yes.  But as I’ve already noted, so were powerful political players.  Was the movement sympathetic to many of the movement’s strategies, including demonstrations, direct action, civil disobedience?  In general, no.  For instance, in the run-up to the March on Washington, the media (and not just television) was very critical of the prospect of a hundred thousand and more black people converging on the nation’s capital.  The recurring news peg was “violence is inevitable” and “mass marches won’t sway congressional votes anyway.”  When violence didn’t occur on the day of the march, the live coverage became largely celebratory with images mostly focused on dignified, middle-class-looking marchers – ideal “civil rights subjects” – who presented docile, smiling, and unthreatening images.  But newsmen covering the event continued to insist that the quarter of a million marchers wouldn’t sway votes, so what was the point of the march.

So I really want to undercut and question a certain amount of technological utopianism and determinism that I see in civil rights historiography and also in popular memory.  Television coverage was crucial to the movement, of course; the movement did not, however, fundamentally control either the medium or its messages.  The medium and the movement were not one and the same; that fact tends to get lost.

Aniko Bodroghkozy  is Associate Professor in the Department of Media Studies at the University of Virginia. Prof. Bodroghkozy received her PhD in 1994 from the University of Wisconsin/Madison’s Department of Communication Arts where she worked with John Fiske and Lynn Spigel. She received an MFA in Film from Columbia University in New York, and a BA High Honours from the Department of Film Studies at Carleton University, Ottawa, Canada.

Prof. Bodroghkozy’s first book, Groove Tube: Sixties Television and the Youth Rebellion was published by Duke University Press in 2001. She has published numerous articles on American cinema and television and the social change movements of the postwar era. Her work has appeared in scholarly journals such as Cinema Journal, Screen, Televisionand New Media, and the online TV Studies journal Flow. Her current book project, Black Weekend: Television News and the Assassination of John F. Kennedy is a narrative history exploring the four days of network coverage surrounding the death of JFK.  She is also editing the forthcoming Blackwell Companion to the History of American Broadcasting.

 

 

Television and the Civil Rights Movement: An Interview with Aniko Bodroghkozy (Part One)

Many of us may think we know the history of the role which American broadcast television played in fostering public awareness and rallying support behind Martin Luther King and his 1960s era Civil Rights struggle. We can all picture in our heads the black and white fuzzy images of King's powerful remarks in front of the Lincoln Memorial during the March on Washington, for example, and we know that people across the country must have watched those amazing words in their living rooms. Not so fast, argues Aniko Bodroghkozy, the author of a new book, Equal Time: Television and the Civil Rights Movement.  Bodroghkozy certainly argues that television played important roles in sparking the consciences of viewers around the country as the networks and the activists made reluctant, tentative, highly compromised "common cause" with each other to transform the civil rights struggles into a prime time spectacle. But, some of what you believe happened -- starting with how the networks covered the March on Washington -- turns out to be a bit more complex than popular memory and imagination might suggest.

I have had the joy of watching Bodroghkozy develop from a young graduate student at the University of Wisconsin-Madison studying under John Fiske and Lynn Spigel, to the author of an important first book about the ways the student protests of the 1960s engaged with television, through to the publication of this masterful new book, which represents the culmination of more than a decade's work in the archives. Bodroghkozy has already written the definitive accounts of the controversy surrounding The Smothers Brothers Comedy Hour and the reception of Julia by black and white viewers, both essays often assigned in television history classes around the country. Her work moves back and forth between news and entertainment programming, showing the ways that they were sometimes aligned, sometimes contradictory, in their depictions of the current state of race relations in the 1960s. Her work is surprisingly nuanced in dealing with the diversity of perspectives within the network journalists, within the civil rights movement, and with white southerners, as the country sought to resolve deep rooted conflicts around segregation. She offers rich readings of key programs and broadcasts which are contextualized by contemporary responses from newspapers and letters housed in archives, combining insights from social and political history alongside those she brings to the table as a gifted broadcast historian.

The book's consideration of media and political change is well timed, offering a rich historical counter to current debates about the role of new media in informing recent struggles, from the Arab Spring to the Occupy Movement. For me, it especially resonates with the work that my Civic Paths team at USC has been doing on the DREAMers, undocumented youth whose current civil rights struggles are informed by their saavy use of YouTube and various social media platforms. But, as the country's first black president seeks re-election,  Equal Time offers us some great resources for placing into perspective various attempts to mobilize popular memories of the Civil Rights era.

The following interview demonstrates Bodroghkozy's careful, nuanced, yet engaged mind at work, describing some of the ways that Equal Rights helps to revise our understanding of this important era both in the history of American politics and in the evolution of television as a medium.

You can also follow this link for an interview with the author on public radio.

You begin the book with a powerful quote from Martin Luther King: “We are here to say to the white men that we are not going to let them use clubs on us in the dark corners. We’re going to make them do it in the glaring light of television.” To what degree were the tactics King brought to the civil rights movement designed to encourage and shape television attention? What did King and the other civil rights leaders hope to accomplish by getting access to broadcast media?

 

King’s quote is really noteworthy because he and civil rights leaders of the era so very rarely talked openly about their strategies to elicit television coverage.  To be open about their “media campaign” would have appeared manipulative, anathema for a movement that was attempting to appeal to the moral conscience of the nation.  King and the SCLC (the Southern Christian Leadership Conference, his organization) understood the power of strong visual images and the need to communicate a stark message of moral clarity – and to communicate that message and those images to a national audience that could put pressure on congressmen, senators, and the president to pass federal legislation around civil rights and voting rights.  Accessing a national audience was key.

You have to remember that in the early 1960s, there were few truly national media outlets.  There were the picture magazines, Life and Look, which reached a huge readership, and to a lesser extent the newsmagazines like Time and Newsweek.  None, of course, had the reach of network television, which by the early 1960s had over ninety percent penetration in U.S. households.  This time period is also when the networks finally begin to invest significantly in their news divisions (CBS and NBC inaugurate their half hour nightly news shows in the fall of 1963 and throughout the early/mid 1960s large numbers of prime time news documentaries, special reports, bulletins and the like).  So you’ve got network news becoming a serious journalistic venue reaching unprecedented numbers of citizens.

King and the SCLC in particular appeared to intuitively understand the nature of television news and the need for dramatic pictures.  They knew to schedule marches no later than about 2:00 in the afternoon in order to work with the demands of the TV news room: film had to be flown to New York, printed, edited, and readied for broadcast for the nightly news.  And they knew that the news cameras would stick around only if the marches and demonstrations led to confrontation and even violence.  The movement did need to create situations in which white racists would beat and brutalize civil rights activists.

On the one hand, one could say that the movement was manipulating the media as well as Southern white police officials like Birmingham’s Bull Connor or Selma’s Jim Clark by creating a setting for confrontation (and certainly segregationists argued that these were all publicity stunts).  On the other hand, blacks had been beaten, lynched, and brutalized “in the dark corners” for decades and decades.  Staging this brutality out in public and inviting new forms of national media to witness it was a novel and clearly powerful tactic that both assisted the movement in making its larger arguments about Jim Crow and black disempowerment, but also played to the strengths of television as “new media.”

 

Was the goal to reach white viewers, black viewers, or some kind of community which included people of multiple races?

 

The goal clearly was primarily to reach white viewers, particularly outside the South.  Frequently network news stories about civil rights would be “blacked out” on Deep South TV stations.  Steven Classen has written superbly in his book, Watching Jim Crow, about the case of Jackson, Mississippi’s WLBT-TV which systematically censored network news stories about civil rights or race relations and eventually, after long legal struggles by civil rights activists, finally had its broadcast license revoked by the Justice Department in 1969.  King would frequently appeal to “the conscience of the nation.”  He was obviously referring to the mass audiences produced by media like network television and to nationally distributed magazines.

The movement really didn’t need television to appeal to African Americans (either in the South or the North).  There was a very robust black press that was very effectively distributed to black communities.  News weeklies like the Chicago Defender and the Pittsburgh Courier had national reach with black train porters often working as an informal distribution system to get these newspapers to black communities around the country, and especially into the Deep South.  The movement needed to reach and impact whites outside the South in order to make the case that segregation in Birmingham, Alabama or Albany, Georgia or voter disenfranchisement in Selma, Alabama weren’t regional issues to be solved at the state level, but rather national problems of concern to all Americans to be dealt with in Washington.  And Washington politicians would only care if they were hearing from constituents en masse.

It’s also important to remember this was the Cold War era and to some extent the movement was aware of the global audience. We aren’t really in the satellite era yet (although the Telstar communications satellite goes up in 1962 and live satellite transmission is possible).  The 1963 March on Washington coverage is transmitted live to most European countries.  Nevertheless images are traveling more quickly in this era and there’s lots of concern about how global audiences are making sense of the “leader of the Free World” oppressing its black citizens.

 

Does television mean something different in the context of this movement than newspapers and print based media?

 

I think the distinction is more “visual media” versus “print media.”  My book was going to press just as Martin Berger Seeing Through Race came out.  He examines the photojournalism around the civil rights movement and comes to some similar conclusions to mine about network news coverage.  In both cases, the emphasis is on dramatic images of moral clarity: good versus evil, clearly marked.  It calls to mind Peter Brooks’ arguments about “the melodramatic imagination” and the moral occult: in a secular era, we need narratives to give us that clarity that used to be presumably provided by the church in the pre-modern era.

Both television news and photojournalism assumed a white viewer.  The preferred images are of helpless, supplicating or brutalized black bodies that need assistance.  The white viewer is hailed into the position as saviour or rescuer.  The white viewer, whose conscience is being appealed to, is called on to do something, respond in some way to come to the aid of the helpless black victim.  Berger very usefully traces this trope back to abolitionist iconography with the widely circulated image of the kneeling, supplicant slave holding up his chained arms.  In television news coverage, black civil rights activists are almost always mute; only King is authorized to speak.  Preferred images include docile marchers, praying bodies, and, of course, tear-gassed, whipped, beaten bodies.  Print media had a significant role to play as well and Richard Lentz in his (terribly titled!) book Symbols, the News Magazines, and Martin Luther King does a great comparative analysis of Time, Newsweek, and U.S. News and World Report in their coverage of King and the movement.

But ultimately I think the power of the civil right movement comes from its visuality and the movement’s intuitive grasp of how to communicate via imagery.  Print media, I think, functioned in an ancillary role providing background, context, and information to the images.

 

 

Aniko Bodroghkozy  is Associate Professor in the Department of Media Studies at the University of Virginia. Prof. Bodroghkozy received her PhD in 1994 from the University of Wisconsin/Madison’s Department of Communication Arts where she worked with John Fiske and Lynn Spigel. She received an MFA in Film from Columbia University in New York, and a BA High Honours from the Department of Film Studies at Carleton University, Ottawa, Canada. Prof. Bodroghkozy’s first book, Groove Tube: Sixties Television and the Youth Rebellion was published by Duke University Press in 2001. She has published numerous articles on American cinema and television and the social change movements of the postwar era. Her work has appeared in scholarly journals such as Cinema Journal, Screen, Television and New Media, and the online TV Studies journal Flow. Her current book project, Black Weekend: Television News and the Assassination of John F. Kennedy is a narrative history exploring the four days of network coverage surrounding the death of JFK.  She is also editing the forthcoming Blackwell Companion to the History of American Broadcasting.

Batman and Beyond: An Interview with Will Brooker (Part Three)

  As you note, there has always been space within the Batman canon for some kinds of alternative interpretations of the character, for “What If?” or Elseworld stories, for alternative histories and authorial differences. Do you see the space for multiplicity within the superhero comics narrowing as Hollywood interests exert greater control over the future of these characters? If so, why?

I don’t, because I think comics are currently and will probably remain a niche interest.

That Morrison’s run on Batman -- an extended, fannish love letter to the character’s seventy-year continuity, including obscure, one-panel references to specific archival stories and reworkings of previously-repressed comic narratives – took place at exactly the time Nolan was helming his own separate and distinctly authored Batman franchise, demonstrates that comic book continuity remains relatively independent from the Hollywood version.

There are overlaps and crossovers – Nolan’s franchise borrowed from specific graphic novels, and Morrison incorporated references to the Nolan Batman into his own story –  but comics run on a parallel track, for a different (and far smaller) audience than movies, and no doubt also far smaller than the video game market.

It is certainly possible to identify a Nolan influence within Batman comics of the last seven years. Lucius Fox is now both regularly written and drawn to evoke Morgan Freeman. Joker is now commonly depicted with knife scars up both cheeks.  A rougher, more cockney Alfred, clearly inspired by Michael Caine, features in one recent graphic novel. Batman regularly appears as a more armoured character, and the Tumbler, his tanklike Batmobile from Nolan’s movies, has frequently appeared on the pages of comics. Characters like Riddler, Penguin and Killer Croc have been re-imagined, within certain titles at least, in a more ‘Nolanised’ style. A new title called simply The Dark Knight was launched in 2010.

However, I would characterise this as ‘influence’ rather than ‘control’. Nolan’s interpretation of Batman and his world has joined the matrix of Batman texts and images, as Adam West’s did in the late 1960s, and facets of the ‘Nolanverse’ will inevitably appear within other Batman stories, just as the comic books became more flat, Pop and cartoonish during the TV show’s successful run. That was a fad, and it faded, and I think the influence of Nolan’s specific Batman will also fade in time, though it will remain part of the broader kaleidoscopic matrix, or mosaic, of what Batman is, and will continue to crop up now and then.

One of the underlying arguments of my book is that meanings occupy places on a spectrum, rather than binary oppositional positions, and that they flow, change places and cross over like energy running around a circuit, rather than like light switches that are either on or off.

So there are constant overlaps and internal contradictions throughout Batman’s history that undermine any sense of clear boundaries and definitions.

The Dark Knight Returns, which is held up as one of the key texts of the ‘purist’, dark, military Batman, and also regarded as ‘faithful’ in tone to Kane’s original, is itself an Elseworlds story and a possible future. The 1970s Batman of O’Neil and Adams is believed to have rebooted the character from the sillier, more playful aesthetic of the 1960s, but it is surprisingly easy to find elements of camp and queerness in those supposedly ‘gritty’ adventures of the ‘Darknight Detective’ and Robin, the Teen Wonder.

And while the New 52 of October 2011 ostensibly reboots Batman into a more contained storyline and space after the complexity and ambiguity of Morrison’s previous run – we are told now that Batman has only been active for five years, which clearly rules much of his history out of continuity – it retains the official line that there are 52 multiple universes, including several in-continuity alternate versions of Batman. So while the New 52 reboot seems to be a move towards control and ‘straightness’, in every sense, at the same time it embraces multiplicity and a sense of possibility.

The dynamic between multiplicity and control in Batman’s universe is not a matter of off/on, then, but push-pull; a constant tension between energies in different directions, rather than a binary which clicks all the way to one extreme, then all the way back to the other

http://www.youtube.com/watch?v=Uxlf3ad9q5c

As someone who has written a lot about the meanings of the Joker, especially in relation to Nolan’s film, I wanted to get you to reflect a bit about the Joker/Obama phenomenon. What do these images suggest about the connections you draw between the Joker and folk cultural logics and practices?

 

I would be tempted to see the Joker/Obama images as an example of the state of contemporary folk culture epitomised by the Joker in modern comics – a distorted, limited, unfunny version of the older folk culture Bakhtin describes, which genuinely belonged to the people and the marketplace, and roamed freely, generously, with healthy mockery of official rituals and structures.

The posters of Obama in the guise of Ledger’s Joker do not strike me as witty or even meaningful. They seem to have no particular conviction behind them; no clear message or purpose.

The first instance of the Jokerised Obama was defended by the Republican students who designed it as simply a pop culture image to get attention, rather than a political statement.

The creator of the most famous Joker/Obama image, Firas Alkhateeb, also claims no political purpose and has said he simply produced it because he was bored. The ‘socialism’ caption was added by someone else, who downloaded Alkhateeb’s image from Flickr. Even with this addition, the poster strikes me as having very little focused meaning. The combination of Ledger’s Joker, Obama’s portrait from the cover of Time and the word ‘socialism’ do not seem to cohere into any resonant message. The racial connotations of the image also seem to be accidental, rather than intended by Alkhateeb, who claims he was simply experimenting with a photoshop technique.

So I would associate this image with the expression of closed-down, contained carnival that Bakhtin tells us evolved from the seventeenth century onwards; a reduced carnival-grotesque, an ‘individual carnival, marked by a vivid sense of isolation... laughter was cut down to cold humour, irony, sarcasm. It ceased to be a joyful and triumphant hilarity. Its positive regenerating power was reduced to a minimum.’

Mockery and foolishness have a useful social purpose, whether we agree with their political aims or not, but to my mind, the Jokerised Obama says nothing positive or helpful, whether for the left or the right; it only offers sneering, empty sarcasm and ugliness. ‘The result,’ as Bakhtin says, ‘is a broken grotesque figure.’

This is very much the Joker of recent, ‘dark’ Batman comics, whose jokes trail off without punchlines, who seems lonely, cold and barren, rather than a joyful, ‘gay devil’, who wants to spread his playful energies across the city.

If it does have a value is, it is perhaps that – like Ledger’s Joker – it destabilises meaning and questions oppositions.

Arguably, the Jokerised Obama image problematises our expectations of political propaganda posters– that they should have a clear intention and carry a coherent message – and works to question and interrogate political oppositions based around personality, celebrity and iconic individuality, through the creator’s stated indifference and lack of any motivation beyond playful experiment. We assume that the combination Joker + Obama must be meant as either celebration or criticism; inherently, though, as far as the creator’s intentions go, it is neither.

The slippery refusal of this image to carry any obvious meaning – its refusal to make sense, its obstinate unwillingness to be readily decoded, despite the fact that it fits the conventional icon + slogan pattern that we are so used to understanding immediately and reading competently in advertising and propaganda – does perhaps have a certain subversive power.

Nolan’s Joker claims to be an agent of chaos, empty of any political agenda or intention, rather than a ‘schemer’, but the fact that his terrorism is clearly carefully planned subverts even this idea of meaningless, motiveless crime. He denies the forces of order the opportunity to classify him as ‘chaotic’; that would be a category in itself.

The Jokerised Obama, by contrast, is assumed to have an agenda and political intention, but in fact, in its original form, was created genuinely without motive, for the sake of appearance alone – an exercise in photoshop that could presumably have been applied to any photograph of any face – rather than parody or propaganda.

As such, the Joker/Obama image, like the other artefacts that swarm and circulate around the film, from news stories to viral marketing to fan-made Bane memes, adds an interesting intertextual echo to the network of meanings that make up The Dark Knight, and the broader Dark Knight trilogy as a whole.

Will Brooker is currently Director of Research in Film and Television at Kingston University, London, and incoming editor of Cinema Journal. His books include Batman Unmasked, Using the Force, Alice's Adventures, The Blade Runner Experience, the BFI Film Classics volumeStar Wars, and Hunting the Dark Knight (I B Tauris, 2012).

Batman and Beyond: An Interview with Will Brooker (Part Two)

Your book seems to be as much focused on working through some core theoretical debates in media studies using Nolan and the Dark Knight as it is on using theory to explicate this particular franchise. What makes this film series such a good vehicle for asking these kinds of theoretical questions?

 

The longevity of Batman as a cultural icon and his visible role in popular culture for several decades, across various media, means that recent articulations of Batman are particularly rich examples for considering the role of authorship and the nature of adaptation. I draw various comparisons in the book’s first two chapters, which focus on these questions, between Batman and other popular texts, to demonstrate the extent to which Batman is a broader and more diverse archive of images, interpretations and variants than other stories and franchises.

Batman has been circulating for fifty-eight years longer than Harry Potter, for instance. Unlike other pulp heroes such as Tarzan and the Shadow, he has remained popular throughout every decade since 1939, by changing and adapting to fit the cultural concerns, the audience and the new media of each period. Unlike, say, George Orwell’s novel Coming Up For Air, which was published at around the same time as Batman’s first appearance, Batman cannot be pinned down to a single primary text or definitive version, but exists as a shifting, fluid, multiple figure (within a fixed template of identifiable features).

So the idea of adapting ‘Batman’, this seventy-three year-old archive of stories across various media forms into a feature film, raises more questions than usual about the role of the author and the nature of translation.

It challenges the notion of the director as author, and suggests instead that Nolan’s creativity lies in his role as editor or ‘scriptor’, collaging and compiling existing Batman stories and imagery into a new form.

It also problematises the straightforward, one-to-one relationship that is often assumed between primary text and adapted text, as Nolan’s trilogy adapts from several graphic novels, is shaped by previous Batman films and TV series, and in turn influences Batman in other media such as comics and video games.

I am not treating Nolan’s franchise as exceptional though, but suggesting that it provides a particularly visible and vivid example of the way all texts operate within a ‘matrix’, and offers us a way of seeing, with particular clarity, the dialogic process of  authorship and adaptation.

 

As you note, the core comic book readership is too small to successfully open a major Hollywood film (witness what happened to Scott Pilgrim) so the producers need to  expand the market to more casual viewers, some of whom may be anxious that they lack the basic background knowledge to fully understand a film about a character with a long history in other media. Do concepts like fidelity, continuity, and consistency have any negative consequences for expanding the viewership?

 

Not in this case, because the ‘fidelity’ of Nolan’s Dark Knight trilogy to the existing mythos of Batman was extremely selective, and therefore easy for producers to manage and for a broader audience to understand.

Grant Morrison’s run on the main Batman titles from 2006-2011 is more ‘faithful’ to Batman in that it engages with, interrogates and re-incorporates every key articulation and incarnation of Batman from 1939 to the present day. Morrison’s Batman RIP does capture a mosaic cultural icon, and it’s a complex, fragmented narrative that I think would be difficult for a broader, non-fan readership to understand.

By contrast, Nolan’s Batman was ‘faithful’ to a small group of titles from a relatively narrow period, within a specific aesthetic and approach. His films are directly informed and shaped by Denny O’Neil’s short origin story ‘The Man Who Falls’ and his Ra’s al Ghul tales from the 1970s, by Miller’s Dark Knight Returns and Year One from the mid-to-late 1980s, by Jeph Loeb and Tim Sale’s The Long Halloween and Dark Victory, and by a handful of other 1990s storylines such as No Man’s Land and Knightfall.

A movie adaptation that was truly faithful to ‘Batman’, even in terms of his diverse depiction in comics alone, would result in a kaleidoscopic, encyclopaedic film that might be extremely interesting but would be more of an art project – and perhaps more suited to another medium rather than cinema.

The discourse of ‘fidelity’ at work around Nolan’s movies, particularly Batman Begins – which needed to establish his approach – was more about stressing a distinction between this reboot and the previous Schumacher films, and using ‘fidelity’ as an anchor to a certain tradition within Batman comics. This tradition – dark, tough, masculine, ‘realistic’ – is only a specific strand of what Batman is and has been.

The Dark Knight series had to initially overcome negative perceptions of some earlier media versions of the character, especially the 1960s Batman television series and Joel Schumacher’s Batman and Robin. The problem in both cases had to do with their camp aesthetic and thus anxieties surrounding homosexuality in relation to the character. So, what are some of the ways the filmmakers signaled a new approach?

The widespread use of the term ‘reboot’ alone helped to signal that Batman Begins was a new approach. ‘Reboot’ is a complex term, and one that media scholar Billy Proctor has been working to define and explore in a series of recent articles, but there is a general understanding that it implies a new, clean start within the existing system. The essential Batman template remains, but the previous characterisation and story are overwritten (though I argue that the older content always shows through).

The producers circulated the distinction between Nolan’s Batman Begins and the late-1990s Joel Schumacher movies (which in turn were broadly associated with the 1960s TV series) in a variety of ways, through publicity materials, interviews, previews and trailers; and these meanings were embraced and confirmed by journalists and fans, creating a powerful discourse that separated Nolan’s project from the previous Batman films.

My book discusses in detail the way this forceful, coherent message of a new, ‘dark’ Batman was articulated – through the visual materials such as shadowy poster designs and a logo based on a rust-coloured throwing-knife, through leaked details such as Bale’s rigorous physical training regime and the focus on actual hardware and stunts rather than CGI, through specific disavowals of the Schumacher approach in interviews with Nolan and his colleagues, and through the tough, no-nonsense tone and language used in reviews and features.

The producers were aided in this approach by the fact that this ‘dark’ Batman was an already-established construction – within fandom, certainly, and to an extent in the broader popular consciousness –  and was already set up in opposition to what I call the ‘Rainbow Batman’, an incarnation of the character associated with play, camp, queerness and colour.

The filmmakers were not creating a new set of meanings but rearticulating an existing distinction between ‘dark’ and ‘camp’ which had been played out between the 1960s TV show and the 1970s Denny O’Neil and Neil Adams Batman, and then the 1960s TV show (again) and the 1986 Frank Miller Batman.

As such, then, the producers could harness the idea of ‘fidelity’ (to the 1970s O’Neil and 1986 Miller Batman, which in turn claimed fidelity to Bob Kane’s 1939 Batman) to insist that they were going back to the ‘original’ and that their version had the benefit of authenticity.

My own view is that the ‘Rainbow Batman’ is equally authentic, ‘pure’ and valid, and that it can equally be evidenced as ‘faithful’ to the comic book texts –  albeit of a different period, and by different creators.

Indeed, I argue that the ‘dark Batman’ consistently defines itself in relation to the camp version, and always brings that brighter, Day-Glo variant back to light when it tries to bury it – in repressing it, it makes it visible again – and further, that every version of Batman exhibits a dynamic struggle between these tendencies towards camp and control, play and seriousness, queerness and containment.

Will Brooker is currently Director of Research in Film and Television at Kingston University, London, and incoming editor of Cinema Journal. His books include Batman Unmasked, Using the Force, Alice's Adventures, The Blade Runner Experience, the BFI Film Classics volumeStar Wars, and Hunting the Dark Knight (I B Tauris, 2012).

Batman and Beyond: An Interview with Will Brooker (Part One)

Since 2001, Will Brooker has emerged as one of Great Britain's top thinkers about cult media, having tackled Star Wars (Using the Force: Creativity, Community and Star Wars Fans), Alice in Wonderland (Alice's Adventures: Lewis Carroll in Popular Culture), Bladerunner (The Blade Runner Experience: The Legacy of a Science Fiction Classic) , and Batman (Batman Unmasked: Analyzing a Cultural Icon). Brooker's work starts where Tony Bennett and Janet Woollacott's Bond and Beyond: The Political Career of a Popular Hero (1987) or Roberta Pearson and William Uricchio's The Many Lives of the Batman (1991) left off. Both of these earlier works sought to explore difference and continuity in the ways "popular heroes" or "migratory characters" evolve over time, across media, and across media audiences. Brooker's work has pushed this tradition to a whole new level -- his writing moves fluidly between history, textual analysis, media theory, and audience ethnography, tracing the ways media franchises (old and new) have left their traces upon popular culture. Such an approach is interested in issues of authorship and fandom, in both how formulas emerge and how elastic they are in responding to shifting tastes and interests. For me, this represents one powerful model for how we can take a comparative media studies approach towards the texts which matter most in our lives.

This summer, I ran into Will Brooker in London where we were both speaking at the Symposium on Popular Media Cultures: Writing in the Margins and Reading Between the Lines, which was being hosted by the Center for Cultural and Creative Research at the University of Portsmouth and by Forbidden Planet, London’s best known comic book shop. Brooker shared some reflections on the construction of Christopher Nolan as an author around the then impending release of The Dark Knight Rises. Anticipating the cultural significance of the film, I asked him if he'd be willing to conduct an interview around the release of his new book, Hunting the Dark Knight: Twenty-First Century Batman, and he agreed. Will being Will has been tweeting to the world about the difficulty of my questions, so now you have a chance to see for yourself what I asked him and how he has risen to the challenge.

What neither of us could know at the time we started this process was the degree to which the opening of this new film would be linked to an act of unspeakable violence. So, this first part of the interview offers some of his thoughts about the tragedy, while subsequent parts will dig deeper into the theoretical issues around multiplicity and seriality in the Dark Knight series.

Let’s start with the elephant in the room. In what ways did the Aurora shooting impact the meaning of the Dark Knight film franchise? Conversely, how did the intertextual construction you discuss in the book play into the ways that this news story was covered?  

 

It’s hard to say, a month after the shooting (at the time of writing), how that event has affected the way Nolan’s Dark Knight trilogy is framed and discussed. The intertextual nature of Batman, as a ‘mosaic’, did shape the news response to the Colorado events, in that reporters dug back through the archive of Batman texts to find any possible echoes or precursors that could be foregrounded as ‘causes’ of the violence. So a single page from Frank Miller’s 1986 Dark Knight Returns, depicting a shooting in a cinema, was identified as a possible influence.

It’s ironic and unfortunate, I think, that it takes a violent tragedy to prompt reporters to treat comics seriously and study them so closely.

My sense is that the Colorado shootings are currently seen as a footnote to discussion of the third and most recent movie, and that this news story serves as a kind of tag or hypertext link, a postscript that is still pulled into view when we talk about Dark Knight Rises.

It would be impossible not to acknowledge that the shooting is now part of the broader intertextual matrix of meanings that both surrounds and constitutes the Dark Knight trilogy.

That trilogy is essentially a construction and circulation of texts, including the feature films themselves, the stories about Ledger’s death and the ‘Jokerised Obama’ images, the comic book adaptations and the DVD extras. The Colorado shootings, on one level, join that cluster of meanings around the three films.

I think the question is how closely this story will stick and how significant it will seem, over time: whether it will drift to the wider outskirts of what Nolan’s Dark Knight Trilogy signifies, as a more distant footnote, or whether it will play a more major, longer-term role in shaping how the film is discussed and remembered.

I’m hoping for the former, for a range of reasons.

Firstly because I would rather not see a criminal given the notoriety he seeks; second, because the discussion around the shootings and the film seems to fall into a ‘media effects’ category, which I don’t find especially useful; and third, because I think those involved in the Colorado event, and their families, would probably rather not have their loss trivialised as a ‘Batman shooting’, and have their own personal tragedy permanently associated with a movie.

The shootings were not the first tragedy associated with these films. In what ways did the death of Heath Ledger become part of the meaning of the Dark Knight franchise and how have the producers sought to manage the morbid associations with Ledger's death in handling this current situation?

 

My impression is that these two tragedies were managed by the film’s producers in very different ways. Ledger’s death can be understood within the already-established context of Brandon Lee’s accidental death during The Crow and Oliver Reed’s during Gladiator, and if anything I think it was seen as adding poignancy and mystery to Ledger’s performance and his role as Joker, and in turn, did the film’s publicity no harm.

I don’t believe any connection was explicitly made in reviews and production materials, but the rumour (circulated by fans and journalists) that Ledger’s intense preparation for and immersion in the role led him to emotional torment, drug abuse and possible suicide echoes the movie’s association with brutal ‘realism’ that was articulated in production discourses through foregrounding of Bale’s physical training regime, the dangerous stunts, the avoidance of CGI, and the military hardware.

I don’t think there was any attempt on the part of the producers to exploit Ledger’s death, but I equally don’t recall any obvious attempt to contain or limit the stories surrounding it, whereas my sense is that the producers aimed to disassociate the film text from the Colorado shootings, and to short-circuit the interpretations of negative cause-and-effect between the two, as quickly and efficiently as possible.

The idea that The Dark Knight could have been so ‘realistic’ and absorbing that it consumed and possessed one of its lead actors was, I think, allowed to circulate because of its exceptional, isolated nature and because of the way we perceive Hollywood stars as unique and distinct from ourselves.

That it could have influenced a previously unknown individual to murder other ‘regular’ people in a suburban cinema carries quite a different meaning, because it is too close to the everyday lives of the average viewer and comes across as a reproducible event, rather than an isolated exception.

Will Brooker is currently Director of Research in Film and Television at Kingston University, London, and incoming editor of Cinema Journal. His books include Batman Unmasked, Using the Force, Alice's Adventures, The Blade Runner Experience, the BFI Film Classics volumeStar Wars, and Hunting the Dark Knight (I B Tauris, 2012).

Designing with Teachers: Participatory Approaches to Professional Development in Education

Today, the USC Annenberg Innovation Lab released Designing with Teachers: Participatory Approaches to Professional Development in Education.A PDF of the full report is attached below/ This report represents the collaboration of a working group composed of "a mixture of researchers, teachers and school administrators from a variety of disciplines, schools, and states," who wanted to better understand how we might best prepare educators in order to incorporate "participatory learning" models into their classroom practices. This working group emerged as part of the MacArthur Foundation's Digital Media and Learning Initiative.

The report includes case studies of innovative professional development initiatives ( Vital Signs, PLAY, Scratch, Ask Ansai, the Participatory Assessment Project) with a larger exploration of what it might mean to adopt a more participatory model for working with teachers. These "best practices" are shared in a robust multi-media format, which allows you to see media materials produced by these programs and their participants, and in some cases, here educators describe their own experiences.

Ioana Literat, an Annenberg PhD candidate who helped to coordinate the working group's activities, summarized their key goals and findings in the report's introduction:

The principal goals of this working group were to:

  • Provide a common forum for professional development conversations centered around participatory learning
  • Foster interdisciplinary dialogue among vested audiences in participatory learning
  • Identify synergy among members and facilitate learning from each other
  • Construct a common framework for participatory models of professional development
  • Extract best practices and lingering challenges in the field
  • Build a collection of case studies exemplifying these best practices and share them with the larger community of stakeholders in participatory learningOur collective experiences in the realm of professional development and our dialogues within the context of this working group led to the identification and explication of four core values that we consider key to effective participa- tory PD programs. We believe that these four values, along with the design principles that they inform in practice, are an essential take-away from this multi-stakeholder conversation.Thus, in our view, the values that shape the design of participatory PD are:
  1. Participation, not indoctrinationThere is a critical need, in the field of education, to transition from professional development for teachers to professional development with teachers. Participatory learning relies on a model of “distributed expertise”, which assumes that knowledge, including in an educational context, is distributed across a diffuse network of people and tools. We believe that professional development for teachers should similarly be conceived and implemented in a non-hierarchical, inclusive and partic- ipatory manner, thus modeling the type of dynamic pedagogy that characterizes participatory learning.
  2. Exploration, not prescriptionIn order to inspire this sense of ownership and co-design in the participants, PD initiatives must allow ample room for personal and professional exploration. Attention must also be paid to what teachers want from a professional development experience, rather than just what is required of them. By allowing teachers to explore who they are and what their professional goals are, the PD program can provide educators with an opportunity to connect to the content and to display their own individuality in the process.
  3.  Contextualization, not abstraction:  PD programs should be tailored to the specific questions and particu- lar career goals of the participants. We acknowledge the tension between the desire to create scalable and flexible initiatives, and the need to cater most effectively to specific disciplines and levels of instruction; this challenge is all the more acute when it comes to sharing strategies for integrating media and digital technologies into the classroom. However, we believe that there is a way to reconcile this tension. By addressing the common core standards teachers need to fulfill, while in the same time accounting for the various disciplines and grade levels, program designers can craft versatile PD initiatives that represent – and feel like – a genuine investment in professional growth.
  4.  Iteration, not repetition:In order to sustain ongoing learning, the design of successful PD programs must provide opportunities for constant improvement, trou- bleshooting, and evaluation. In this sense, assessment emerges as a problematic yet nevertheless vital topic in the realm of professional development implementation. We hope that assessment practices in professional development will increasingly mirror the participatory shift in program design and reflection. These values offer a blueprint for an innovative type of professional devel- opment. By incorporating these values into the design of professional development programs, researchers and practitioners can efficiently craft initiatives that are participatory, non-hierarchical, personally and profession- ally meaningful, relevant, flexible and sustainable.
  5.  

If you'd like to learn more about participatory learning, let me also recommend you check out the current issue of Knowledge Quest: The Journal of the American Association of School Librarians, which is focused on "Participatory Culture and Learning," which includes a essay asking "Can Public Education Coexist with Participatory Culture?," which I wrote with Elizabeth Losh. Other contributors include Allison Druin, Buffy Hamilton. Antero Garcia, Howard Rheingold, James Paul Gee, and Kristin Fontichiaro.

Fan Studies at the Crossroads: An Interview with Lynn Zubernis and Katherine Larsen (Part Four)

Hurt/Comfort, which is a major focus of this book, has gotten far less attention than slash in recent fan scholarship, despite Bacon-Smith's assertion that it is at the heart of fandom. Why has this genre been neglected and what do you see when you examine it?

 

Lynn: H/C seems like the last subgenre to remain determinedly in the closet. Slash has been written about. BDSM has come out of the closet with a flourish thanks to 50 Shades of Grey. Hurt/comfort remains less discussed and more hidden – perhaps because it is less displaced and therefore more vulnerable to shaming. In some ways, H/C is a more primitive drive than even sex. We are all, at some level, still helpless and frightened little children, dependent on others for comfort and, quite literally, survival. H/C fic taps into those primal needs, expresses the depths of pain and fear, and then rewrites the ending of the story to include the healing that may never have happened in ‘real life’ but is continually wished for. The increased ability to comfort and heal oneself seems to result from the unfolding of the narrative, and especially from the willingness to accept the support and comfort of the group after the telling.

 

While H/C fanfiction carries the built-in displacement of using recognized fictional characters instead of being autobiographical, the genre seems less displaced than slash. In the Supernatural storyfinders community on Live Journal, posters commonly request fanfic about their own physical and emotional afflictions, explicitly seeking mastery through reading H/C fic about their own challenges. Writers in the genre are less likely to tie their topics to their own experience, maintaining the distance that displacement offers, but some do discuss their motivations as the same drive for mastery.  This tendency to consciously recognize the individual writer or reader’s motivation may be part of the need to keep H/C secret.

 

H/C fic tackles themes that cultural norms strongly discourage us from expressing openly – namely vulnerability and rage/revenge. Acknowledging vulnerability only makes one feel more vulnerable. For women especially, rage is disallowed and unacknowledged, the human desire for revenge something nobody wants to accept. Incorporating all of these themes into H/C fic is both subversive and personally dangerous, but the drive to do so is powerful. Bacon-Smith recognized the role of emotional expression as integral to coping and healing twenty years ago when she identified hurt/comfort as the heart of fandom, but she also recognized her own negative reaction as one of the reasons that heart remained so hidden.

 

I think the genre’s secrecy has made it less visible to researchers. It seems, at least at first inspection, to be a smaller genre than slash, but that may just be a reflection of the layers of protection that have grown up around it and the fact that fanfiction which tackles H/C themes may not be labeled H/C. It may be labeled slash, het, or gen, yet essentially be hurt/comfort.

 

Kathy: It’s another one of those things that seems to reflect badly on women – the desire to see our men bloody. It’s a real turn on for (some) women to see men vulnerable, exposing aspects of themselves that are normally so closely guarded.  H/C knocks down those barriers, and it’s sexy as hell. It’s another glimpse into female sexuality.

You talk throughout the book about the "fourth wall" that many fans feel needs to exist between the producers/stars and the fans. What do you see as the value of this "fourth wall" and in what ways has Supernatural threatened the "safe space" of fandom as it has sought to reconfigure the relations between the industry and the audience?

 

Kathy: I should preface this by saying that I’m all for fourth wall breaking.  Fan practices serve as critical engagement with the text and breaking that fourth wall encourages dialog which enriches both sides.  That said, it can be done well or poorly and I think Supernatural in particular has done it both ways. “The Monster at the End of This Book” acknowledged fan practices (detailed knowledge, writing fan fiction, factions within fandom, criticism of story lines) and allowed the characters to playfully respond.  Where it erred, in my opinion, was in choosing to portray a particular fan “Becky” who is over invested, inappropriate, and eventually crosses the line into plain creepiness.  She eventually becomes a sad figure of derision and all playfulness is lost, all dialog suspended.

 

As far as protecting the “safe space” of fandom, I don’t think it was ever really in jeopardy.  The actors don’t have the time or the inclination to hang out in fan spaces (with a few notable exceptions – Joss Whedon commenting on a fan video or members of various bands acknowledging that they’ve regularly read fan fiction about themselves) and showrunners are more interested in what fans think about particular episodes – what works and what doesn’t. There was some anxiety in the SPN fandom when Becky was portrayed writing slash, but this anxiety was more over “outing” fans and exposing their fan practices to non-fans (among them family, friends, co-workers).  Given the levels of shame that surround being a fan this was certainly understandable.

 

Lynn: Fans see the value of the fourth wall as keeping their valued (and yet shamed) practices secret – and thus safe – from outsiders, including the actors who might be starring in their fanworks. As recently as Comic Con in July, someone asked Supernatural actor JaredPadalecki, “What do you think of this?” and showed him (and the entire gigantic Hall A audience) a piece of fanart depicting him and his costar Jensen Ackles in a slashy embrace, both shirtless in only low-slung jeans. Padalecki, ever the diplomat, replied dryly, “I never wear jeans without a belt.”  Fan response (directed toward the fan who crossed the line)  was predictably scathing.

 

When Supernatural first changed the rules by depicting fanfiction – and even Wincest – in canon, fan response was mixed, but the ever-present fear of being “outed” as a kinky, slash-writing fangirl prompted many meta posts and some powerful fanart, including a widely-circulated comic expressing a fan’s fear of her husband’s disapproval of her fannish community and interaction after seeing the episode. Most of Supernatural’s forays into fourth wall breaking have been affectionate insider portrayals of fans, poking fun but also affirming fans, and often giving them the role of hero or heroine at the end of the day – or even having them end up in bed with the creator of the show himself (or at least the character who was not-so-loosely portraying him). That changed with a much reviled episode in Season 7, “Time For a Wedding.”  Becky the fangirl somehow morphed from an overly amorous but ultimately heroic Wincest-writing fangirl to a scheming, manipulative stalker, who drugged Sam Winchester and tied him to a bed ala Misery. Fandom was not divided this time – gone was the affectionate poking fun, and in its place was a mean-spirited, seemingly misogynistic and shaming censure. That episode is how not to do fourth wall breaking – at least not if you want to keep your fans.

 

You spent considerable time interviewing the production team around Supernatural about how they perceive their fans. What surprised you the most about their response?

 

Kathy: Given the continuing tone of most mass media coverage of fans and fan practices (crazy, needy, cranky, a force to be courted but not necessarily embraced) what we found most surprising was how appreciative the production side was of the fans and how normalizing the encounters were between fans and producers at every level, and how willing they were to understand fan practices.  In many cases we'd get just as many questions about the fans from the production side as we asked.  The actors would often ask us to clarify something - the level of investment, a particular fan practice.

 

Lynn: What surprised me most was the level of appreciation and respect. Fans continually step up to the microphone at conventions and ask the actors “What’s the craziest thing a fan has ever done?” Actors continually shake their heads and say “Actually our fans are really cool.” That’s not to say that we haven’t heard cautionary tales about fans being outed to actors as ‘slash-writing perverts,’ with very real repercussions. Bacon-Smith writes about the Professionals actor who became close to many of the female fans writing fanfiction about his character, but was so disgusted by his discovery that some of them were writing slash that he banned those fans from his ‘inner circle’ and attempted to get them banned from fandom itself. He didn’t succeed, but that and other cautionary tales have been passed down through the decades and continue to inspire fear in fans of all genres. We heard similar – and more recent – stories from several fans we interviewed for this book, but none of these occurred within the Supernatural fandom.

 

In our own experience interviewing the Supernatural production team, we never heard a negative reaction. Surprise, even shock – but not censure or judgment. Most of the people on the creative side had worked out where the boundary should be between them and fans. They had been able to locate areas of commonality and connection, but also maintain a distance, especially from fan activities that they understood were intended as fan-only spaces. The vast majority self-identified as fans themselves, and could empathize with fannish passion, even if it seemed jarring when directed at them. They tended to code fans as same instead of different, and thus to avoid too much stereotyping.

What might the back and forth between Supernatural fans and creatives suggest about the future of fandom, given the increasingly personal exchanges facilitated by social media as opposed to the more controlled, regulated access fans historically had in an autograph line?

 

Kathy: I would caution against reading too much into the “personal exchanges” or the power of Twitter and Facebook.  The technology is quicker, more immediate, and gives the illusion of intimacy,  but by and large these are still anonymous exchanges – the 21st century version of the snail mail fan letter.  It allows producers to have a better idea of what appeals to fans (and what they will absolutely hate), but I don’t think it influences the actual product all that much.  Fan service is just that – in many cases merely a marketing tool. (A fantastic example of this would be the MTV sponsored video asking fans to vote for Teen Wolf as favorite summer show.  The video plays up the slashy relationship between the two main characters.)  Which is not to say that actors who tweet birthday greetings are doing it simply to further their careers, or that meaningful relationships don’t occasionally occur, they certainly do.  I just think too much has been attributed to social media exchanges between fans and producers.

 

Lynn: It’s a mixed blessing. While the lines of communication are more open than ever, they are also filtered and constricted and misunderstood on both sides. Many of the actors have confided their struggles with how to use Twitter and Facebook effectively – they’ve found out how easily one sentence can be misconstrued, and how sensitive fans can be about what the celebrities they fan are saying to them (and might think of them). If a celebrity tweets you back, it’s too important to dismiss – if it’s received positively, the fan is euphoric. If it’s received as a negative, the fan is crushed – and in turn may lash back at the celebrity to save face and self esteem.However, the new expectations for communication are not going away, and are likely to expand as platforms proliferate. Both sides are likely to continue struggling to accommodate as technology and associated cultural norms change faster than any of us can keep up with them!

 

Lynn Zubernis is a clinical psychologist and teaches in the Counselor Education program at West Chester University of Pennsylvania.

Katherine Larsen teaches courses on fame, celebrity and fandom in the University Writing Program at George Washington University. She is the principal editor of the Journal of Fandom Studies.

Dr Zubernis and Dr Larsen are co-editors of the forthcoming Fan Culture: Theory and Practice. They have also published four articles in Supernatural Magazine.

Fan Studies at the Crossroads: An Interview with Lynn Zubernis and Katherine Larsen (Part Three)

  Before we continue with our regularly scheduled interview, I wanted to share with my readers this very interesting segment of PBS's Off Book series, which explores many different dimensions of fandom and fan studies, featuring among others, Francesca Coppa and Whitney Phillips.

http://www.youtube.com/watch?v=B9Zum7azNIQ&feature=player_embedded&list=PLC3D565688483CCB5

 

Now, back to Zubernis and Larsen...

I am struck by the ways you use collages of fan macros and juxtapositions of fan meta to comment throughout the text on your key themes. In a sense, the voices of fans function as a Greek chorus to comment upon and challenge academic claims. What do you see the value of these kinds of insertions of fan voices into your analysis?

 

Lynn: As we struggled mightily with the aca-fan boundaries in ourselves and our writing, we wanted to find a way to bring fan voices into the book as they were actually expressed, whether posted online or told to us directly, in the hopes of conveying the messages the fans intended to convey.  We included fan interviews, in the same way that many fan studies researchers have, with full disclosure that the interviews would be part of an academic text. However, as many have acknowledged, fans who are talking to an interviewer are always speaking to an outsider, and what they say is limited and modified by that knowledge. So we alsosampled from fan meta discussions that had been publicly posted, wanting to bring the fan voices over without interpretation before adding our own analysis. Including fan voices from discussions within the community, even though these were public posts and accessible to outsiders, we hoped would provide a less censored and more genuine expression of fan opinion, thoughts and emotions.

 

We also felt that much academic analysis had focused on fanfiction – our own included. (The recent issue of TWC on vidding is a delicious exception). Yet fandom is such a visual medium, and so much is conveyed in photos and art and vids, instead of in text. We wanted to incorporate icons and photo/art posts to bring some of that visual language to the printed book. And again, we felt this was a way to bring fan voices into the book in a “pure” form, uncensored and unedited. We had become fascinated with the use of icons as a language all its own, especially in the early days of LJ, when fans changed their icons on a daily basis to comment on fandom current events – and now on Tumblr, as fans comment visually on a minute-by-minute basis to do the same. Our incorporation of this visual language into the book, we hoped, would allow fans to do the same, essentially ‘commenting’ on what we were saying in the text.

 

 

You deal explicitly here with the idea that fan practices operate as a kind of therapy. I have to admit to feeling some discomfort with this move, given how much fans pushed back on Camille Bacon-Smith's use of a similar analysis twenty years ago, suggesting that discussing fandom as a site of therapy was necessarily pathologizing to fans, since, minimally, it implied that fans were somehow in special need of therapy. How does your analysis differ from Bacon-Smiths? What has shifted about fandom or about the discourse of therapy which makes a re-engagement with this model productive at the present moment?

 

Lynn: Several things have shifted, and our hope is that these shifts are reflected in our analysis of fandom as a site of individual change. The first shift is simply the passage of time. We’ve had twenty years since Bacon-Smith’s ethnography of fandom in Enterprising Women, and since Joli Jensen challenged ‘fandom as pathology’. Much has been written since that time in an attempt to carry on Jensen’s defense of fandom as not inherently pathological. I think aca-fans (and perhaps fans as well) are slightly less defensive at this point in time, allowing a more open exploration of the therapeutic elements of fandom – hopefully without engaging a defensive reaction that wants to discount the possibility of anything therapeutic for fear of lumping all of fandom into the ‘needs therapy right the hell now’ category.

 

The second shift is perspective. The fan studies field has moved toward a more auto-ethnographic approach, and we wanted to continue that movement.  One of the reasons it was important to us to write from an insider (or at least a hybrid) position, was to minimize the knee-jerk defensive reaction of both fans and academics to the suggestion that fandom can be therapeutic, at least long enough to consider the possibility. We weren’t standing on the outside looking in, examining a community of fan women under a microscope and trying to figure out what makes ‘them’ tick. (Otherwise, we’d have been standing in line behind Ogi Ogas and company and incurring fandom’s defensive – and quite justified – response).  Because of the strong sense of internalized shame around fan practices like slash and hurt/comfort fanfiction, the assumption of negative judgment by outsiders is quickly made.

 

Bacon-Smith’s account of fandom is consistently even-handed and non-judgmental, but even seemingly insignificant comments can appear otherwise when it’s clear they are made by someone who is an outsider. When Bacon-Smith recounts her discoveries – of fanfiction, of slash, of hurt/comfort – she does so from an explicitly articulated motivation of “curiosity”. Even this can raise the hackles of someone who knows the value of secrecy and the risk inherent in being different. We are rarely curious about something we understand, and just the fact of non-understanding can be threatening, and thus perceived as coming from a position of aggression, or at the very least of unintended threat. In keeping with the ethical position of an ethnographer, Bacon-Smith rightly maintains the outsider position, periodically reminding her subjects that she is not, in fact, one of them. Thus, when she analyzes fans’ motivations, there is at times a subtle “fly under the microscope” dynamic that is created. Bacon-Smith, to her credit, is candid about her own struggle with some types of fannish participation – her emotional reaction to discovering hurt/comfort, for example, is one of extreme discomfort. She remarks at one point that she wanted to close her eyes and cover her ears, so she could shut out the material. She recognized h/c as the “heart of fandom”, but her personal feeling was that she did not want it to be.  Her reaction is perfectly understandable to anyone who’s ever been overcome by their own empathy, but because it was an outsider’s reaction, it takes on a tone of judgment: this thing you do is something I don’t want to see or hear or know about.  This carries the risk of shaming, which is perceived as a threat to the women who are already feeling ashamed of what they’re motivated to create and express.

 

Because of this risk, we wanted to make it clear that we were part of the community we were studying, not just as observers, but as participants. We read – and wrote – gen and slash and het and hurt/comfort. We went on fan pilgrimages and attended conventions and stood in line for photo ops and autographs. Our hope was that by sharing our own often-shamed fan practices, we could analyze the therapeutic aspects – as well as all the other aspects – of fandom with less risk of judgment. (And possibly less objectivity, which we saw as a trade-off). Bacon-Smith says she was pushing back against what she perceived as Joanna Russ’ over-valuation and over-estimation of the importance of slash in fandom, and against what she perceived as Jenkins’ under-estimation (at the time) of the importance of slash and sexuality. She consciously attempted to cast a wider net and use a larger sample, trying to show the diversity and variety of fan practices and motivations. We wanted to cast a wider net still, enabled by the way online fandom has expanded fan participation and provided numerous fan spaces -- which are all accessible if you’re already a fan. Like Bacon-Smith, we didn’t attempt to write until we’d been immersed for years, since even from the inside, fandom reveals itself slowly, like the peeling of an onion.

 

Part of the shift in perspective, and thus the return to a consideration of fandom as therapeutic, is also the greater incorporation of fans’ actual voices in the text. Fans talk openly within their own communities about the therapeutic value of fandom, in a million different idiosyncratic ways. “Fandom saved my life” is a phrase repeated so often that it’s a mantra of sorts; almost every fan can identify some way in which this is true. That does not, however, mean that all – or even most – of those ways are literal. It’s not that fans are more often suicidal, or more often depressed, or lonely, or isolated, or socially awkward, or unattractive, or any of the other stereotypes hurled our way. Some fans are, because some humans are. Some fans have dealt with trauma with a capital “T”, just like many non-fans. Some fans have been impacted by trauma with a small “t” – the seemingly small, relatively ordinary, bad things that befall all of us over the course of all lives, and sometimes have a seemingly out-of-proportion impact on sense of self, identity, mood, etc. Outside of fandom, people work through their “stuff” by talking to a close friend, finding a hobby, seeing a rabbi, taking up a sport, writing in a journal, joining a book club, finding a therapist. They look for a sense of community and acceptance and belongingness; they seek validation, searching for that sense of “I’m okay.”  We all do this – we all need this.  Within fandom, the motivation is the same. Fans look for acceptance and validation and a sense of belonging, and find it within the fandom community. They work through their “stuff” by sharing their experience with other fans, sometimes in autobiographical posts and sometimes in more displaced form in fanworks. We looked mostly at fanfiction, because that is how we happened to participate in fandom ourselves, but other fan spaces and types of fanworks offer similar means to change. The difference between fans and non-fans is not in the need for therapeutic change, but the means employed to accomplish it.

 

The third shift is also of perspective. Kathy comes from a background of literary analysis. I come from a psychodynamic theoretical background, which is often the psychological lens used in fan studied, but I was trained as a clinician as well as a researcher, so a wide range of theories colors both -- cognitive behavioral therapy, group dynamics, narrative therapy, positive psychology. My background influences the way I conceptualize ‘therapy’ and what constitutes a ‘therapeutic’ modality –  like Seligman, I tend to view therapeutic change as normative, a developmental process that allows all of us to grow and change over time – not as something focused solely on pathology.  My work as a therapist also influenced my perspective. Fifteen years of clinical practice working with clients taught me more than grad school about how people hurt and how people change. I saw firsthand the power of reworking life scripts through narrative change and expressive writing, so the parallel process that played out for fans through fanfiction was striking. I’m indebted to the anonymous reviewers from TWC who gave me constructive criticism on an early iteration of these ideas and helped me recognize the glaring omission of hurt/comfort fic in my analysis (which focused mostly on slash).

 

I hope we made it clear that we recognize that fans write fanfiction and make fanvids and create fanart and do everything else fannish for a thousand different reasons. Many of them have nothing to do with a dictionary definition of therapeutic change and everything to do with having fun and being creative. At the same time, having fun and being creative and expressing oneself is, in the broadest sense, therapeutic. So is belonging to a group, and exploring sexuality, and consolidating identity, and expressing emotions.

 

Kathy: I'm just going to add to this that I think that we're all in special need of therapy. Don't we all do things that could be characterized as therapeutic? Some people exercise, or throw themselves into work, rescue animals, travel, knit, whatever.  We bristle at the idea that fandom is therapeutic only because we spend so much time pathologizing it.  Lose that shame and I don't think this suggestion remains that bothersome.  I used to spin wool and I found every step in that process enormously therapeutic,from getting the fleece off the sheep to knitting the final product.  It was soothing, it connected me back to the land and linked me to (female) traditions, and it was empowering - taking back the means of production and making something that I wanted rather than having to settle for what was available to me in stores (not unlike fan practices, when you get down to it). I don't think anyone in my spinning group would have disagreed if I had said that I found it therapeutic.   In all likelihood they would have just said "Of course!"

 

 

While my generation of fan scholars sought to downplay conflict within fandom, you devote considerable space here to the consideration of "fan wank." How are you defining "wank"? What role does it play within fandom? And what does a close consideration of this phenomenon contribute to our understanding of fan practices as a whole?

 

Kathy: Wank, as we're using it, is simply the same kind of contentiousness that occurs in any group. I think the first wave of fan studies needed, for good reasons, to see fandom as a united front, a powerless group seizing power.  The "us against them" construction of fandom served a purpose, but it also set up a utopian view of fandom as a safe haven for those othered by mainstream culture - what  Sandvoss, Gray, and Harrington characterized as the "fandom is beautiful" phase of fan studies. I think it's important to acknowledge that fandom is not one homogenous whole, otherwise we run the risk of doing to fans the very thing many have gotten into fandom to challenge - the notion that we all consume things in the same way and that we are all comfortable in the one size fits all garment we've been handed by our culture.  This was initially a problem for us, the tendency to see fandom as a uniformly happy place -  because we were limiting ourselves to certain corners of fandom based on our own interests. We repeatedly overlooked all the other fan spaces that didn't like the things we liked or weren't engaging in the practices we were engaging in.  It's easier to overlook the fact that there are people strenuously disagreeing with what you are doing in fandom if you limit yourself to certain Live Journal orTumblr communities.  One of the great things about fandom's migration to the internet is that it allows for niche communities, but it also means that as researchers we need to cast a wider net if we want to understand a fandom - including its contentiousness. I became fascinated eventually with Fandom Secrets because it was a space where disagreement was voiced. And since all posts are anonymous, it was also a place where the performance  of  disagreement highlighted  how difficult it is for all of us - both fans and academics - to acknowledge it.

 

Lynn: When we first encountered the fandom mantra “You can’t stop fandom from wanking,” we were honestly a bit surprised. We were still, at the time, in our fandom honeymoon phase, with the corresponding tendency to view fandom through rose-colored glasses as a place of inclusion and mutual support. The level of fan-on-fan aggression that periodically broke out was striking to us, simply because it seemed to fly in the face of those norms. We felt it was important to include an acknowledgment of fan wank in the book because it is present in all fandoms, and impacts the way the fandom as a whole functions, and how fandom is perceived by those outside the community as well.

 

Fandom is, by definition, a group. And group theory tells us that whenever humans are in a group (which we are constantly motivated to be, lest we succumb to our evolutionarily ingrained fear of being rejected and thus eaten by a saber tooth tiger), there will be intra-group aggression. Hierarchies develop, as people define themselves and their place through shoring up in-group and attacking out-group behaviors. When shame is added to the mix, it serves as fuel to the fire. Fans are on the lookout for outside criticism, and will censure their own if a fan is perceived as behaving in a way that invites that outside censure.  The constant accusations of “You’re doing fandom wrong” are an example of this type of censure, which attempts to shore up the safety of the group by policing fans who are too “extreme” or who do something that attracts outside shaming.

Many of the fan-actor encounters you discuss throughout the book occur at the professionally run Creation Cons. I wouldhave said previous fan scholars have had some bias towards focusing on the activities which occur at fan-run gatherings. What have we missed in not dealing with Creation Cons as a space for fan engagement and participation?

 

Lynn: Our experience at fan-run conventions and for-profit conventions has been vastly different, with each space offering something unique to fans. The fan-run gatherings have been intimate, in many ways duplicating the feeling of a ‘safe space’ which online fandom offers. Since our experience is limited to Supernatural cons, the fan-run conventions were almost entirely female gatherings, reiterating the online female fan space. Fan-only gatherings allow the same kind of genuine communication that online fandom offers, with the added benefit of face-to-face and physical interaction. We can squee together, commiserate, read badfic out loud and laugh together, or put our plastic Winchester dolls into compromising positions for each other’s amusement and titillation. Fan-run cons are validating, the sense of acceptance and belongingness heady.

For-profit cons are organized to bring fans face-to-face with their fannish objects in the form of actors, writers, musicians, etc.  This interaction mirrors the newer forms of online interaction between fans and celebrities on Twitter and Facebook, but with the added intensity of “personal” and physical interaction. This interaction, of course, is not really personal at all, but highly structured and boundaried. Fans, however, find and savor moments of connection, however brief. What surprised us about the for-profit cons is how much of the experience is not about the celebrities – much like the fan-run gatherings, these cons are as much about fans coming together as they are about meeting actors. The celebrity moments are emotionally satisfying but fleeting; the rest of the three-day weekend is spent meeting up with other fans, sharing stories and squee and support.

Kathy: I think a significant part of the equation has been left out by excluding the actors and creators.   There still seems to be a strong bias toward looking only at fan behavior among fans, and fan practices as enacted in the enclosed world of fandom, but if we're going to talk about the increasingly intimate relationship between fans and producers, we need to talk to the producers directly.

One of the things that’s missed goes back to the idea of fan shame. You see it enacted at fan conventions where the actors are present - fans policing other fans, voicing their disapproval when certain fan practices are mentioned to actors.  The fan fiction questions, for instance, are almost always booed. At one convention we attended someone had posted rules of behavior in the women's room on all the stall doors.  Fans want to get close, but they also want that gaze to work in only one direction for the most part. This isn’t something you’ll necessarily see if you’re only looking at fan interactions with other fans – or even fan reaction to fan/producer encounters posted online.

You argue that some early accounts of slash, which were focused on the reconfiguration of male identity, missed the degree to which it also involves the reconfiguration of female identity. In what senses? Explain.

 

Lynn: Some early theorizing of slash focused on the transgressive potential – the desire of women writers to reconfigure males in a way that would challenge cultural stereotypes of masculinity and allow males to express emotions and experience greater levels of intimacy than the culture allowed (and which women might have wished for in the men in their own lives). These motives probably remain true, but seemed to us to tell only part of the story. Women want men to feel, to emote, to allow intimacy – but women also want to be able to feel themselves, to express their genuine emotions and desires, to achieve the intimacy which only comes from being real with someone. Perhaps, we thought, women were telling and reworking their own stories in slash, displaced enough to allow open expression, and told over two male bodies who were, simply because they were male, freed from certain cultural expectations. Bacon-Smith identified similar motivations twenty years ago, but did not analyze these individual motivations extensively, instead emphasizing the cultural change which might result from women reconfiguring the discourse of power and desire. We wanted to build on what Bacon-Smith said about fanfiction being a displaced way of expressing fans’ real life fear, rage, desire, etc – and about slash providing an additional degree of distance for safe exploration of their own identities and life narratives.

 

Again, we aren’t saying that all slash is about reconfiguring female identity – or male identity. Sometimes, as has been said so perfectly, it’s merely normal female interest in men bonking.

 

 Kathy:  I agree and I would take that further to say that I'm not sure that it does reconfigure female identity so much as it exhibits what was always there.  It’s just being publically enacted.

 

Lynn Zubernis is a clinical psychologist and teaches in the Counselor Education program at West Chester University of Pennsylvania.

Katherine Larsen teaches courses on fame, celebrity and fandom in the University Writing Program at George Washington University. She is the principal editor of the Journal of Fandom Studies.

Dr Zubernis and Dr Larsen are co-editors of the forthcoming Fan Culture: Theory and Practice. They have also published four articles in Supernatural Magazine.

Fan Studies at the Crossroads: An Interview with Lynn Zubernis and Katherine Larsen (Part Two)

What you call "fan shame" is a central issue running through the book. What factors make fans feel shame about their passions and what strategies have fans adopted to deal with that shame?

Kathy: I think on one level the factors that excite fan shame in both men and women still stem from our own discomfort with championing anything that smacks of mass culture. I began my career in 18th century studies, looking closely at the beginnings of mass/popular culture as we know it today, so this debate is all too familiar.  And it hasn't changed all that much.  Mass=crass and we try to distance ourselves or to find some way of rehabilitating our own interests.  We used to do this ourselves, framing discussions of what we were doing - going to fan conventions, interviewing actors, watching the show - as "research". And I don't think it's limited to people who purportedly make their living studying "serious" texts.

I'm often amazed at the pushback I get from students who sign up for a class on fan culture and then spend the better part of the semester denigrating the topic.  I got one particularly harsh comment last semester from a student who complained that she felt ashamed that she was not getting an A in a class whose topic she felt was "not impressive" (The title of the course was Geeks, Fanboys and Stalker Chicks).   It was the topic more that the grade that she felt reflected badly on her.  I was also struck by an article I read recently about the Swedish couple who wrote The Hypnotist.  They each had careers as “serious” authors before teaming up to write crime thrillers under a pseudonym.  Their outing caused something of a scandal in Sweden. As one of them said, “it was like we broke the biggest taboo” by crossing the cultural divide.

On another level there is the explicitly female brand of fan shame that grows out of the cultural push back against women's pleasures.  This hasn’t changed all that much and I think evidence of this can be found in the resonance a film like Hysteria has with audiences, and the fact that it's a comedy, as if that is the only way we can even discuss female (sexual) pleasure.  And "deviant" or unchecked sexuality almost inevitably comes into discussions of female fans, still.  An article on the death of a fan at Comic Con   includes a description of the woman as a 53 year old  Twilight fan.  The first comment left on the article describing her death was "It's a good start." and many of the others question what a woman her age was doing at Comic Con, and why she wasn't home with her kids.  I have my doubts whether this would have been the reaction if we were talking about a 53 year old man running to get back on the line to buy playoff tickets.  Combine this with the fact that popular culture has traditionally been coded female and marginalized from its inception in the eighteenth century, and shame becomes the natural reaction. It doesn't help that mainstream media continues to report on fans in a sniggering, derogatory fashion, and that shame is only reinforced. I'm surprised at how often the media that exists to report on entertainment, as an arm of the industry itself, engages in this sort of rhetoric.  An example would be the piece by Eric McCormack in a recent Entertainment Weekly.  He was asked to write about crazy things fans have said to him over the years.  And right now IMDB has a collection of photos of fans taken at Comic con titled Photos from Comic-Con 2012: The Cute, The Crazy and The Creepy. This is on a website that is read predominantly by fans.

Lynn: I think fan shame is multiply determined, and plays out differently depending on type of fandom (sports, media, literary, sci fi, etc.) and gender. I had an interesting conversation recently with Dan Wann, who researches sports fandom – we’re both psychologists with similar backgrounds, but he researches a fandom that skews male and is probably the least shamed type of fan behavior, while I research a fandom that skews female and seems to encounter shaming at every turn, including a whopping dose of internalized shame. While we both recognized these differences, we were also able to identify many common motivations and challenges across fandoms and genders. Nevertheless, the degree of ridicule that a male sports fan experiences – even if he paints himself half green and half white and goes to an Eagles game half naked – is vastly different than the potential ridicule tossed at a male media fan who paints himself green and white and goes to Comic Con half naked as an alien something-or-other. Eagles fans, no matter how extreme their presentation and participation in their chosen object of affection, are rarely described as “creepy.”

The strategies fans adopt (both consciously and unconsciously) to deal with internalized shame mirror the ways all humans react to shame. Fans sometimes construct impenetrable boundaries around the perceived shameful behavior, thoughts and feelings, attempting to avoid outside ridicule by keeping their fannishness secret and hidden. For female fans, this seems to be a primary strategy – thus the emphasis on the “safe space” of fandom and the stringent policing of those boundaries. The first rule of fandom is “Tell no one about fandom,” after all. Bacon-Smith recognized the ‘conservation of risk’ inherent in female fandom twenty years ago, locating both the risk and the reward in the need to express forbidden emotions (rage, revenge, fear, sexuality) and rewrite cultural scripts that challenge the status quo in a dangerous manner.

Io9 recently ran an article describing the behavior of "self-hating" fans. To what degree do the behaviors described here represent a male counterpart to the kinds of female "fan shame" you discuss throughout the book?

Kathy: Well, you read enough articles like the ones on IMDB and Entertainment Weekly and the logical response is to differentiate yourself from "those" fans.  If you follow the links back through that article you arrive at a New York Times book review that sneers at sci-fi fans throughout, beginning by saying  "Colson Whitehead is a literary novelist, but his latest book, Zone One, features zombies, which means horror fans and gore gourmands will soon have him on their radar. He has my sympathy."  The sympathy comes from having essentially stupid people reading his work.  Glen Duncan, the author of the review, bemoans the mass market reader: "Broad-spectrum marketing will attract readers for whom having to look up ‘cathected’or ‘brisant’ isn’t just an irritant but a moral affront."  He’s at pains to establish himself as an intelligent cultured reader and that is done at the expense of all those he deems as less discerning.  This kind of treatment of fans might be expected from the New York Times (and they certainly live up to the expectation) but it's everywhere. Even the things that seem to celebrate male fandom/geekdom have to show fans as laughable (I'm thinking here of things like Big Bang Theory, Community, The IT Crowd, etc.). This isn't male fan shame so much as it's a response to our rejection of any sort of investment in mass culture.  It's not deviant female behavior, it's "just" mass culture.

Lynn: Some of this is the shame that crosses gender boundaries – of liking something popular, because ‘popular’ is still overtly devalued (and covertly consumed voraciously) in our culture. Some of it is the result of being passionate about something, which tends to result in rants and nitpicking and what one commenter to that article calls “snobbishness”. Being an “angry nerd”, as another commenter puts it, is sometimes the corollary of passion. When we love something, we’re invested in keeping it just the way we like it. It’s meeting our needs, so god forbid someone (producers, writers, networks, other fans, etc) changes it – then, we fear, it won’t meet our needs any longer. And that, frankly, is terrifying when you’re passionate about something and invested in the emotional pay-off that it’s providing.

 

Some of this is the (also cross-gendered) wank that comes from internalized shame – the criticism that others are ‘doing fandom wrong’ is usually a fear that someone else is liking something even ‘more’ shameful, or engaging in a fan practice that’s even ‘more’ embarrassing – often one that reiterates the stereotypes that fans are constantly trying to challenge. “They’re weird, but I’m normal” is the underlying projection.

 

The part that might be more common for female fans is the desire to keep a particular fandom community small, selective, and insulated – and secret. That secrecy is difficult to maintain if everyone and their brother and sister has suddenly discovered your particular little corner of fandom. This desire intersects with the dislike and mistrust of anything that’s ‘too popular’, so fans often have a love/hate relationship with their fannish object going ‘mainstream’. On the one hand, it keeps the band/show/film/book/whatever on the air or on the shelves or in the concert venues; on the other hand, it expands the audience and makes the fandom less intimate, and perhaps less safe. The desire to be part of something ‘special’ – selective and exclusive – is a basic human one, not unique to fandom certainly. But it plays out in fandom in obvious ways, creating wank when it does.

 

 

Early on, you describe the ways that the underground status of fan fiction has provided some protection for the women who participate. What do you see as the consequences of the amount of publicity which 50 Shades of Gray has received as a commercial best-seller which originated as Twilight fanfic?

Kathy: It certainly furthers the image of deviant female behavior, as well as reigniting the criticism of fan productions as bad, poorly executed and lacking in value, pandering to the masses. It's conjured the worst stereotypes and then been used as proof that all those stereotypes are actually true.

Lynn: Fandom – or at least the fan spaces that I tend to inhabit – has had a relatively strong negative reaction to 50 Shades and its runaway success and mainstream media coverage. A recent post in LiveJournal asked fellow fans the blunt question – “Why do fans hate 50 Shades of Grey?” Fans responded that they don’t like having what is widely reputed to be badly written fiction representing the entire genre of fanfic. The derision and bad-writing ridicule leveled at 50 Shades seems to reiterate the already condescending “oh, it’s fanfic, it’s not real writing” attitude that fans struggle against. Fans also don’t appreciate the glare of mainstream attention focused on the safe (and secret) space of fandom, as non-fans who heasr about 50 Shades’ origins go online to investigate this “new thing” called fanfic.

Much of the media coverage of 50 Shades includes derogatory comments about fanfiction, including this tidbit:"Fan-fiction is the written word equivalent of taking two naked dolls and mashing them together to make what you think sex looks like when you’re 10 years old. And it’s written at that level…..The book has been called “mommy porn,” a label that denotes that grown women can’t enjoy pornography unless it’s poorly written garbage re-purposed as more poorly written garbage. But also it makes us think our mom likes fan-fic, and I respect my mom too much to believe this."

That article also makes some of the same points that we touched on in Crossroads – that discovering fandom is, for some women, also a discovery of an alternative discourse on sexuality that is freeing and liberating and normalizing.  It may not be well-written, but 50 Shades has provided some of the same for non-fans.

And so it’s no surprise that 50 Shades of Grey has become so wildly popular with women of all ages because we’ve been made to feel repressed and believe that porn is just this primitive, icky thing guys watch. If porn is a cave-drawing and 50 Shades is Monet, I think we need to invent fire already so we can burn this thing down.

Lynn Zubernis is a clinical psychologist and teaches in the Counselor Education program at West Chester University of Pennsylvania.

Katherine Larsen teaches courses on fame, celebrity and fandom in the University Writing Program at George Washington University. She is the principal editor of the Journal of Fandom Studies.

Dr Zubernis and Dr Larsen are co-editors of the forthcoming Fan Culture: Theory and Practice. They have also published four articles in Supernatural Magazine.

Fan Studies at the Crossroads: An Interview With Lynn Zubernis and Katherine Larsen (Part One)

Lynn Zubernis and Katherine Larsen's new book, Fandom at the Crossroads: Celebration, Shame and Fan/Producer Relationships is already generating buzz in the academic and fan communities where I travel. For one thing, it is an academic book about Supernatural. Some years back, when I asked my fan readers to "pimp their show," on this blog, I was met with a systematic campaign on behalf of this CW-hosted drama. Following the sound advice of my readers, I checked out the first season of DVD and shared my impressions here. I still consider Supernatural one of the most under-appreciated genre shows on American television -- at least among critics and mainsteam viewers -- but I have also come to appreciate the dedication, creativity, and passion of its fans. This book, however, is more than the study of a single fandom. It raises some substantive challenges about the theories and methods which have shaped fan studies as a field over the past twenty plus years.  I will be honest: Parts of this book made me a little uncomfortable, because they trod close to either spaces which I made conscious decisions not to discuss in my own work (real person slash and incest themed stories, among them) or because they are returning to old debates which have ended badly before (fandom as therapy, primarily), but I think Zubernis and Larsen handle these issues with sympathy and nuance and in the end, I felt some important new insights emerged as a consequence of revisiting some of these spaces. I especially appreciated their ongoing engagement with the concept of the Aca-fan and the ways that this framing has and has not brought about better relations between fans and academics. And the authors had unprecedented access to the cast and producers of the series, interviewing them at great length about the ways they perceive and interact with their fans and also the ways that those interactions have impacted the production of the series.

One very valuable contribution the book makes is to revisit Camille Bacon-Smith's Enterprising Women, which came out the same year as my Textual Poachers and remains, to my mind, one of the defining works in the field of fan studies. Over the years, the book has been controversial within the fan community for several reasons: its rhetorical structures (which cast Bacon-Smith as "The Ethnographer" exploring the fan phenomenon from the outside), its treatment of fan productivity through a therapeutic lens, and its focus on Hurt/Comfort as the "heart of fandom." All of these are issues worth raising, and Zubernis and Larsen offer some fresh new perspectives on these topics in Fandom at the Crossroads, but I also think there is an enormous amount of valuable material in Bacon-Smith's book, which sometimes has gotten unjustly neglected by more contemporary researchers. She offers us a vivid picture of a key moment in the history of American media fandom. I always recommend that my students read Poachers and Enterprising Women side by side to see how researchers with different theoretical and methodological commitments deal with the same topics. Fandom at the Crossroads returns to Bacon-Smith and mines it productively, building on and reworking some of its key concepts, and considering how they might help inform our engagement with such issues as "fan shame" and going back to a theme central to Enterprising Women, the "management of risk."

 

In the interview that follows, Zubernis and Larsen share some core insights about how they approached the project, how it relates to the larger Fan Studies tradition, and how and why aca-fen need to work past their discomfort with certain aspects of their subject matter. I am sure people will find what they have to say here both thoughtful and provocative, and I look forward to the response this post will generate.

 

In many ways, Fandom at the Crossroads is as much a book about Aca-fandom as it is about fandom. You are critical of some of the ways that Aca-fans describe their relationships to the academy and to fandom. What are your primary concerns here?

 

Kathy: We began the project out of a feeling that academics weren't "doing it right" in the sense that there was a lot of theorizing going on that seemed to have little relation to what fans were feeling and doing in fandom.  We were concerned that pleasure had been taken out of the equation and that fans' voices were being lost in the rush to apply theory.  While some of that theory definitely applied, and still applies, there are also other reasons people come to fandom that did not always fit neatly into the dominant theoretical models.

 

Lynn: We were also frustrated with how little aca-fans wrote about the ‘fan’ side of their identity; while it seemed most theorists were now proclaiming that they were fans as well as academics, few were talking about what they actually did as fans. This seemed to imply a lingering sense of shame about the fannish part of the aca-fan identity, or perhaps a fear that cosplaying as a Klingon or waiting in line at Comic Con at 3 am or spending money on photo ops with Jensen Ackles might negatively impact one’s credibility as a researcher. We wanted to “confess” the fan side of our identity up front and in detail, instead of in general claims of “I’m a fan myself.”

 

We also felt that some types of fannish motivation were under-theorized – that there had been an early emphasis on fandom as subversive in a societal sense, challenging gender and other norms, which had continued, but less on fandom as individually transformative. We wanted to build on some of Bacon-Smith’s early ideas about fan participation, community and writing as a source of emotional expression and narrative change, but as a site of individual change as much as cultural change. We also wanted to explore the drive for individual change as healthy and universal, not pathological – while at the same time recognizing the very real impact of oppressive societal norms and the realities of women’s experiences of violence, pain and loss.

 

 

How do you deal with your own fan participations throughout the book? You write, for example, "the Squeeful Fangirl...has no place in an academic text, and yet it is precisely that fangirl who informs everything we write about. How do we go about banishing our subject from our text?" And you conclude, "What we learned is that 'co-existence is futile."  Is there no way to write as an academic about how we know what we know as fans?

 

Kathy: Yes, but we are then writing as academics and not as fans. It's like trying to speak with two different accents at the same time. It can't be done.  And in any other field, I don't think we'd even try it.  I love Byron, but I wouldn't write an academic paper about how I have fallen hook, line and sinker for the "bad boy" persona he projected.  I could perhaps analyze the reasons that persona was so appealing during his time, but I would not discuss my own infatuation.

 

And I also think there is always a danger that we do disservice to one group or the other.  We've certainly been guilty of this no matter how much we were aware of it and tried to avoid it. Even the act of trying to describe the split runs the risk of privileging one group over the other. To say that I "write like a fan" when I'm participating in fandom and that I “write like an academic” when I write about fandom has the appearance of placing one above the other rather than simply acknowledging that there are two different audiences involved.  The moment we pull ourselves out of fandom to begin writing about it as academics, we assume a superior position - we are outside and above.  It's no wonder fans distrust us.  On the other side, if we didn't write as academics, then our colleagues wouldn't take us seriously.  It's impossible to please both audiences simultaneously.

 

Lynn: There is, but as Kathy’s comments make clear, it requires a lot of painful fence-straddling. We attempted to write from a hybrid perspective, because we felt it was important and would add something unique to the knowledge base. Writing from an outside perspective, as Bacon-Smith acknowledged thirty years ago, affords a different, and necessarily limited, view of a culture. While ethnographic accounts of fandom uncovered and explicated an amazingly detailed study of the culture, even after years of immersion in the community, there were things that remained hidden to an outsider. What Bacon-Smith refers to as the “heart” of the fandom community, the hurt-comfort genre, is eventually understood by her as an ethnographer on a rational level, but she remains someone who had to overcome an initial revulsion, describing the process as having to desensitize herself to the content and wanting to cover her eyes and ears at one point. The difference between writing from the outside and writing from the inside is similar to the difference between sympathy and empathy. We didn’t need to work towards understanding; we understood many fannish motivations already. We had no need to imagine ourselves in the shoes of fans. We had our own.

 

What we didn’t realize, at first, was that attempting such an insider perspective distorts one’s point of view as much as taking an outsider one. We were often too quick to assume we understood something simply because we’d experienced it ourselves – or so we thought. In reality, while we gave frequent lip service to the vast variety of ways to “do fandom”, we repeatedly fell into the trap of using the lens of our own experience too broadly, obscuring the reality of fans who were participating in fandom indifferent ways and in different spaces than we were. Ultimately, the attempt to write from both an academic and a fannish perspective turned out to be much more difficult than we’d anticipated. And all that scrambling back and forth over the fence left us with a lot of splinters.

Lynn Zubernis is a clinical psychologist and teaches in the Counselor Education program at West Chester University of Pennsylvania.

Katherine Larsen teaches courses on fame, celebrity and fandom in the University Writing Program at George Washington University. She is the principal editor of the Journal of Fandom Studies.

Dr Zubernis and Dr Larsen are co-editors of the forthcoming Fan Culture: Theory and Practice. They have also published four articles in Supernatural Magazine.

How I Spent My Summer Vacation: Turkey, Greece, and Italy (Final Leg)

  Istanbul, Turkey

 

 

http://www.youtube.com/watch?v=JeQ-wjDH4F4

Ok, guys, repeat after me: "Istanbul (Not Constantinople)!"

We were never planning on going to Turkey at all on this trip. In fact, we had several groups from Turkey invite me to speak there and I had to turn them down because it was just one more country than it seemed realistic to reach on our already over-crowded, overly ambitious speaking schedule.

 

But, then, well, we discovered the only cheap way to get from Bologna to Athens was via Turkish Air, and they offered you the discount only if you had a layover in Istanbul -- no doubt a scam they have worked out with the local tourism bureau but okay, if we are going to be there anyway, we might as well extend the time a little and try to take in some of the local culture. So, we were in Istanbul for a good deal less than 24 hours, but we didn't actually sleep very much while we were there. :-)

And, the fun started just down the street from our hotel, where we saw this factory outlet store that sold discounted Magic Lamps (apparently) and also fez. We had to bring back a bright red fez for our son because we have it on very good authority (Matt Smith's Doctor, no less) that "fezzes are cool," and of course, they are.

 

 

And then, of course, we felt an urgent need to eat Turkish Delight on a moonlit night (hearing a certain set of song lyrics echoing in our heads), and we discovered the enormous range of different kinds of Turkish candies on offer, most of which come in long strips, which the candy butchers snip, snip, with scissors before dropping chunks into custom-selected sampler boxes.  By now, my sweet tooth is legendary all over Europe, so I was certainly not going to resist this kind of temptation.

 

 

 

 

And everywhere we went in Istanbul, we would encounter these roaming carts which sold nuts and sunflower seeds. I am a closet sunflower seed fanatic -- a "seeder" as they call us on the bags that I buy in the States -- but the process of biting open seeds and spitting out the shells is not something I'd ever consider doing in public. So, I was fascinated to see so many people wandering the streets, consuming those salty little devils, and dropping their shells where-ever they happened to be standing. It would seem Seeders in Turkey enjoy many of the same rights that smokers used to enjoy in the United States. I suppose it's only a matter of time, though, before people start to protest second-hand shells.

As we continued our walk, it took us through the grounds on the edge of the Topkapi Palace, the primary residence for the Ottoman Sultans and their Harem. At dusk, the Palace proper was closed, but the park grounds enjoy heavy foot traffic as families and young lovers had pick nicks on the grass, and as people wandered around enjoying the cool(er) summer night air.

From there, our walk took us along the rocky shores of the Bosphorus River, which forms the boundary between the part of Istanbul which is in Europe and the part which is Asia.  Some people were fishing along the river, some were roasting corn or meats, and still others were stopped to watch the sunset over the opposite shore.

 

But, everywhere you looked, there were stray cats, many of the adorable kind, who no doubt live off the scraps all of those other activities left behind, especially the fishing. Of course, if they could convince the cats to eat the sunflower shells... but that's another story. Anyway, some one told me that cute cat pictures were popular on the web, so I decided to share a few of them here.

 

 

After a late night dinner in a local cafe, as we watched the closing Euro-Cup game, we grabbed a few hours sleep and then we were at it again the following morning, when we visited the Sultan Ahmed Mosque (popularly known as the Blue Mosque), one of many outstanding examples of Islamic architecture to be seen in this historic city.

 

 

 

 

And, while we were exploring, we stumbled onto several more examples of the kind of warning sign slapstick we've been tracking across the trip. Here, for example, is a sign which seems to be warning us to beware of people who have really big black hands.

 

While this image would appear to either warn us that hooks will come from the sky and carry us away, or perhaps, the sign is meant to suggest that it is a trapeze artist crossing zone.

But, then, I might be misunderstanding something. I've been told for years by European that their more concrete signs, which take advantage of a universal pictorial language, do not require specific cultural knowledge, unlike our more abstract American signpost. Is it possible that, in fact, these pictures do require a certain amount of interpretive work before they make sense to people who do not come from that culture?

We lingered as long as we dare, taking in as much of Istanbul, as our very limited schedule allows. I promise my friends in Turkey that we will find a way to get back there again before much longer, and this time, we will actually let you know we are coming so we can schedule some talks.

KEA,GREECE

The thing you need to know about that day was that we had to be at the Lavrio docks by a certain time in order to take a ferry out to Kea, a small island off the coast of Athens, where my friend and colleague, Andrew Horton, owns a cottage. (Horton is among other things a media scholar who writes about Greek cinema, screenwriting, and especially film and television comedy. I wrote an essay about Mel Brooks which will come out in A Companion to Film Comedy Horton edited with Joanna Rapf, which is due out in November. Horton runs an exchange program which brings American screenwriting students to Greece to learn from some of the country's leading filmmakers, having made Greece a home away from home for most of his professional life.)

They only run the ferry a few times a day and this was going to be the last one for the night. Cynthia, my son, and I enjoy watching The Amazing Race together, so the program had become a key reference point for us all trip. The cameras on the program never show the contestants having to go through customs, opening up space to describe all of the other aspects of international travel they don't tell you about on American reality television. This day proved to be a particularly challenging one, full of obstacles of all kinds. There was a mad rush to the airport, followed by a huge line, flight delays, a flight to Athens, delayed bags, struggles to change currency, and then, by this point, it looked like there was no way we were going to get to the ferry on time. So, we sat in the back of a cab, which was racing towards the waterfront many miles away at a breathless speed, and my wife and I were rehearsing our confessionals. It's a staple at such moment on Amazing Race for contestants to reassure each other about how much it has meant to them to share this time together and see the world, even if they were unable to complete the race, and we were making jokes about being eliminated the minute we stepped outside the cab. As it happened, thanks to the reckless disregard for human life displayed by our taxi driver, we made it to the ferry station with minutes to spare.

Let's just say that Kea was everything I might have ever imagined a Greek fishing town to be like: the waters of the Aegean Sea are as blue, the churches are as white, the people are as friendly, the terraces are as steep,as anything I've ever seen in a travel brochure or a movie about coastal Greece.

We had Andrew's cottage to ourselves for several days, during which, for the most part, we slept. I have joked that our experience on this Greek island was very much modeled on the Lotus Eaters sequence in Homer's The Odyssey.  Grapes grow off his roof, and we could see the fishing village spread out below us.

 

 

We would walk down the hill twice a day to eat, then climb back up the steep, winding, path, and plop back down in the bed again.

Sometimes, we read or watched movies from his large dvd library, but to be honest, we mostly slept. By this point in the trip, I was that tired and the island was that restful.

ATHENS, GREECE

For much of the trip, we had been speculating about what the political and economic state of Greece would be by the time we got there. The Greek elections had only just occurred, and depending on the outcome, there had been much speculation about whether the Greeks might abandon the Euro, unwilling to accept the austerity measures being proposed by the leadership of the European Union. Greece had been one of the countries hit the hardest by the economic crisis, and it was not hard to see the signs of their desperate conditions everywhere you looked. Basic city services seemed to have been cut to the minimum, with the result that streets were lined with garbage and buildings were becoming overwhelmed with graffiti.

 

There were jobless and homeless people everywhere, and their plight was summed up for us by a particularly vocal old woman who seemed to be declaiming about the fates in an oratorical style that would have done her ancient ancestors proud. I have no idea what she was saying, but she hit my heart strings pretty hard, just with the rising and falling pattern of her voice, as she shouted and shouted into the face of a seemingly indifferent city.

Athens was hot -- hot as Hades! Even first thing in the morning, the sun bears down mercilessly on the Acropolis, and the reflections off the white marble of the Parthanon are blinding.

There is a classical legend about a battle between Athena and Poseidon to determine which God would rule over the Acropolis. Poseidon smote the rock with his trident and out sprang a fresh water spring. Athena, however, made olive trees grow and won the competition. We've argued that Poseidon got cheated: the olive trees really do not provide much shade on a hot day and everyone we saw on top of the mountain was carrying bottles of water. But, then, it looks like Hades rules over all, at least in the summer.

 

Here, you see the Temple of Hephastus and the Greek Agora, the other essential site for the tourist wanting to experience the world of Ancient Athens.

By the way, a funny thing happened to us on the way to the Forum. Cynthia and I were sitting on a bench in the shadow of the Temple of Hephastus, who, you will recall, was the blacksmith and engineer of Olympus, when all of a sudden we hear someone calling my name. It turned out to be Andy Lipmann, Michael Hawley, and a bunch of other faculty, staff, and students from the MIT Media Lab. I learned later that they were in Greece to attend Nicholas Negroponte's wedding. This was somehow the least likely and the most likely place to run into folks from MIT on the entire trip!

In a museum on the grounds of the Greek Agora, which some have described as the birthplace of democracy, we were intrigued to see some examples of the kinds of ballots used for voting in classical Athens. As you can see, they are little clay discs onto which were scratched the name of the candidate that each voter supported. Candidates, we were told, often created many such discs and passed them out to the voters as part of the campaign process.

These other two artifacts were found inside the National Archeological Museum. The first is an example of the kinds of masks worn by performers in the greek theater -- in this case, this is a grotesque buffoon of the kind who might appear in a Greek comedy.

 

And this is a marble statue of Hermes found in Siphnos. The sign explains, "Hermes was, among other properties, the patron of travelers, therefore herms were erected at roads and crossroads. The Phallus carved not the front face of the pillar is both a symbol of pleasure and an apotropaic element." In case you are wondering, apotropaic means that it was designed to ward off harm and evil influences, or to bring good luck.

I was hoping that Hermes would watch over us as we began to get ready for our return to the United States.

I mentioned last time that I was starting to spend more and more time hanging out in Mickie D's in Europe. As I did so, I started to develop some interest in the processes of localization and the ways that the franchise has begun to adjust its menu to reflect cultural differences in regions around the world. Here, for example, is a sign for the Greek Mac (spotted in Athens). As you can see, if you look closely, the Greek Mac consists of two hamburger patties wrapped in Pita bread, with yogurt sauce, tomato slices, and onions.

Below it, there's a sign for  Il Mac (as seen in a fast food establishment in Rome.) which uses parmesan cheese.

 

And in Paris, we saw people eating the McBaguette  -- the name tells the whole story, but here's a news clip announcing its debut, which I found on the web.

So, maybe Quentin Tarantino was onto something when he has his gangster protagonists in Pulp Fiction exploring the cultural nuances of what's on the fast food menus of Europe. Just thought you'd want to know.

 

ROME, ITALY

http://www.youtube.com/watch?v=zwmSMwXIkZQ

It used to be said that all roads lead to Rome. In our case,our entire grand tour of Europe ended up there. Cynthia and I had been boning up for this leg of the trip by working our way back through our boxed set of dads from HBO's Rome, not to mention Audrey Hepburn in Roman Holiday,  at night in our hotel rooms. Rome is of course much to vast and diverse a city to do justice to within a few days time, and its culture spans most of written history. We made a conscious decision that this trip we were going to focus primarily, if not exclusively, on Ancient Rome, and would hold off on Renaissance and Catholic Rome for future adventures.

But, first, I need to do two final presentations. First, I gave a live webcasts to librarians and information officers working in U.S. Embassies around the world as part of their "Window on America" series. After some brief opening remarks, the program's host asked me to respond to questions sent by Twitter from many different countries, primarily focused on the impact of new media on learning and literacy, on books publishing, and on civic and political participation.

Later in the trip, I had a chance to sit down and talk with David H. Thorne, the current U.S. Ambassador to Italy, and a key member of the Obama 2008 campaign, where we had a great exchange about the impact of new media on American electoral politics.

The U.S. Embassy also underwrote my talk at the European Institute for Design, which was hosted by Max Giovagnoli. Max has run the Ted X Transmedia conference in Rome. Here's a video of Max talking about his own work as a transmedia designer.

http://www.youtube.com/watch?v=zmsXIGwEQz8

He is also the author of Transmedia Storytelling: Imagery, Shapes, and Techniques, which takes a theoretically informed perspective on the challenges designers face in seeking to construct a transmedia narrative.  Max was a most agreeable host who, even after listening me drone on for several hours about my research, and taking us out to dinner, was nice enough to take Cynthia and I for a midnight tour, which offered us an amazing vista of the ancient Roman ruins.

The school had hired a translator who was used to working with diplomats and so was incredibly slow and precise, which drug out my talk past the breaking point, probably for everyone involved, but the audience was incredibly polite and patient, leaving quietly if they needed to do so, but a high percentage of them stuck it out to the end of the presentation.

While we were visiting the design school, I had a chance to review some of the amazing works being done by their students, who are working with games, transmedia, comics, and video/film production, and often making playful use of images and techniques from global popular culture. If you follow this link, for example, you can see a dynamic public art project developed in collaboration with Warner Brothers to mark the release of the Amazing Spider-Man movie in Rome.  After all of the many Spider-Man sightings on this trip, I am convinced that Spidey represents the modern day equivalent of Hermes, the Patron of Travellers. I also did a video interview which recently made its appearance on the web.

http://www.youtube.com/watch?v=LLe_VWsqS9o&feature=youtu.be

http://www.youtube.com/watch?v=kuwFDnDC4bI&feature=youtu.be

Getting into the spirit of my ongoing exploration of slapstick signs in Europe, Max recently shared with me this especially vivid "No Entry" sign located near the entry to the IED.

We then had two days, more or less, to play tourists in the ancient Roman empire, and we decided to split it between seeing the sights in Rome proper and taking a day trip out to Pompeii. Here, you see me standing in front of what is probably Rome's most recognizable landmark -- the Colosseum.

 

We quickly discovered that warning signs in the ancient world are as hysterically funny as their modern day counterparts. Here's a sign, for example, inside the colosseum, which I suspect was intended as a warning for visitors not to try to feed or pet the Tigers.

And here's a mosaic which Cynthia saw at an exhibition on glassblowing in the ancient world which seems to be offering a similar message about the risks of trying to get too friendly with crocodiles.

 

And finally, here's a "Beware of Dog" mosaic from the entry way to a house in Pompeii. It actually says "Beware the Dog" in Latin, though the letters are hard to see here, as they have faded through time.

 

The message I took from all of this was that the ancient world was encountering creatures from all over the world, but they had not yet figured out that a great many of them bite.

While we are talking about animals, here's another gratuitous cat picture, this one taken amongst the ruins of the Baths of Diocletian.

We saw brides and grooms wandering around a good chunk of Europe, including in front of the Eiffel Tower in Paris, on the grounds of Versailles, under the bridge of Sighs in Venice, and I could have filled an entire blog post just with pictures we took of loving young couples, but somehow, this image of a bride and groom walking in to the future together, captured near the Roman Forum, was too special to resist.

I have always been interested in Trajan's Column since Scott McCloud described it in Understanding Comics as an important predecessor of the sequential arts. A series of carvings depicting the he epic wars between the Romans andDacians (101–102 and 105–106 AD) spiral around the 98 foot tall column. It's hard to tell from what vantage point anyone could actually process the sequence of images, but McCloud argues, convincingly, that they break the action into a series of panels, which then are laid out sequentially, so that we are invited to read across them to construct the narrative.

 

 

This memorial is not from ancient Rome, but it's a great illustration of the ways that subsequent Italian governments sought to mobilize the glory that was once Rome to create its own powerful myths of national origins. Constructed between 1885 and 1911, on the northern slope of the Capitoline Hill, Il Vittoriano manages to take every cliche about ancient Rome and pile them together to create one massive spectacle.

While wandering around the various museums dedicated to antiquities, we stumbled upon this wonderfully complicated looking Coffee vending machine. We all know how much the Italians love their coffee, but this seems to be a coin-operated equivalent of Starbucks, allowing you to order an astonishing array of hot caffeinated beverages.

 

POMPEII, ITALY

The following day, we made our way by train out to Pompeii. Somewhere along the way, my pocket was picked and my wallet was stolen, which I only discovered while I was wandering around inside the ancient ruins, so we ended up having to sit up most of the night before we left to head back home on the phone canceling credit cards (or trying to do so) and dealing with various bureaucracies, and then, trying to figure out how we were going to pay for our hotel room and our cab to the airport. It was needless to say not the most fun we had on the trip. Ironically, we made it all the way across Europe without losing a bag, only to have our luggage get significantly delayed flying into LAX, and we only had to deal with robbers our last day abroad. We must have done something to cross Hermes (or Spider-man, depending on which is now the operative deity for international travelers.)

It's hard to imagine a better last place to visit in the grand tour than Pompeii, this ancient Roman city, which was partially burried by the eruption of Mount Vesuvius in 79 AD. It has both haunted (and titilated) visitors for several hundred year's now, and it offers us a unique window into the everyday life of the ancient Roman empire. Ironically, given the massive destructive force the volcano unleashed on its residents, Pompeii remains much better preserved than the ruins in Rome or Athens, both of which were subjected to human vandals through the years. Nothing I had read about Pompeii prepared me for the scale.

 

We spent an entire day wandering its streets, walking into one house or business establishment after another, from the fast food restaurant depicted here (with its multiple ovens for cooking food for commercial dining) to the public baths and the brothels (with the very explicit erotic art which scandalized the Victorians and has been tourist bait ever since.)

Part of what I will carry away with me are the brightly (even garishly) painted walls

and the well preserved murals, which give us a taste for the aesthetic sensibilities of the different classes which lived together in Pompeii.

As we were leaving Pompeii, we walked past a warehouse where the archeologists store some of the assorted old artifacts they are working with -- including a large number of Amphora, and in this case, one of the plaster bodies left behind by the city's human inhabitants. These casts were created by pouring plaster into the large number of air holes left in the volcanic ash around Pompeii, which turned out to be the airspace left behind when the victim's bodies decayed. These casts offer us an incredible glimpse into the human pain and suffering that the eruption wrought on the residents of this once great city. I had seen Voyage in Italy at the Bologna Film Festival, which has a remarkable sequence showing the casting process, which gave me an even more vivid understanding of what we were looking at here.

And this concludes Henry and Cynthia's Excellent Adventures. We will  now return you back to our regularly scheduled blog posts.

 

THE END

 

 

 

 

How I Spent My Summer Vacation: Hungary and Italy (Again!)

Budapest, Hungary Cynthia and I had really enjoyed traveling by rail inside many of the countries we visited this trip, so we decided to take the train from the Czech Republic  north to Hungary, passing along the way through Slovokia. We alternated between reading and looking out the window as the train click-clacked through farm country, small towns and villages, and lush forests, giving us a much bigger picture of what Eastern Europe looked like once you got outside of the major cities. America has somehow lost its historic relationship with the railroads, but in Europe, people of all classes and backgrounds travel by train, the trains are clean, affordably priced, and comfortable. So, what's not to love.

Around the time we passed into Hungary, something changed though. The temperature outside got hotter and hotter, there was no air conditioning working inside the train, and the windows did not open to allow outside air to circulate. The train was becoming a sweat box and the scaldingly hot temperature (I say scalding because the air was so humid that it felt like we were sitting in boiling water) began to percolate our brains. Needless to say,the experience had cured us of our romance with the rails.  By the time the train arrived in Budapest, we were melting into a puddle and in a punch drunk stupor.  Then, our host, Ellen Hume, swooped down upon us, with fresh bottles of cold water, with a driver to take our bags and an air conditioned car, like an angel of mercy!

Ellen Hume is probably the most resourceful person I have ever met! She covered the White House for the Wall Street Journal; she ran PBS's Democracy Project, where she became a major advocate for citizen-driven and resource-based journalism; she helped direct Harvard's Shorenstein Center on the Press, Politics and Public Policy, and she ran a major Boston-based initiative on Ethnic news media. And, for a year and a half, she worked with me as the Research Director for MIT's Center for the Future of Civic Media, a initiative funded by the Knight Foundation, a collaboration between Comparative Media Studies and the MIT Media Lab.  Below you see Ellen and I together on the grounds of the Buda Castle.

Budapest, Hungary's capital and largest city, was historically two cities named, predictably, Buda and Pest, which are separated from each other by the Danube River (as you can see fairly well in the photograph below). When we arrived, we dropped our bags off at our hotel, which was near the river on the Pest side, and then walked across the bridge to visit the historic center of Buda.

Our experience of Buda was dominated by the Buda Castle, built in 1265, and long the home of the Hungarian Kings and Emperiors, and the Castle Hill. The architecture of this area, as the image below suggests, is commanding, giving us just a taste of what life might have been like during the hayday of the Austria-Hungarian Empire.

The closer you get to the Castle proper, the more you get a taste of Medieval Hungary . It was too late in the day to get inside the buildings, but we wandered the grounds, enjoying the sight of this falconer in traditional garb and especially the view looking out across the Danube, a vista which gave us a clear sense of why this location was originally chosen to support a fortress.

A distinctive feature of Budapest's architectural tradition are the brightly colored Zsolnay tiles, shown here covering the roof of Matthias Church. The Zsolnay company has manufactured parcelain and ceramic tiles since the early part of the nineteenth century, though it has struggled to hang on during the current economic crisis in Europe.

Budapest became the country's capital in the late 19th century as several local towns were united to create one large urban area. Most of the public buildings were built during this period, and by the early 20th century, Budapest had developed a reputation for being one of the most cosmopolitan areas in Europe. For all of those reasons, the city's look and feel was strongly influenced by a particular inflection of Art Nouveau. These grand old world buildings exist side by side with monstrosities from Stalin- and Khruschev-area Soviet monumentalism, not exactly the most satisfying combination in the world, but a physical reminder of the transformations (political, cultural) which Hungary underwent across the twentieth century.

One of the best bits of advice we received upon launching on our grand European adventures was to "look up!" The most spectacular aspects of Europe often are above eye-level -- especially the decorative details along the roofs and top floors of buildings. We were constantly struck by the distinctive national styles that define each of the European countries, despite, what might seem to us by American standards, as very limited distances between them geographically.

Note, for example, the bee-hives on the building above, a key motif in the architecture of Budapest, which historically stood for all the work going on inside.

And, the same would be true of the ceilings inside buildings, such as the one below from the Hungarian Parliament, which is ornately decorated as a showcase to the wealth and power commanded by Imperial Hungary.

Of course, not all of the decorative details are along the skyline. There is also an attention to style which extends to the sidewalks and public plazas of the city, which often become staging grounds for personal and shared rituals.

We turned one corner and found an entire group of ballroom dancers waltzing inside a fountain which was shooting water up all around them. Did we mention yet how blasting hot it was when we were visiting Budapest?

Ellen took us to visit the Grand Market Hall at Nagyvasarcsarnok. Sometimes described as "a symphony in iron," the building was designed by Gustave Eiffel (of the Eiffel Tower fame). I always enjoy visiting farmer's markets and food halls as I travel because they give us such a strong sense of the everyday lives of the people who live in each place we visit. Here, Ellen and I are admiring a shop dedicated to Paprika, in all of its many manifestations. Paprika is the core spice used in Hungarian cooking. I especially enjoyed Paprika in a bowl of authentic Hungarian goulash. My mother used to prepare goulash when I was a child, but it bore very little relationship to this dish, which was a rich, spicy , bright red soup. I have to say how much we enjoyed our meals in Eastern Europe -- both the roasted meats and dumplings we had in Praha and the soups (hot and cold) we tasted in Budapest .

Ellen and her husband, John Shattuck, took us to a a Ruin Bar. These bars have been springing up over the past ten years or so in the old District VII neighborhood (the old Jewish quarter) in the ruins (hence the name) of abandoned buildings, stores, or lots. The area had been largely left to decay in the aftermath of the Second World War, and it has only recently come alive as the hub for the city's hipster nightlife. The ruin bars, many of which operate without a license, allegedly rely on monetary compensations handed directly to local law enforcement, and feel like something out of a post-appocalyptic science fiction film. Somehow, the Mad Max movies or Escape to New York came to mind, but there is also this distinctive Post-Communist feel that is not really captured by the analogy. The walls are covered with graffiti; the furniture looks like it was picked up off the streets, there are Christmas lights and old computers and rusting bathtubs and plastic gewgaws everywhere you look. There may be a band playing in one of the darker corners, and the whole place is teaming with people of all backgrounds and ages. Ellen had promised us that the ruin bar would be one of the highlights of our trip to Europe, and it certainly was.

Here, you see Ellen, John, and I drinking Unicum, the local drink whose family history was memorialized in the film Sunshine, and Cynthia and I (below) surrounded by the graffiti at Szimpla Kert, which was the original and still the largest of the ruin bars. John was the Assistant Secretary of State for Democracy, Human Rights and Labor  under Bill Clinton, where he helped to establish the International Tribunals for Rwanda and the Former Yugoslavia, a former U.S. Ambassador to the Czech Republic, the former CEO for the John F. Kennedy Library Foundation, and the current president of Central European University, which hosted my talks in Budapest.

Central European University operates with a heavy endowment from George Soros, and was designed to be an instrument fostering a greater sense of cultural understanding and appreciation of human rights, a meeting place for students from across Europe, and indeed, from around the world. Its students come from more than a hundred countries, and its faculty represent thirty different nations. I spoke in the morning with the students from their summer program (again, featuring probably the most ethnically and nationally diverse audience I encountered on my trip) and in the afternoon, I gave a public lecture (again, the Content talk) at the Open Society Archives, a research facility dedicated to preserving the records of the Communist era.

http://www.youtube.com/watch?v=vW9750DLJ54

http://www.youtube.com/watch?v=LkeIrH3DA8o&feature=relmfu

http://www.youtube.com/watch?v=0YkR4qgjAvA&feature=relmfu

http://www.youtube.com/watch?v=2Wbg4FcV4pE&feature=relmfu

http://www.youtube.com/watch?v=eh5l1k7izmQ&feature=relmfu

http://www.youtube.com/watch?v=Ph7EbCNAICI&feature=relmfu

http://www.youtube.com/watch?v=LvjQpn9vo-c&feature=relmfu

Ellen and John were nice enough to host a lovely salon and dinner in their home, which brought together a mix of intellectuals, artists, writers, and political leaders, which gave us a great taste of the cultural life of Budapest's intelligentsia.  I was especially delighted to reconnect with Tibor Dessewffy, the Hungarian Director for the World Internet Project. I had met Tibor when he was a visiting scholar at the USC Annenberg School, and he provided us with some very helpful critical feedback on our Spreadable Media manuscript.

Each leg of the trip was shaped by the personality of our hosts as much as by the personality of the cities themselves. Our experience of Praha was primary focused around culture, especially the rich heritage of film and the graphic arts. Our experience of Budapest, in part because we were spending time with people who have enormous expertise on foreign policy, was focused much more on the political history of the region, especially on the struggles to define a national identity in the wake of many decades of foreign dominance (by the Nazis and the Communists) and the current struggles to protect free expression under an increasingly repressive regime. Our sense was that Budapest is a city which still struggles with the legacy of the Cold War in ways that Praha seems to have moved beyond, but what do I know, I was only there for a few days.

We were lucky enough to get a guided tour of some of the political landmarks of the city by Jeff Taylor, an American art history professor at SUNY Purchase who is an expert on international art forgery, and who sometimes takes tourists around the city to give them a counter-history to some of the national monuments. You have to love a tour guide who quotes  Edward Said in his opening remarks.

Jeff's guide of the Museum of Terror helped to debunk and deconstruct the official accounts of Hungary's experiences with the Nazis and the Soviets, drawing out what was not explicitly stated, filling in what was intentionally occluded, and otherwise, poking fun at the ways history was being mobilized to support the country's current leadership. In particular, the bulk of the museum dealt with the Soviet era with very limited space given to the Nazi period, and little to no mention made of the ways that the Hungarian government had officially partnered with Hitler in the early days of World War II.

Jeff also showed us some key monuments, both those which survive from the era of Soviet dominance, and those which reflect the fall of Communism, as it has been framed from the Hungarian perspective. Here, for example, you see me clowning around at a statue dedicated to Ronald Reagan. Seeking to explain that it was as much American popular culture and consumer goods as it was American foreign policy which contributed to some of the political shifts that impacted his adopted country, Jeff has launched the Two Ronalds project, playfully paying tribute to American president Ronald Reagan and American fast-food brand icon Ronald McDonald, by having guests take their picture next to this statue, once they have inserted a Big Mac into Reagan's open hand.

When the good folks at  Central European University learned of my strange obsession with understanding the comics cultures of Europe, they tapped their collective networks and got me in touch with Robert Vass, an independent comics artist in Budapest, who took me to his local shop, gave me a guided tour of its contents, and a mini history of comics publishing in Hungary under Communism and its aftermath. I am still absorbing much of what I learned and trying to parse my way through the various comics I purchased, but I have found this Wikipedia entry especially helpful in understanding the local comics scene there.  One of my favorite books was Matyas a Kiraly: kepregeny-antologia.  Matthias Corvinus was the Renaissance era King of Hungry who has been credited with helping to promote arts, science, and law in his country, and who was later named one of the most important saints in the region. Here, we see his statue outside Matthias Church, which, we saw earlier, was in the Buda Castle region.

During communism, many of the comics published were literary and historical adaptations, which was seen as less "political" than some of the themes that dominated comics elsewhere in Eastern Europe.  I am always intrigued how strands in American comics which had largely died out in my country continue to exert influence in other parts of the world, and I've discovered that Hal Foster's Prince Valiant offered a compelling model for many Eastern European comics creators.  This collection of contemporary alternative comics drew inspiration from Matthias's story but pushed it in radical new directions, demonstrating that Hungarian comics can be so much more than classics illustrated. Here's a sample page from the collection which I found online. The building depicted here is the Matthias Church.

 

BOLOGNA, ITALY

 

My original plan for Bologna was to spend a week sitting in dark theaters and watching beautifully restored prints of great old movies at Il Cinema Ritrovato. Organized by the Cineteca Bologna, this film festival organizes retrospectives intended to deepen our understanding of key figures and chapters in the history of global cinema. For example, among the topics this year, there was an extensive series of films by Lois Weber, perhaps the most important female director of the American silent cinema whose films are deeply shaped by the political and spiritual values of first wave feminism, and by Alma Hitchcock, the wife of Alfred, but also a well known scenario writer in the late silent and early sound British cinema.

The festival also featured a series showing the coming of sound in Japan, which included several films whose soundtrack captured the performances of famous Benshi. In the Japanese tradition, silent films were narrated by live performers, who might recount the story, embody the perspectives of the various characters, direct attention onto key details, or offer their own moral (and sometimes ironic) commentary on the action. These benshi were so popular in their own day that they helped to slow down the coming of sound in Japan, when they resisted the shift to new technologies that might mean their eventual unemployment and the end of their tradition. During this transitional period, some of their performances were recorded, which gives us a chance to better understand their mode of presentation and the diverse ways they shaped spectators' experience of silent Japanese movies.

There was a series of films showing how America and Europe had dealt with the economic crisis of the early 1930s and another showcasing the work of Ivan Pry'ev, who was one of the most popular directors of musicals in the Soviet Union during the Stalinist period (fascinating historical documents which might include celebrations of the heroicism of wives who renounce their husbands for acting against the interests of the State or which might open with vast musical numbers involving farmers singing as they drive their tractors across their fields.)

My favorite screening series, though, was a retrospective of the works of Raoul Walsh, whose career spans from silent films (such as The Thief of Bagdad and The Big Parade) all the way into the 1950s (represented here by Band of OutsidersPursued, and Distant Drums). The festival decided, wisely, not to focus on the Walsh films which are perhaps best known to retro house audiences -- his films of the late 1930s and early 1940s with Humphrey Bogart (They Drive By Night, High Sierra), James Cagney (White Heat, The Roaring Twenties), and Errol Flynn (They Died with Their Boots On, Gentleman Jim), but rather to focus primarily on the transition from silent to sound cinema. As a result, I got to see The Big Trail, for example, an epic western which made effective use of deep focus photography to cram every frame with action and details, and was filmed (and shown) in an early wide screen process, Grandeur,  Me and My Gal with a wet-behind-the-ears Spencer Tracy and Sailor's Luck which managed to perfectly merge the screwball and anarchistic comedy traditions. Another highlight from the festival for me was Frank Borzage's Man's Castle, also with Spencer Tracy, a dark and twisted romance set amongst the homeless camping out in Central Park during the early depression.  Kristin Thompson wrote a typically thoughtful and detailed account of her experiences at this year's festival.

The film festival has become a favorite academic junket, drawing together many of the world's leading film historians, who enjoy hanging out together, watching obscure yet interesting movies, having long conversations over plates of pasta, and grabbing a quick Gellato on the way back to the hotel, before starting the process all over again the following morning.

Bologna has been gaining in recent years on the other great Italian retrospective festival, Pordenone, which is held each year in October, and which showcases almost exclusively works from the early and silent film periods. Bologna has a more diverse program, including silent and sound films from around the world, and has the virtue of falling during the summer, when American academics can get away for a more extended period. So, this year, I had a chance to catch up with old graduate school instructors (Donald Crafton, Kristin Thompson, Susan Olmer, Richard Abel) and classmates (Charlie Keil, Leslie Midkiff-Debauche, Matthew Bernstein, David Pratt) as well as more recent friends who I see in Los Angeles (Janet Bergstrom, Virginia Wright-Wexman, John Huntington).

While in Bologna, I had a chance to sit down in person with Wu Ming 1 (and for part of the meal, Wu Ming 3b). I had interviewed Wu Ming 1 and his collaborators for my blog some years ago, where he spoke with me about his interests in "multitudinous authorship, crossmedia storytelling, world making, identity games, RPG guerrilla warfare, old/new media collision, copyleft-oriented practices, media hoaxes and so on).” This creative collective has written some top-selling novels, such as Q and 54, but they have also spearheaded the Luther Blissert cultural movement, which has conducted any number of pranks and hoaxes to shake up the media establishment in his country. Wu Ming 1 wrote the introduction for the Italian language edition of Convergence Culture, and we've remained in close contact ever since. We had a great discussion, comparing the ways American and Italian activists have responded to the economic crisis, debating my current interests in fan activism, pondering the reasons why social media has played out differently in America and Europe, sharing Wu Ming's new transmedia projects, and above all, assessing current struggles over intellectual property. We were also joined at this meal by Giovanni Boccia Artieri, an expert on social media, who is on the Faculty of Sociology at the University Carlo Bo of Urbino.

Artieri was instrumental in getting me invited to speak at his university during the festival. Wu Ming 1 attended and has shared these notes and audio files of the presentation. This photograph, taken during the talk, gives a hint at the very very baroque environment in which my remarks were delivered.

 

 

 

Afterwards, I was taken to lunch by Veronica Innocenti, who has written extensively about television seriality,  and some of her faculty colleagues.  Meanwhile, Cynthia had some of the American film studies crowd for a day trip to nearby Ravenna, a town overflowing with sixth century churches, which include intricate mosaic work.

 

Here, you see Cynthia with Virginia Wright-Wexman, Susan Olmer, Donald Crafton, and John Huntington, taken by their tour guide on this exposition.

Bologna, itself, is a delightful place to visit, characterized by long arcade-like walkways and narrow winding streets, often full of bikes and motorcycles.

 

 

 

 

 

I was much taken by this fountain, near the center of the city, which seems racy even by European standards, whether we are looking at the ways the women are shown fondling their own breasts (part of the mother's milk fixation observed earlier)

 

Or the proud display of certain elements of the male anatomy.

Somehow, the juxtaposition of the two leaves this fountain a particularly charged space in my memories of European waterworks. I would say that this guy's "having a party in his pants", if he was wearing any.

I mean no great insult to Italian food, which is everything you imagine it to be, and then some. We dove deep into one great plate of pasta after another across our various legs in Italy, and I think my number one take away from the trip is Prosciutto and Melon, which goes down really well in the sweltering heat we had been experiencing since Budapest. But, by this point in the trip, we had been in Europe for going on two months, having one exotic meal after another. And, I found myself more and more being drawn towards American fast food places, like the McDonalds depicted here. McDonalds functions as the unofficial American Club across Europe -- a place you can go where you recognize pretty much everything on the menu and where you know precisely what you are going to get, where you can -- usually -- get ice in your drinks, where people around you are speaking English, and where you can strike up a conversations with anyone at any table and likely get some fresh news from home, assuming your sense of home is North America between the Atlantic and the Pacific.

My graduate mentor, David Bordwell, was scheduled to participate in a panel near the close of the film festival, having a public conversation with Dave Kehr, who currently writes a column on dvd releases for the New York Times, who maintains maintains the  blog Reports from the Lost Continent of Cinephiliaand who recently published a book of his film reviews from the Chicago ReaderWhen Movies Mattered: Reviews from a Transformative Decade. The panel was supposedly about the current state of Cinephilia, though our discussion ranged pretty broadly across historic and contemporary film cultures. As the title of Kehr's works suggest, he thinks that something vital has been lost in contemporary audiences' relationship to cinema, reporting dwindling attendance at retrospective screenings in New York City, and expressing concern that fewer and fewer classic works are making the transition across each new media platform. My own response was, characteristically, a bit more optimistic, so the exchange was a lively one, which I enjoyed very much. It was also fun for me to be speaking some place where I seemed to be better known as the author of What Made Pistachio Nuts?: Early Sound Comedy and The Vaudeville Aesthetic than for Textual Poachers or Convergence Culture, and it was fun to use my extensive knowledge of other forms of media fan culture to tweak some of the pretensions of the art house crowd.

 

http://vimeo.com/44974590

 

COMING SOON: THE CRADLE OF CIVILIZATION 

How I Spent My Summer Vacation: Germany (Round Two) and the Czech Republic

  Delmonhorst and Breman, Germany

Our travels next took us back through Germany -- to the town of Delmonhorst in Lower Saxony. Here, I participated in a conference, organized by Martin Butler and centering around the "precarious alliances" which shape the relations between authors, readers, editors, publishers, translators, critics, archivists, and booksellers, among others, each of whom helps to shape the nature of literary production. This was an intimate event -- roughly 20 academics, mostly European, a few American -- sat around in a seminar room for three days and talked about each other's work. For me, this kind of prolonged engagement was a rare treat, especially when coupled with the fact that the topic -- which centered mostly around print culture -- was a little askew to what I normally look at  and most of the papers, by and large, focused on pre-20th century forms of publication. I gave the opening keynote, using J.K. Rowling's complex relations with Harry Potter fans and readers, as the central focus of my analysis, but giving the group a taste of what publication means in the era of "spreadable media."

The other keynote talks came from James L. West Jr. (Penn State), who has helped to manage the republication of the works of F. Scott Fitzergerald, and shared some of the behind the scenes negotiations which shape  posthumous publications (and along the way, told some great stories about consulting with Baz Luhrman on the forthcoming, now delayed, Great Gatsby movie), Wil Verhoeven (Gronigen) who spoke about "print capitalism" and the establishment of "political modernity" in England, and Claire Squires (Stirling), author of Marketing Literature: The Making of Contemporary Writing in Britain, who described the ways new modes of digital publishing and online book selling were disrupting older printing practices.  Other memorable presentations include a critique of the rhetoric of participation as deployed by some contemporary marketing projects by Martin Butler (Olderberg), a talk on the packaging of best selling genre fiction in Post-socialist Russia by Ulrich Schmid (St. Gallen),  a discussion of the political and cultural debates surrounding the Booker Prize by Anna Augustcik (Oldenburg), and a talk about the construct of the impoverished author in early Modern France by Geoffrey Turnovsky (Seattle). These exchanges, which dealt with print as a medium and as a set of cultural practices, rather than as a fixed canon of great works, were refreshing for me and seemed to open a path forward for future multidisciplinary conversations around similar topics.

Cynthia and I especially enjoyed getting to know Verhoeven and his partner, Amanda Gilroy, who drove down  precisely to meet me. Gilroy recently published a fascinating essay dealing with how she used fan fiction writing activities to get her students to engage more closely with the works of Jane Austin, an essay I know would be of particular interest to many of our readers.

The conference organizers allowed a fair amount of downtown for us to explore the city and its surrounding area. A few blocks from our hotel, there was a beautiful park, where we ran into this brace of ducks.

 

 

And in the town proper, we had yet another Spider-man sighting. It would seem that for a U.S.-based superhero, he gets around!

 

 

One night, a party of the speakers went into Breman, nearby, for dinner and a stroll around the historic districts of this German city, which was referenced by Ptolemy as early as 150 AD.  Like many German cities, Breman was heavily bombed during the Second World War, but it has made concerted efforts to restore some of the beautiful old buildings.

 

 

Praha (Prague), Czech Republic

 

When I arrived in Praha, I was greeted with posters depicting me as a somewhat paunchy superhero, flying high above the  Žižkov Television Tower,  a local landmark. These posters had been made by Luis Blackaller, a former MIT Media Lab student, who now lives in Los Angeles and occasionally sits in on my classes.

The poster had been commissioned by Jaroslav Švelch, who had spent several years as a visiting scholar through the MIT Comparative Media Studies Program, and now teaches on the Charles University Faculty of Social Sciences. Svelch had helped to organize a day-long symposium, Transmedia Generation: On Empowered and Impassioned Audiences in the Age of Media Convergences, in honor of my visit. We were grateful to receive funding from the U.S. Embassy in Pradha to help support this exchange between American and Czech based scholars.

Here is my talk (a variant on the one I had given at the Telefonica conference in Madrid).

http://www.youtube.com/watch?v=FTdZN4UUXY4&feature=youtu.be

Sangita Shresthova, a former CMS Masters Student, who now heads up our Civic Paths research team at USC, flew in for the event. Shresthova is part Nepalese, part Czech, and grew up in Praha, as she notes in the opening segment of her talk  about Bollywood dance and its fan following around the world. I featured Shresthova's book, Is It All in the Hips?: Around the World With Bollywood Dance, earlier this year, on my blog. 

http://www.youtube.com/watch?v=VDlBDDfdjAU

Here's  Švelch''s own talk which shared some of his research about fan subbing practices, especially concerning Game of Thrones, in the Czech Republic.  Švelch' has a background in translation studies, even though much of his recent work has dealt with computer games and other aspects of digital culture, so this project allowed him to combine several of his interests.

http://www.youtube.com/watch?v=AabX2ZA-5MQ&feature=relmfu

I was especially intrigued by this presentation by Nico Carpentier (Free University of Brussells), who has been exploring what we can learn about new forms of participatory culture by digging more deeply into the literature around participatory democracy. I was a bit nervous when I saw the title of his talk, "The Dark Side of Online Participation," but I left enormously excited by the work he is doing. Carpentier argues that legitimate claims for advances in opportunities for meaningful participation are drowned out by a rhetoric of participation which as often as not is little more than marketing. He wants to create some conceptual models which allow us to appraise what kinds of participation are on offer, seeing meaningful participation as involving the redistribution of power and the flattening of traditional hierarchies and inequalities. This is precisely the kind of work which should be done right now at the intersection between critical and cultural studies.

http://www.youtube.com/watch?v=spOs-kwNw3U

I made no secret of my excitement over discovering Carpentier and his work when Sangita, Nico, and I shared a panel together for the symposium's final session, which dealt with the political and educational implications of the research we had presented.

http://www.youtube.com/watch?v=4IJx7OycB84&feature=relmfu

Since I have been back in Los Angeles, Carpentier and I have been working on a dialogic piece which explores more fully the similarities and differences in the ways we are thinking in our current projects about the nature of political participation.

To be honest, the conference was, in some ways, an excuse to have  Švelch and Shresthova show Cynthia and I around Praha. After speaking to so many different groups and meeting so many new people, it was a luxury to be able to hang out and have fun with two old friends.

 

 

I would say that we painted the town "red," but somehow that might have a different connotation when talking about a post-socialist country. But, we had a wonderful time wandering the streets and taking tram trips together as they tried to introduce us to as much Czech culture as I could possibly absorb in a few days time.

 

As I sit here some weeks later and try to put into words my scattered impressions of Praha, I feel like it comes out as something like "Pretty, Shiny, Golly Whiz!", where-as something of the beauty and splendor comes through in Cynthia's photographs.

 

As Jaroslav, Cynthia, and I were walking along the banks of the Vltava River, we ran straight into two other Comparative Media Studies affiliates --  Zuzana Husárová and Amaranth Borsuk  -- both visiting Eastern Europe to attend a conference about digital poetry and storytelling. Here, you see the Praha Castle towering over the river, while on this sunny afternoon, you can see all kinds of boats out cruising along the river.

 

 

This is Jaroslav's photograph of Cynthia and I in front of some of the old buildings which survive from the 1891 Jubilee Exhibition. We were here visiting another late 19th century panorama, in this case depicting the Battle of Lipany (fought in 1434). Our exploration of late 19th popular amusements also took us to visit a Hall of Mirrors, also from 1891, and also very much still alive as an attraction for contemporary tourists.

 

 

 

We were fascinated by the old world charm of Praha, especially the decorated facades of buildings which date back to the Art Nouveau period.

 

 

One of our discoveries on this trip was the work of the Czech Art Nouveau graphic artist, Alphonse Mucha, whose paintings, illustrations, advertisements, postcards, and designs captured the spirit of Prague as it entered into the 20th century. I found this video on YouTube which shares some of Mucha's story and work.

http://www.youtube.com/watch?v=OWvrIvs7LKY

 

But we were also very much taken by the aesthetic of contemporary Praha street art.

 

We were very much amused to stumble upon this fine establishment, dedicated to preserving the memory of this classic 1970s vintage American cult series and the lifestyle which it embodies. Starksy and Hutch was very much an active fandom when I wrote Textual Poachers, though I don't run across many references to it today. I wanted to share this image in honor of all of you old school fans out there!

 

Visiting this former Soviet block country brought back a rush of memories for me as a child of Cold War America. Perhaps the most powerful concerned the CBS Children's Film Festival, a staple of my childhood.  (You can learn more about the program on this Kukla.TV fan website. )This program ran every Saturday afternoon, just as the morning cartoon shows started to give up the ghost, and spill over into programming intended for adults. The program was hosted by Kukla, Fran, and Ollie and dedicated to sharing films focusing on the lives of children from around the world. When I looked the program up on the web, I was struck by how many of the stories I remembered most vividly had come from Czechoslovakia, which was known during this period for its production of children's films. Here, for example, are segments from two of the films shown during the Children's Film Festival:

Adventure in Golden Bay   Dobrodružství na Zlaté zátoce (1956)

http://www.youtube.com/watch?v=xih0OcQgjc8

Captain Korda  Kapitán Korda  (1970)

http://www.youtube.com/watch?v=82yaOhzjbtk

Many of the other films shown on the series came from the Soviet Union, Yugoslavia, Poland, Eastern Germany, and a range of other Warsaw Pact countries. These memories have left me very curious how it was possible for so many of these films to air on network television during a period of time when political tensions between the United States and Eastern Europe were at such a level of intensity, and also to ponder what impact this early exposure to global diversity might have had on my generation's relationship to the rest of the world. Certainly, there are children's film festivals hosted by museums and cultural institutions around the United States today, but there is no such commitment from commercial broadcasters to insure a more cosmopolitan diet for contemporary youth.

A window display of wooden marionettes suggested the continued process of cross-cultural exchange, as Charlie Chaplin, Harry Potter, and Jack Sparrow hang alongside Old World witches and trolls.

 

 

The Czech people have long been among the most accomplished puppet makers and performers in the world, and this fascination with puppetry has often influenced their filmmaking, resulting in a strong tradition of puppet animation. Looking for more information about the puppet shops and theaters we saw in Praha, I stumbled onto this website, which also shared a delightful cartoon produced by students in their summer program.

http://www.youtube.com/watch?v=tIQsmLTv6UY&feature=player_embedded

While I was in Praha, I was interviewed by Pavel Kořínek, who wanted to get my thoughts about the current state of Comics Studies, as an emerging field of research. He was nice enough to give me Český Komiks 2000-2010, a wonderful collection of contemporary Czech comics.  Here's a useful Wikipedia entry that overviews the history of Czech comics. Jaroslav helped to fuel my growing interest in this graphic tradition by taking me to a small museum dedicated to the works of Kaja Saudek, perhaps the most important Czek underground comics artist of the 1960s and 1970s. Saudek was inspired both by the traditions of mainstream American comics, especially superheros but also Walt Disney and Carl Barks. He was also transformed by his encounters with the work of R. Crumb and Richard Corben. Here's what came out when these worlds collided. Saudek's work conveyed something of the spirit of the youth culture which contributed to the Prague Spring movement in 1968.

Jaroslav and Sangita also took me to Terryho ponožky (Terry’s Socks), located by the box office at the Světozor art house cinema just off Wenceslas Square. Terry's Socks was named after Terry Gilliam who famously left a sweaty pair of socks on a Prada movie theater's stage after a public appearance. Terry's Socks is by reputation the best place to shop in Prague for DVDS. I went there in search of what I could find of the Czech New Wave film movement, and brought back some real treasures. As it happens, Americans who want to know more about the explosion of cinematic creativity which hit Praha in the 1960s can now buy a number of classic works in Criterion's Pearls of the Czech New Wave box set, released earlier this summer. See below an especially memorable sequence from Věra Chytilová's 1966 film Daisies, which is included in the anthology.

http://www.youtube.com/watch?v=zm9Gh8Fpy0c

 

While I was in Praha, I was contacted about appearing on one of the Czech Republic's late night news program. They featured me for a full half hour, sharing my thoughts about new media literacies, digital activism, and participatory culture. What surprised me was that the interview ran in real time with the reporter Peter Fischer interviewing me in Czech, which was translated off camera into English, which I could hear on my ear phone, and then I spoke in English, which was then translated into Czech for the television viewers.

 

Here, you see Jaroslav and I sharing a last cool drink together in the Prague train station before Cynthia and I departed on an 8 hour rail journey to Budapest.

 

Coming Soon: Budapest and Bologna

How I Spent My Summer Vacation : Italy and Switzerland

  Damanhur

I suspect this "eco-society" in the mountains of Northern Italy will be unknown to most of my readers, but it created a certain amount of "alarm" and "concern" for some of the Italians involved in planning other stages of the trip. Domahur is an alternative society, founded on environmental and spiritual principles, in the 1975. Unlike many of the other "utopian" communities of that era, it still survives, even thrives, despite a reputation for secrecy and some public misperceptions which link it to "demon worship," a charge which carries weight in a culture that is so deeply rooted in Catholicism. I was invited to visit Damanhur by Betsy Pool, a veteran of the American media industries, who came to this community several years ago with her husband and her daughter.  Pool has been asked by the community to help tell their story to the world, and she has increasingly been drawn into current discussions around games-based learning and transmedia storytelling, reaching out to a number of key thinkers in this space, and inviting them to visit Northern Italy and explore possible collaborations.

The first thing we felt when we arrived in Damanhur was an enormous sense of community: much about this society is co-operative. Many, though not all, of the residents live in group arrangements and give a certain amount of time and work each week to the betterment of their community. As you walk through the community, you can see and feel  how deeply these people care about each other's well-being, how connected they are to each other's lives, and how much they believe in what they are doing.  Everywhere you look, you see signs of the community's commitment to a kind of participatory culture, one where each person is encouraged to be creative and share what they create with the people they care about. We saw paintings, sculpture, architecture, fashion, food, gardening, and farming, all treated as artistic endeavors. We certainly saw signs of people who were still learning how to create and trying their hands at crafts which were unfamiliar to them, but at the same time, we were impressed by the overall high quality of accomplishment the Damahurians had achieved in their respective crafts. At the same time, there was a commitment to protecting the environment, which has led the group to experiment with advanced techniques that allow them to create a more sustainable lifestyle.

 

This commitment to creativity is perhaps most fully expressed through the religious life of this community. We were taken on a tour of the Temples of Humankind. The Temples are a remarkable accomplishment -- more than 8,500 cubic meters on five different levels, linked by hundreds of meters of corridors, all carved out of the inside of a mountain.  On first entering this space, you are overwhelmed by its scale, by the incredible attention to detail, by the craftsmanship, and by the colors and textures which constitute this built environment.

 

As the guides showed us this space, I was impressed by  how deeply they have thought through the core elements of their belief system.

In many ways, this is perhaps the fullest realization I've seen yet of what Joseph Campbell once called Creative Mythology. You get some taste of what it's like to visit the Temple when you watch this video we found on YouTube.

http://www.youtube.com/watch?v=SNWQFNGtHdw

One room in the Temple, the Labryrinth, is devoted to what they see as the many faces of God, with stain glass windows paying their respects to Hades, Aphrodite, Amaterasu, Anahita, Arvisura, Anubis, Astarte, Athena, Balder, Baster, Brahma, Bran, Brigit, Buddha, Christ, Cybel, Enlil, Ganesh, Gaia, Judaism, Horus, Huhuetecotl, Islam, Manitou, Marduk, Mithra, Osiris, Pele, Persephone, Poseidon, Pan, Ra, Sin, Tengri, Thoth, and Unkulu Unkulu, that is, Gods from many corners of the Earth and from many different historic civilizations.

At the same time, there are attempts to incorporate the lived experiences and shared memories of the local people into this larger representation of their belief system, so that the residents create their own self-representations, through a range of media, and place them inside the shared spiritual space. The personal and collective stories  of the community, especially the faces of its founding members, are woven into the stain glass windows and murals, suggesting the links between their lives and core values or beliefs of the Damanhuran people.

 

On a personal level, I was delighted to find the dandelion as an important artistic motif running through the Temple's design: the dandelion also functions as a core metaphor in Spreadable Media, and it was around this same time we were working with NYU to develop a cover design which features the Dandilion as a model for dispersion and circulation.

The Damahurans embrace what they call "estoricism," a particular understanding of the spiritual world, which I find difficult to explain, even though they were generous in seeking to explain its core beliefs to us and answering our many questions. They feel strong connections, for example, with the people of Atlantis, and many of the motifs in their art take inspiration from those bonds. We attended, for example, a shared ritual where members of the community gather each month to consult the Oracles, amongst dancing and drum-beating. I am tempted to say that I am too much a rationalist to share their beliefs, though I value the creative processes through which they seek to share their insights with the world. Yet, they would not see these beliefs as "anti-rationalist," often using terms like "science" to describe their "research" into the metaphysical realm, and they claim to have developed "technologies" which allow them to communicate with other times and with the plant world.

These beliefs, some of which are ancient in origin, co-exist easily with a pretty open attitude towards contemporary technologies. It is not a closed community: people come and go freely, and there were plenty of examples of outside media throughout the living spaces of the homes which I visited.  Young people often leave the community to explore the outside world and many return, choosing to live here. Despite some reputation for secrecy, Damanhur is not an enclave, but rather the community's homes, public buildings, and farms intermingle with other local residents who do not share their beliefs. Betsy and her fellow community members are quite knowledgeable about current developments in digital media theory and they are committed to using state of the art techniques to share their narratives with the world. Indeed, any effort to create Damahuran transmedia experiences will build on the foundation of other public outreach projects, which have included picture books and graphic novels seeking to explain their understanding of the universe.

 

Many of the core texts that have defined transmedia  -- from The Matrix and Star Wars to Lost -- have had mythological themes, have drawn their core plot structures from Joseph Campbell, and many of them have tapped into strands of "esoteric" philosophy, so perhaps the world is ready for a transmedia franchise which presents the Damanhurian mythology  and which helps us to embrace some of the core values -- creativity, religious tolerance, diversity, community, and concern for the natural world -- which are part of a way of living here.

It was an amazing experience to spend my birthday in Damanhur, learning more about this remarkable culture, and getting to know some of the community members. Betsy and her family were nice enough to prepare a birthday dinner for me, including a traditional Italian cake, which consisted more or less entirely of icing.

 

Turin 

The following day, Peppino Ortoleva, a distinguished Italian media scholar, took us on a walking tour of Turin and shared a delightful lunch with us talking about the state of research on popular culture in Italy. For me, the highlight of this tour was a visit to Il Museo Nazionale del Cinema, the national museum of cinema, whose displays about early and silent cinema Ortoleva has helped to curate . Among the collection's more spectacular holdings is the statue of Moloch, created for the 1914 Giovanni Pastrone epic, Cabiria, which was considered to have been a primary influence on D.W. Griffith's Intolerance and which established Italy as a major creative force in the silent film era.

 

 

In Los Angeles, they have recently built a shopping mall which lovingly recreates the giant elephants from Intolerance, but here, in Turin, they have preserved the original statue which was so central to the film's iconography.

 

The museum does not simply present artifacts from world film history, with a strong focus on the accomplishments of Italian cinema, but it also seeks to interpret the experience of film genres and film going into a series of evocative environments -- ranging from a Western saloon to a mad scientist's laboratory.

 

 

The museum becomes a totally immersive environment that provokes strong emotional responses in visitors, very different from the contemplative distance we associate with more traditional museums. One certainly comes away with a deeper appreciation of film history, but the lesson is delivered with such showmanship that this has instantly become one of my favorite museums.

Afterwards, I shared a public lecture at the Circolo die Lettori about new media literacies and the value of play in educational practice, which seemed to be heavily attended by area teachers. My respondents included Peppino Juan Carlos De Martin (computer science professor at Politecnico engineering school and a commentator on web/computer subjects in national newspaper La Stampa, based in Torino), and Aldo Grasso (TV critic of II courier, Italy’s main newspaper, who teaches media at Catholic University in Milan).

And then we raced to catch a train which took us to Milan. Here, Cynthia caught an image of me, true to form, working on the train.

And from that same train trip, here's another entry in my series focused on the Slapstick imagery found on European warning signs.

Gotta hurt!

Milan 

In Milan, I gave three public lectures in two days:

First, I spoke to the Italian Scientific Society on Media Education’s national conference. What made this talk especially memorable was that they had brought in a class of local high school students who seemed especially engaged by my discussion of new media and education. At one point, I asked the audience who knew about Invisible Children's Kony 2012 video: all of the students shot their hands instantly, while a surprisingly few of the adults in the audience raised theirs. The young people seemed very proud to be more connected to what was happening in the world than their teachers had been, and I had a wonderful time talking with the students afterwords. They had even brought a video production team to interview me for their school newscast, suggesting that the school was finding good ways to integrate their media literacy skills into the classroom activities.

Second, I spoke to graduate students and industry professionals at Bocconi University, an event organized by the U.S. Embassy in Milan, and hosted by Paola Dubini.

Third, I was one of the invited speakers at Media City: New Spaces, New Aesthetics, an international seminar promoted by Triennale di Milano and curated by Francesco Casetti. The event sought to balance excitement about the ways that new media has enhanced our experiences of living in urban environments ("media makes cities easier to inhabit, more beautiful to see, more intense to share, and more complex to understand") with some skepticism about the ways that smart cites "respond to new needs when they provide a system of surveillance or when they inspect our bodies or when they grant control from distance." Most of the other speakers I heard took this more critical perspective, discussing new forms of "boredom" which emerged as people were subjected to public media which over-rode their ability to enjoy private contemplation or interpersonal conversation as they traveled through public spaces, such as train stations or described in pretty negative terms what happens when the public sought to reclaim spaces of shared celebration in areas controlled and dominated by commercial interests.

My own talk, "From 'Bowling Alone' to 'The New Urban Mechanics': Redesigning the Civic Ecology," took a somewhat more optimistic perspective, describing a range of different models of civic participation and engagement reflected in recent experiments in civic media developed through the Annenberg Innovation Lab, MIT's Center for Civic Media, and the City of Boston's Office for New Urban Mechanics. I organized the projects in terms of data aggregation, information exchange, civic engagement, and collective deliberation.  My abstract sums up the key idea: "As we move to think about the future of the city as the locus of a new civic ecology, there has been a tendency to concentrate on notions of information access and transmission to the exclusion of attention to the affective and ritual dimensions of connectivity and mobility.....He examines the ways information technologies may not only support the public sphere but may also offer us a way to reclaim the roles played by the coffee house, the bowling alley, the town pagent, or the carnival, all previous rituals and locations as much or more invested in creating strong social ties as they were to ensuring rational and informed discourse."  The following videos showcase some of the projects I identified across my rather rapid tour of current experiments in civic media.

 

Projects from The Annenberg School of Communications and Journalism

http://www.youtube.com/watch?v=Sw1DabyLJAs&feature=player_embedded

http://www.youtube.com/watch?v=8QSYp0dUxx8&feature=player_embedded

http://www.youtube.com/watch?v=V0dpDw7SJFU&feature=player_embedded

http://www.youtube.com/watch?v=lUT-cVpevGE&feature=player_embedded

http://www.youtube.com/watch?v=vL5utjMK8Us&feature=player_embedded

http://www.youtube.com/watch?v=mn29ZCarhd8&feature=player_embedded

Projects from the MIT Center for Civic Media

 

http://www.youtube.com/watch?v=Lh_uhaGnqW4&feature=player_embedded

Here's another project developed by Audubon Dougherty, a former Comparative Media Studies student.

Afterwards, Cynthia and I had dinner with Will Straw (McGill University), who has been doing some work on the construction of popular memory online, which has informed some of my recent writings. So, we had a great conversation about zines, obscure forms of print culture, and collecting, all topics I hope to be spending more time thinking about as I get deeper into my new Comics project.

 

 

 

While I was spending my days giving talks, meeting with academics, and giving interviews, Cynthia had a chance to explore Milan. For example, her sightseeing took her to The Duomo, the great 14th century Cathedral, which has been described as the "heart" of this great renaissance city.

 

 

Here, you see a detail from the 1562 statue of St. Bartholomew Martyr, which is noted for its depiction of a man who was completely flayed alive, and carries his skin around draped over his shoulder . This sculpture's fascination with muscular and bone structure suggests the role the biological sciences was starting to play in the creative imagination of this period.

Here, we see a monument at the Palazzo Marino erected in the 19th century to honor Leonardo Da Vinci, who did many of his greatest artworks in Milan. The Palazzo is near the Scala, Milan's historic opera house, another key stop on Cynthia's tour.

That evening, Cynthia took me back out to walk at dusk along the outskirts of the Sforza Castle. The Castle/Fort was constructed in the 15th and 16th century during a period when Milan was under Spanish domination. By this point in the trip, Cynthia and I were both deep into reading George R. R. Martin's Game of Thrones series, and thus, we were really fascinating with the heraldic trappings here.

 

 

As you can see, this particular castle embraced the image of the snake as central to its identity (again, allowing us to make certain fannish connections with the House of Slytherin in the Harry Potter novels).

 

 

It can be hard to make the snake an heroic or even a menacing figure, given all of the negative connotations that often surround reptiles in western culture, but somehow, the castle did a pretty good job of pulling it off.

And Cynthia fell for some stray cats who made their home amidst the ruins and rubble of the castle.

 

It had to happen. We had been joking the whole trip that we were keeping a "Rock Star" schedule. People had suggested that we print up t-shirts to sell at my talks listing the full route of the tour. I had been comparing notes with my friend, MC Lars, who was doing an honest-to-goodness rock (well, nerd core) tour of Europe over this same period. And every stop along the way, we kept noticing that Bruce Springstein had either just given or was just about to give a concert. Well, we ended up in the same city, Milan, at the same time, but Bruce didn't call me.

VENICE

Venice is exotic, beautiful, romantic, historical, and above all, wet.

 

We arrived by train from Milan and immediately had to take a water taxi to get to our hotel. I had passed through Venice on the way to the Pordonone Film Festival almost two decades ago and had been scheming to get back ever since; this was Cynthia's first trip, and I think we both became immediate fans of the city, its history, its culture, and its waterways.

 

 

 

 

 

For me, a key pilgrimage for this trip was to see the Bridge of Sighs. Historically, the bridge connected the Palace of the Doge's Palace with the prison, so convicted prisoners would cross the bridge and catch their last glimpse of the world outside before being shoved into a dark, dank hole for many years to come. Lord Byron gave the bridge its name and along with it, bestowed a kind of romantic aura around this space. The bridge figures prominently for example in George Roy Hill's A Little Romance, a personal favorite of mine, where two young lovers runaway from their parents in Paris and make their way to Venice where they want above all to cement their romance by kissing underneath the Bridge of Sighs at twilight. So, here, you see me standing in front of the Bridge of Sighs.

And this photograph  is taken on the Bridge looking out at the canals below, more or less what the prisoners might have glimpsed as they crossed.

 

Leave the myth of the Bridge of Sighs aside, the Dodge's Palace represents one of the most epic spaces I have ever visited. It does seem to be full of people who have fallen out of their clothing at the most inappropriate or awkward moments. We had fun imagining the flirtation which might be taking place between the male and female statues who have stood and looked each other across the courtyard for many centuries now.

Inside the palace, outside the men's room,  we also saw what was perhaps my favorite example of slapstick signage on the entire trip. Sorry for an image which may be NSFW but it is also hanging in a very public space at the Castle.

 

 

There's no attempt here to use euphemisms to explain the functions of this room, which should be clear to anyone in any language. But, I can't help but think that the rush this guy is experiencing is a bit life-threatening in its intensity, which is why it seems to me that this sign belongs alongside the other warning signs I've been featuring here.

While sitting in a cafe near St. Mark's Basilica, we observed a grand procession of priests and worshippers, full of pomp and circumstance.

For Cynthia, who has trained as a glassblower, a key pilgrimage was to the Island of Morino, which for many centuries, has been home of the some of the greatest glass-makers in the world.  While glass-blowers from all over come to Morino in hopes of learning more about their crafts, the island's secrets are fiercely protected.  It was not hard to find examples here of fine craftsmanship, though it was also not hard to find lots and lots of cheap knockoffs, aimed at the growing herds of tourists who are finding their way to the Island.

I was intrigued to see these figurines of Charlie Chaplin and Jackie Coogan from The Kid (1921). I knew, of course, that Chaplin had left a strong cultural influence on Europe, but I was consistently surprised at how often we encountered Chaplin iconography as we moved across the continent. And more often than not, it was this film, more than Modern Times or City Lights, which was being evoked, suggesting something about the European understanding of the Little Tramp.

 

Venice was a great city to people-watch, and here are two wonderful images which Cynthia captured of children at play.

 

 

 

I've shared several times through this blog some of the great candy shops we encountered in Europe. What can I say!  I have a major sweet tooth. One shop in Venice had turned the sculpting and paint of marzipan into an art form and we had to buy one of the little fish you see in this image to take home and enjoy in our hotel room.

 

And of course, Venice is strongly associated in the public imagination with carnival, especially with the elaborately decorated masks which people wear to the festivities.

If these images seem a bit random, it is in part because we took Venice easy. We wandered around the streets, looking in windows, watching boats on the canals, sampling local food, drinking wine, and sleeping late. After the intense speaking schedule of the previous few weeks, it was great to have some time to re-energize.

LUCERNE

From Venice, we flew to Zurich, Switzerland, and then, took a train to Lucerne, where I would be speaking at a conference focusing on Social Media and Participatory Storytelling. The event, which included artists, intellectuals, and industry people, was organized, in part, by Kurt Reinhard, whose documentary series on the Future of Storytelling was spotlighted on my blog a few years ago.  The conference has set up a Vimeo channel which showcases the proceedings. My talk featured here was the only one presented in English. Lucerne is in the German-speaking region of Switzerland.

http://www.youtube.com/watch?v=jNzVnDJbPGQ

Interestingly, as we got ready to travel to the talk, I spotted some Kony 2012 graffiti spray painted at the base of a distinctly Swiss fountain, an interesting signpost given how often that campaign surfaced in my talks across Europe.

 

 

The  conference was held in the basement of the building which housed the Bourbaki Panorama. Created in the 19th century, the panorama is a 360 degree painting which depicts an incident during the Franco- Prussian War of 1870-71, where the defeated French General Charles Denis Bourbaki sought refuge in Switzerland and was greeted warmly by the ever-neutral but ever welcoming Swiss people. This incident gave rise to the modern Red Cross. Visitors stand in the center of the painting, which extends via sculpture into the physical space. Such panoramas were a widespread phenomenon in the 19th century all over the world. I grew up visiting the Cyclorama in Atlanta which is from about this same period and depicts the Battle of Atlanta. But, these works have gradually disappeared or been destroyed, so I was happy to get a chance to visit this one. Historically, these paintings might be incorporated into elaborate performance pieces, where plays with light and sound might intensify the drama.

Given a few hours before we needed to head back to the train, we spent some time exploring the waterfront. Those are the Swiss Alps you see in the background.

There was a large bank of swans, more than I had ever seen at one place in my life, who swam the waters and wallowed on the shore. Behind them here, you see the Chapel Bridge, a wooden structure whose origins date back to the 14th century. The Chapel Bridge spans the Reuss, a body of water which eventually contributes to the Rhine in Germany.

 

This stone lion honors the Swiss mercenaries who served the French royal family and who were massacred during the French revolution.

 

 Coming Soon: Germany, Czech Republic, and Hungary

 

 

 

 

 

 

 

 

 

 

 

 

 

 

How I Spent My Summer Vacation: Spain

Madrid, Spain My time in Madrid was one of the most intense legs of the trip: I delivered five talks in three days and most of the time in between was spent doing interviews with the local media. As a consequence, I had very limited time to see this great city and my exposure to its culture mostly consisted of quick meals in between talks.

While in Madrid, we stayed in a really luxurious grand hotel, the aptly named Westin Palace, just a few blocks away from the Prado Art Museum, thanks to the generosity of Telefonica, which was sponsoring my big public talk here.

After checking in, we wandered over to the Prado to soak up a little culture. Personally, what drew me here was the chance to see Hieroymous Bosch's Garden of Earthly Delights, a work which has fascinated me since I first wrote a paper about it in high school: I still can't figure out how to place Bosch in the context of his times. Where did this guy come from? Almost as astonishing to us were some of the religious paintings -- such as one where milk shoots out of the breast of the Virgin Mary and across the room into the mouth of a praying saint. (We found that there was a consistent fascination with this particular bodily fluid in religious art across Europe.)

Not surprisingly, Spanish artists, such as El Greco, Goya, and Velazquez, were especially well represented in the collection, and it was breathtaking to experience the size and intense colors of some of these works. Perhaps my favorite discovery on this visit was Velazquez's Christ in the House of Mary and Martha.

 

First, I was intrigued by the way the picture manages to combine three genres -- the still life, the domestic portrait, and the religious painting -- within a single image. Second, I was fascinated by the ways that the picture juxtaposes and contrasts two very different spaces of action -- the foreground in the kitchen, the background in the dining room -- and links them thematically to the core Biblical story of the two sisters, Martha busily preparing the meal, while her sister, Mary, sat at Jesus's feet and listened to his word. I have been spending lots of time thinking, especially about still life paintings, but also other works which include a strong attention to material culture, in relation to my new Comics and Stuff project. I ended up grabbing a picture off the internet and incorporating this work intoa talk I gave in Madrid about this project.

The following morning, Pilar Lacasa picked me up at the hotel and drove me out to the University of Alcala to present "The Samba School Revisited: Play, Performance, and Participation in Education. Lacasa has been a frequent visitor to the Comparative Media Studies program through the years, where she sat in on classes, participated in conferences, and contributed to our research. I've featured her own work on games-based learning and new media literacies through the blog before. It was meaningful for me to finally get a chance to visit her at her host institution and interact with her students. The talk was adapted from this blog post, which I wrote about the ways my own thinking about participatory culture was influenced by Seymour Papert's classic essay about the Samba School as a site of informal learning. The talk started with my own observations about how one of Rio's Samba Schools encouraged multiple forms of participation in the creative process.

Here, you see Pilar sitting next to me on the podium during the talk:

and me interacting with some of her students in the coutryard afterwords.

That evening, I paid my respects to another friend, Nacho Gallego Perez, who asked me to present my Future of Content talk at the Campus of Leganes, organized by Research Group about Television, Cinema, and Culture at Universidad Carlos III. Perez, who does work on grassroots use of digital radio and podcasting in Spain, had given a guest lecture in my New Media and Culture class at USC and participated in a workshop my Civic Paths group organized for MacArthur's Digital Media and Culture conference.  Nacho and Luis Albornoz took me out afterwards to enjoy Tapas.

After a morning of interviews organized by Telefonica, I went out to give a talk about "Comics..and Stuff" at Universidad Rey Juan Carlos, hosted by Jose M. Alvarez-Monzoncillo, who is a leading thinker about the cultural industries. I featured Alvarez-Monzoncillo's book, Watching The Internet: The Future of TV? on my blog shortly before I left for the trip.  You can see me here trying to reach up high enough to point out some details on a Richard Outcault comic page.

 

 

No sooner did I arrive back at my hotel, then another host, the international media literacy advocate Roberto Aparici, arrived to pick me up. I met Roberto years ago at MIT, when Textual Poachers was first coming out and he was in residence working on an early interactive media project.  Roberto and I sat down in a studio at a local educational television station to record a most enjoyable conversation which explored our shared interests in new media literacies and participatory politics.

And then, I talked about Play and Pedagogy as the final speaker at the Seminario internacional Redes sociales, educacion mediatica y apprendizaje digital, an event which brought together practicing teachers and educational researchers.

 

 

My talk was preceded by a presentation on the affordances of social media by Gunther Kress (University of London). Kress's work on "Multimodal Literacy" offers some valuable conceptual tools for thinking about transmedia learning, and so I was honored to have a chance to chat with him, however briefly. Here's a video interview with Kress I found on YouTube.

http://www.youtube.com/watch?v=nt5wPIhhDDU

 

And, then, after a full day of talks, I arrived back at the Telefonica Foundation's headquarters in time to join a group tour of the old sector of Madrid and a wonderful dinner with my fellow speakers.

 

 

Telefonica's Transmedia Living Lab had pulled together some of the top thinkers about transmedia in Europe for a three day event, which tackled its implications for storytelling, learning,  and social change. My other commitments kept me from attending most of the events, but I very much enjoyed getting to chat with my fellow speakers over dinner.

I was especially taken with Lina Strivastava, a transmedia consultant who has been developing a tool kit for transmedia activism, inspired by her experiences developing a campaign around the Born in Brothals documentary, and Bill Boyd, a educational consultant and teacher working in Scotland, who has been doing some serious thinking and writing about new media literacies through his blog. Boyd has shared some interesting thoughts about the Madrid conference. You can find video and slides from the conference here.

My talk, "'Occupying' the Transmedia Landscape: Spreadable Media, Fan Activism, and Participatory Learning”  used the Occupy Wall Street movement as a point of entry into thinking about how activists are embracing grassroots practices which combine remix, transmedia, and spreadability, to get their messages out to the widest possible audience. The talk was partially inspired by this blog post on the discursive and visual tactics of Occupy.

 

 Barcelona

My main professional reason for coming to Barcelona was to participate in a dissertation defense for Manuel Garin, a gifted PhD student in Humanities and Audiovisual Communication at Universitat Pompeu Fabra, Barcelona. I first became aware of Garin's work on The Visual Gag, when he shared with me this remarkable video that juxtaposes a sequence from Buster Keaton's silent film, Seven Chances, and footage from the Super Mario Brothers games, to help construct an argument about the ways that classic stunts and gag structures have traveled across time and across media.

 

http://www.youtube.com/watch?v=bEyfaM9pQBE

 

Garin presented some of his preliminary ideas about games and silent cinema through  this blog post and he had spent some time in California doing research through the USC Cinema School for his project. Garin has an encyclopedic knowledge of the history and aesthetics of gags, not the mention to read across a range of European languages, and thus, to make connections between different theoretical traditions which have sought to understand the place of the gag in media history. Across the dissertation, he explores thousands of gags from films, television, comic strips, games,and popular theater, moving fluidly across national traditions and criss-crossing divides between popular culture and avant grade practice.

The process of the dissertation defense was very different from my experiences in American universities. For one thing, the defense is public -- in this case, very public, since it was attended not only by Garin's family and friends, but also by the attendees of a conference his university was hosting that day on the cinematic gesture, and thus, we conducted everything in front of a packed auditorium. For another thing, it is a highly performative. The candidate gives extensive remarks presenting the core ideas from his project -- in this case, complete with power point and video clips. Then, each committee member speaks about the project for 10-15 minutes and finally the candidate gets to offer a formal rebuttal/response to what has been said. There is no chance for back and forth exchange between the parties involved, as I might have expected back in the States. In this case, each person who presented spoke a different language -- Spanish, Catalan, Italian, and English. I was told in advance that there would be no translation, since it was less important that the committee members understand each other than that what they had to say was understood by the candidate, but we were able to take advantage of the translation services organized by the conference.

 

 

 

Afterwards, I was approached by Robert Figueras and Gemma Dunjo, who are responsible for Panzer Chocolate, which is being billed as the first major transmedia project in Spain. I had been told about it multiple times by this point in the trip. This horror story is told across a feature film, a video game, a motion comic, an alternate reality game, mobile interactivity and "an Internet surprise.'  Here is a trailer they have produced which gives some sense of their approach.

http://www.youtube.com/watch?v=31Ed4pz8sXc

My other formal business in Barcelona involved a meeting with Felipe G. Gil, a digital artist, theorist, and activist, based in Seville, who has been promoting the concept of "CopyLove." Inspired by feminist theory and modeled on the idealized concept of maternal love, this approach seeks to imagine what copyright regimes would look like if they were shaped by ideas of reciprocity, caring, nurturing, and sharing, rather than property, mastery, control, and profit.    I had shared on my blog some of Gil's reflections on transmedia and digital literacy, which drew on the remix practices of his young cousin, a few years ago.  Here's a Ted video where Gil explains some of his concepts in Spanish.

http://www.youtube.com/watch?v=K8msyNpPQRM

Afterwards, we were free to explore the city. Perhaps it was simply that my schedule had been so intense for the past week, perhaps it had to do with the considerable charms of Barcelona, but I felt giddy and liberated, and fell pretty madly in love with this city.  I suspect I am far from unique in saying that my fascination with Barcelona is to a large degree shaped by my engagement with Antoni Gaudi's amazing buildings. Gaudi is perhaps the best known exemplar of what has become known as Catalan Modernism, creating a series of remarkable residences, apartment buildings, churches, and public parks, especially in Barcelona, in the first part of the 20th century. Gaudi took certain tendencies in the Art Nouveau movement and pushed them in other worldly directions. The sensuousness of his structures have to be seen and experienced to be fully understood, but they are such a wonderful play with shape, color, light, and texture, that I found utterly seductive. Here, Cynthia's photographs only give you a taste.

 

 

 Gaudi's work is strongly informed by his close study of structure in nature -- Above, for example, you see some of the windows from Casa Batllo, a residence, which are clearly inspired by bones, where-as below, you see some details from the same building's roof, which are organic in their shapes, if not in their colors.

 

 

At the same time, there is a strong geometric pull in Gaudi's work, which elaborated on gothic traditions of architecture in order to explore arches in ways that open up radically different kinds of spaces within his buildings.

 

 

 

 

 

Every room in a Gaudi building is a surprise -- most of them, breathtaking. Here, you get a sense of how consciously he plays with light, exploring the relationship between interior and exterior spaces, to create a series of thresholds which we pass through as we move from room to room. Here, also, one gets a sense of the subtle and expressive use of color throughout his designs.

 

 

We spent more time with Gaudi's residences -- Casa Batllo and La Pedrera -- rather than his public buildings. But here, you see Sagrada Familia, his massive cathedral, which has been under construction for the better part of the past century. Given the centrality of the Cathedral to any visit to Europe, it was fascinating to see how Gaudi brought his idiosyncratic touches to this genre.

 

 

 

We also made our way out to Park Guell, a public space and gardens, which is enriched by Gaudi's sculptural and architectural elements. This park is a very active element in the public and everyday life of Barcelona, so while the residences now have the feel of museums, and are cut off from their original use, here, you can see contemporary Catalans interact in casual and everyday ways with his designed environments.

 

 

OK, by now, I have demonstrated why I chose to enter media studies and not architecture. My relationship to this work is largely emotional and intuitive, rather than intellectual, and I lack the basic vocabulary to describe what I saw when I visited these buildings. I should note that from time to time in these photographs, you will see me wearing a white baseball cap. I actually purchased it at one of the Gaudi gift shops. I was looking for something to protect my bald head from the sun and couldn't decide on what to advertise on my pate. The hat features simply the letter, J, as rendered in a font which Gaudi designed.

We were consistently amused by the vividness with which European street signs conveyed the many risks that surround us in the modern world. Sign after sign depicted what could happen to us if we make a single misstep in navigating a world of danger. I came to see them as a kind of conceptual humor, or perhaps the pictorial equivalent of slapstick comedy. I am going to share some in future posts. This sign, spotted in Barcelona, might be suggesting "slippery when wet," or more imaginatively, "please do not jump rope on these stairs," or perhaps, "beware of snakes." In any case, you should try to avoid this poor sucker's fate.

 

We spent the better part of two days playing tourists in Barcelona, taking advantage of the red hop-on, hop-off buses to sample many different sectors in the city. And as the day started to turn into night, we visited the Aquarium and then walked along the water front.

 

 

And, as the night continued, we took a lively midnight walk up La Rambla, where we stopped to watch street gambling, a range of live performances, and simply the back and forth bartering between visitors and merchants. As someone who is a  bit of a night owl by temperament, it was exciting to be some place where there is so much public life still being conducted in the wee hours of the morning. We were exhausted from an intense day of sight-seeing and pretty much limping back to our hotel, but you had a sense that many of these people were just getting started.

 

 

NEXT UP: ITALY AND SWITZERLAND

 

How I Spent My Summer Vacation: Paris

 

I am embarrassed to admit that I made my first visit to Paris in my mid-50s, after being told my entire life that Paris is the most romantic city in the world and after having my fascination with the French capital roused all over again by two great films produced last year – Martin Scorsese’s Hugo and Woody Allen’s Midnight in Paris. It would be hard to say that Paris surprised me, when you consider how many very particular images of the city have been etched in our imagination. I had many friends send along their recommendations for things to do while in Paris, many of which sounded very interesting and worthwhile, but ultimately, they were all things you should/could do on one’s second trip to Paris. The itinary for my first trip to Paris had been set in my head since I was 14 and taking a high school French class. As it was, despite pretty aggressive tourism, we still did not get to everything on our “Must See” list.

 

In the course of two action-packed days, we managed to visit Notre Dame Cathedral, eat lunch on a barge on the Siene River, walk along the Rive Gauche, stand underneath the Eiffel Tower and the Arch De Triumph, do some shopping along the Champs Elysees, stroll through the Jardin du Luxemboug, eat a croissant (actually, several), pay our respect to Shakespeare and Company, and gawk at the Paris Opera House (Home of Erik, the Phantom of Opera, though I could find no sign of an entrance to the sewers). We did not manage to get inside the Louvre, or visit the Arcades, or catch a performance at the Moulin Rouge or visit the cinema museum or take tours of the Paris sewers or the catacombs, all attractions which more or less insure that we will be coming back for more. We walked our legs off, but in the end, we saw very little that has not been seen by every other American tourist visiting the City of Lights over the past half century or more. It is hard to figure out what it is that I can say here that has not been said before.

 

This photograph, one of the few featured here which I took (as opposed ot my wife, who is by far the more gifted photographer) captures the festive spirit with which I embraced Paris. I thought it should be run with the caption, “Having a wonderful time. Wish you were here.” (I don't know, but I feel a certain family resemblance to the central figure here.)

 

 

By contrast, this image of a couple outside the Musee D’Orsay captures the way we felt at the end of each day – completely worn down by the onslaught on our senses and physical exhaustion from walking miles through the crowded city.

 

 

The Musee D’Orsay was one of the few places we visited in Paris which would not have been on my list in high school.  This art museum was built inside the old train station which was so beautifully reconstructed (digitally) by Scorsese in Hugo,  perhaps my favorite film last year. You can get a sense of the atmosphere of the museum from this photograph, which we shot illicitly, since shortly afterwards, we learned that photography was prohibited in this area. Shucks.

 

And behind the great clock, such a central feature of the Hugo promotional materials, there is a charming café where we stopped to have an Éclair and drink some orange juice.

 

 

 

We arrived late enough in the day that we had very limited time to study the artworks, though we did have time to pay our respect to the room devoted to the works of Vincent Van Gogh, a stop -- I hesitate to confess -- motivated as much by the role  this room played in a episode of Doctor Who asby my serious appreciation of the great modernist painter. (What can I say, I am a fan boy to my core!)

 

 

In previous posts, I've shared with you snapshots of the junk food culture of Europe. I offer here, without comment, an image of a delightful little candy shop we encountered in Paris. Whatever else you want to say about the French, they bring Style to everything they do.

A highpoint of our time in France was a visit to Versailles, organized by Melanie Bourdaa (Bordeaux 3 University) ,who has been a major promoter of transmedia narrative in her country. Here, you see Melanie and I sitting together on the Palace grounds.

 

 

 

Again, I suspect Cynthia’s photographs can speak much more powerfully than I can about the epic scale and beauty of this grand palace and its extraordinary grounds. I had visited this palace many times before in my imagination, but I was still overwhelmed by experiencing it in reality.

 

Note the fireplace: one of my many visits to this place in my fantasies was sparked by another Doctor Who episode, "The Girl in the Fireplace."

 

Here, and everywhere else I went in Paris, I found myself confronting the degree to which elements drawn from stories – history, mythology, literature, scripture – were dispersed across every available surface.  In many of the rooms in Versailles, one can stand and look up into paintings intended to evoke the heavens .

 

 

Many Paris buildings have architectural details (such as the gargoyles outside Notre Dame

 

or the lamp posts outside the Opera House) which are intended to evoke figures from myths and legends.

 

 

And Notre Dame manages to proclaim the Christ story from the sculpted doorways outside

 

 

to the stain glass windows inside.

I was especially intrigued by the ways Jesus’s life unfolds through a sequence of panels, which almost seem to predict comics.

 

 

I am convinced that someone smarter and more literate than me could develop a whole essay on immersion and dispersion in contemporary transmedia based on lessons learned from a more systematic study of the ways story elements are evoked around every corner in Paris.

 

For a more contemporary example of the ways the French embed their love of stories into the landscape, consider the love locks which have appeared, since the early 2000s, along bridges and fences in the city. Cynthia and I were unfamiliar with this relatively new practice, but a little time online suggests that it was inspired by the enormous popularity of the best selling novel, I Want You by Italian author Federico Moccia,  which was later adapted into the film, Ho voglia de te.  But even without a source text to refer back to, these locks each tell their own stories of the romances that they were designed to commemorate. The French government has struggled with how to respond to this truly grassroots phenomenon, which they see as obscuring their national monuments, but which resurfaces again as quickly as they are removed.

 

 

We made our way to the Pompidou Center several hours before my big public event and spent some time exploring this (in)famous building. Again, the debate about this space has become so entrenched that we all know the script by heart. Yes, it looks like “it is still under construction” and yes, it looks like “The Future.” Next question.

 

Before the main event, I spent some time being interviewed for a forthcoming documentary being made for French television called Call Me Kate, which uses Castle as a case study of a contemporary fan culture. The producer Emanuelle Wielezynski-Debats had brought along a range of French fan fiction writers, several of whom had participated in efforts to translate some of the key posts from this blog into French as resources for their community.  There has been an explosion in recent years of documentaries about specific fan communities, which seek to avoid the anti-fan clichés that characterized much of the media coverage of the past. Emanuelle was using this production to “come out” as a Castle fan and saw the film as an opportunity to help inform the French public about fan cultural production.

 

My lecture, “Engagement, Participation, Play: The Value and Meaning of Transmedia Audiences,” was promoted by Sorbonne Nouvelle-Universite Paris 3 and supported by Orange’s Transmedia Lab. The program was introduced by Melanie Bourdaa and Eric Maigret (Sorbonne Nouvelle). This was perhaps the most heavily publicized talk in my lecture tour and there was a massive number of people more or less filling up the auditorium. I came out and delivered a few sentences of clunky high school French, before reverting to English.

Here you will find a video of the entire program, including a panel discussion afterwards where I was joined by Orange’s Morgan Bouchet, who had spoken at this year’s Transmedia Hollywood event. Orange has made a major investment in transmedia, including joining as a sponsor of the Annenberg Innovation Lab, where I am the chief advisor.

Bourdaa and her graduate student,  Aurore Gallarino, wrote a very thoughtful summary of the event, which is worth reading.  They write:

“In Jenkins’ view, five logics are contributing to the emergence of transmedia and the phenomenon of increased fan participation (‘fandom’):

-       The logic ofentertainment, as evidenced by the presence in the US TV schedules of TV series and reality shows;
-

-       The logic ofsocial connection, highlighted by votes and discussions on social networking sites;

-       -    The logic ofexperts [Mastery], symbolised by the collective intelligence (Levy, 1994true) brought to bear by fans for the purposes of creation, production and discussion. Henry Jenkins cites the examples of the creation of Twin Peaks fan sites and the Lost Wiki (Lostpedia), which both collate articles written by fans to offer greater insight into both series;
-

-       The logic of immersion, which encourages participation. For example, on Oscars night fans could use a number of interactive tools to immerse themselves in the ceremony and form a community;
-

-        The logic of identification, which enables fans to establish an identity depending on what they watch.”

Just to be clear, these are not my categories. I was building on a framework my graduate student, Ivan Askwith, deployed as the frame for his Comparative Media Studies thesis a few years ago as part of a case study of the models of engagement around Lost. I have been experimenting with this model lately to think about the very different models of engagement shaping online extensions of American television series. You can read Askwith’s thesis here.

And here’s an interview I did with the French blogger Miss TrollMedia where I shared some reflections about what transmedia might mean in the context of French culture.

“Of course, the rich contents of French culture lend themselves to transmedia, although the desire to defend and close off those contents from outside influences also create challenges, since transmedia is at its roots participatory and generative. I would argue that some of the contents of French culture are already deeply transmedia. We could talk about the church culture which produced Notre Dame as one which was seeking every available channel from which to proclaim God’s Word and which embraced artists who remixed core icons and stories of their culture to create new works.

We could look at writers such as Hugo or Balzac as master world builders, who incorporated many existing stories into their works. So, Hugo sets his Hunchback inside the world of Notre Dame, thus extending the story it tells in new directions, where-as another author sets Phantom of the Opera in the basement and sewers of the Paris Opera House.

So, French culture has a long history of transmedia extensions and explorations, and there’s time for a new generation to enter into this process. But, in a networked culture, transmedia is not simply a conservative force, not simply about transmission, so having gone there, French culture can not work with a logic which treats the original author as a god or which seeks to police the borders of who wants to participate. You can transmit French culture to the world, but then, paradoxically, it will become world culture.”

My final event in Paris was a dinner with a circle of French academics, artists, and intellectuals who get together periodically to discuss game design and game study. I was invited to the dinner by Alexis Blanchet, whose data on the relationship between films and games I had featured on this blog several years ago. We were joined by Etienne Armand Amato, Sebastien Genvo, Vincent Berry, David Peyron, Nicolas Rosette, Olivier Mauco, and Marion Coville.

 

The group represented a broad mix of disciplines and perspectives, ranging from the aesthetics of interactive design to the place of computer games in the history of toys and play, from the political use of multiplayer games to the sociology of geek culture. Game studies has struggled to find an academic home in the French universities, but this multidisciplinary group of young scholars is bringing rigor and passion to the topic, teaching classes, writing both academic and journalistic games criticism and organizing and curating exhibitions for French cultural institutions.

 

As the sun sets slowly over Paris, we say goodbye to this romantic country, its gracious people, and its beautiful cityscape.

Coming Soon: Madrid and Barcelona.

 

How I Spent My Summer Vacation (Part Three): England and Ireland

England has always felt like a mother country to me -- not simply because (depending on who you ask) Jenkins is either an Irish or Welsh name, but also because Birmingham is the intellectual birthplace of the Cultural Studies tradition from which my work on participatory culture can claim its intellectual roots. So, while most of the other legs of the trip took me to places I had never been before, the British leg was a chance to reacquaint myself with old friends and especially to meet the next generation of British scholars who are working on fan studies or transmedia topics.

London

Our visit to London fell just about a month before the Queen’s Diamond Jubilee and a few months before the city would host the Summer Olympics. As this photograph of a British street scene suggests, she was already spruced up and flying her colors.

 

 

On May 15th, I delivered a talk about our forthcoming Spreadable Media book  in the Regent’s Street Cinema, which has been hailed as the Birthplace of the British Cinema, since it was the location of the first public exhibition of motion pictures in London.

 

The talk was hosted by David Gauntlett, whose work on grassroots creativity I showcased on this blog not long ago. Gauntlett's  critiques of media effects arguments had helped to inform my writings around the Columbine Shootings more than a decade earlier. We had corresponded off and on through the years but this was the first time we met in person.  While the official video from the event has not yet been posted, someone in the audience captured and has posted the second part of the talk, including the question and answer session with the audience, and it will give you a good taste of how well Jenkins and Gauntlett played opposite each other. Here's a blogger's take on the event.

Immediately after the talk, I went backstage where I was interviewed by an Irish radio reporter, and you can again got some taste of the presentation from the version he shared through his podcast.

 

Nottingham

Cynthia and I then traveled by train to Robin Hood country -- Nottingham, for a conference, Contemporary Screen Narratives: Storytelling’s Digital and Industrial Contexts, which was organized by Anthony Smith.  Jason Mittell and I were the two keynote speakers for the event. Jason gave a really provocative presentation, drawing on his current book project dealing with complex television narratives. In this case, he used Breaking Bad to elaborate a theory of television characters. Jason has been posting chapters from the book via Media Commons for feedback, and so you will find the text of his remarks here, and given the interest in my readership in all things transmedia, here’s a link to his chapter on transmedia entertainment, which discusses Lost and again, Breaking Bad. My own remarks centered around “Engagement, Participation, Play: The Value and Meaning of Transmedia Audiences,” and was a dry run of sorts for the presentation I gave at the Pompidou Center in Paris a week or so later. (Watch for video of the Paris version).

For me, the highlight of this event was getting to sample the rich strands of work on fandom, cult media, games, and transmedia entertainment being done by the emerging generation of British and European academics, many of whom were students of my many old friends here:

  • Bethann Jones (Cardiff University), a contributor to our issue of Transformative Works and Culture, shared her perspectives on the fanmix as an emergingcreative practice: the fanmix is a compilation of songs (something like a mix tape) which is intended to explore the psychological journey of a particular character (or character relationship), sometimes inspired by a work of fan fiction, sometimes informed by the fan’s reading of an episode or the series as a whole.
  • Matthew Freeman (University of Nottingham) provided an important historical corrective to a day heavily focused on contemporary transmedia experiments, exploring the kinds of commercial intertexts and paratexts constructed around Superman in the late 1930s and 1940s. For comic buffs, some of the examples used was familiar ground, but what made the talk exceptional was the ways  he examined the specific industrial contexts of each of the production companies involved in developing Superman for comics, radio, live-action serials, and animation, and the contractual relations  the publishers deployed to insure some degree of integrity and consistency across them.
  • Aaron Calbreath-Frasieur (University of Nottingham) traced the history of meta-media and transmedia explorations by the Jim Henson Corporation and the Muppets franchise, suggesting the ways that our awareness of the characters and their personalities inform our response to their performances across multiple media platforms.
  • Feride Cicekoglu, Digdem Sezen, and Tonguc Ibrahim Sezen (Istanbul University/Istanbul Bigli University) reflected on the ways transmedia could be deployed to generate civic awareness and political participation, including both examples from the highly topical Valley of the Wolves series for Turkish television and recent efforts to use alternate reality games for social change, such as the British Red Cross’s Traces of Hope and Play the New .

 

Sunderland

Our next stop was Sunderland, an industrial city in North East England. Sutherland  is the home of British comic book artist and author, Bryan Talbott, whose graphic novel, Alice in Sunderland, will be the focus of a chapter in my planned Comics...and Stuff book project.

Reading Bryan Talbot’s Alice in Sunderland is an overwhelming experience -- not simply because of its epic scale whether judged by its 300 plus page length or by its historical scope, which traces the history of a town in Northwest England from the Age of Reptiles and the era of St. Bede through to the present moment.  Talbot shows how Sunderland has functioned as a crossroads for many of the cultural currents that have shaped British history. But, even on the level of the single page, Sunderland is overwhelming because of the way that Talbot has built it up primarily through techniques borrowed from photocomics and especially through the use of collage.

Each page may feature dozens of images Talbot has collected from archives -- old photographs, documents, woodcuts, carved marble, stained-glass windows, film stills, cartoons, and printed books, all jockeying for our attention, each conveying separate bits of information relevant to the historical narrative he is developing, but each gaining far greater meaning when situated within the book’s gestalt.   At the center of this narrative, as its title might suggest, is the story of Lewis Carroll, the author of Alice in Wonderland, who lived for a time in Sunderland and met Alice Liddell, his young muse, for whom his fairy story was dedicated. On the surface, the book can be read as an obsessive argument for the priority of Sunderland over Cambridge as the site from which to understand the origins of Carroll’s Wonderland. In the process of making such claims, Talbot goes further, linking Alice and Carroll to a much broader array of stories (from ancient mythology to music hall comedy) which have sprung from the same geographic and cultural roots.

Sunderland, thus, is a project in radical intertextuality, forging links between dispersed narratives drawn from both history and fiction, mapping them onto a highly localized geography. For all of its historical expansiveness, the core structure of the book is a tour, walking up and down the streets of Sunderland, pointing out various monuments and landmarks, and linking them into the emerging narrative of British history. And on yet another meta-level, Talbot is trying to link his own medium, comics, to a much broader history of artistic practices which combined words and pictures to construct narratives, including a consideration of Carroll’s relations with his illustrator John Tenniel, the Bayeux Tapestry, William Blake, and William Hogarth, as well as patches of many different comics genres.

 

Given the book’s focus on the local history and geography of Sunderland, I was eager to visit some of the depicted sites myself, and to try to get a better understanding of the context within which Talbot works. I was lucky to have established contact via email with Billy Proctor, a scholar of comics and popular narrative who is based in Sunderland, and through him, I made contact with Bryan and his wife, Mary, who invited us to pay them a visit. There, we shared thoughts about our shared fascination with vaudeville and music hall, and I got the chance to see some of the work in progress towards the next book in his Grandville series (which combines steampunk with the funny animal tradition).

 

 

While I was there, I found myself being interviewed for a documentary being produced about Talbot and his work (as well as by a local newspaper reporter eager to find out what would bring an “American visitor” to their city). The documentary producer Russell Wall has since shared with me this short film promoting Dotter of Her Father’s Eye. Dotter was Bryan’s first creative collaboration with his wife, Mary Talbot, a noted feminist scholar, who uses the graphic novel form to explore two father-daughter stories: the first is an autobiographical account of her troubled relationship with her father, a noted Joyce scholar, and the second is the account of Joyce’s relationship with his daughter, Lucia.

http://www.youtube.com/watch?v=cXUKksNjR78&feature=youtu.be

 

And this video documents Talbot’s involvements to get young people more invested in the expressive potentials of comics as a medium.

 

http://www.youtube.com/watch?v=X5t1Chy1sz4&feature=youtu.be

 

After our visit with the Talbots, Proctor and his colleague, John-Paul Green, took me on a brief, brisk walking tour of Sunderland on what had turned out to be a rainy, misty afternoon.

Here, you see a picture of Proctor and myself standing next to a Walrus sculpture which figures prominently in Alice: a stuffed walrus was brought back to England by Captain Joseph Wiggins (an associate of Carroll’s Uncle) and may have been the inspiration for the Walrus and the Carpenter.

 

Here are a few other stops along our walk, each of which plays a central role in the graphic novel:

 

The giant chess pieces in a children’s playground in Mowbray Park, which celebrates Carroll’s ties to the city

 

 

 

The Empire Music Hall, where such legendary British performers as Vesta Tilley, Guy Formby, and Sidney James once played.

 

The Statue of Jack Crawford, a British sailor, known as the “Hero of Camperdown,” who “nailed his colors to the mast” of the H.M.S. Venerable when it shattered during a battle with the Dutch.

Proctor, and his colleague Justin Battin, rode with us by train back to London, and we spent most of the trip totally geeking out about contemporary comics, science fiction, and fantasy franchises.

 London (Round 2)

We were all going to attend the Symposium on Popular Media Cultures: Writing in the Margins and Reading Between the Lines, which was being hosted by the Center for Cultural and Creative Research at the University of Portsmouth and by Forbidden Planet, London’s best known comic book shop.  The event was held in the Odeon Cinema near Covent Gardens.

 

 

 

Organized by Lincoln Geraghty, the conference brought together a who’s who of the top British academics working on cult media and fan cultures, including:

  • Joanne Garde-Hanson and Kristyn Gorton speaking about the online reactions to Madonna as an aging female pop star
  • Cornel Sandvoss examining  the ways that reality television series, such as The Only Way is Essex and Made in Chelsea, played into the local imagination,
  • Mark Jancovich tracing the initial critical response to the Val Lewton horror films,
  • Stacey Abbott analyzing  the title sequences for such series as American Horror Story and True Blood,
  • Will Brooker exploring the construction of authorship around the Dark Knight trilogy,
  • Matt Hills sharing  insights about spoilers and “ontological security” within Doctor Who fandom,
  • Roberta Pearson mapping a new project she is developing about the popular resurgence of interest in Sherlock Holmes.

My talk, “Beyond Poaching: From Resistant Audiences to Fan Activism,” sought to locate my current work on fan activism as a form of participatory politics in relation to much older debates about whether fan culture can serve as a springboard for “real political change”.  Amusingly, during my talk, Will Brooker asked me a question proposed via Tweet from Alexis Lothian, one of my graduate students back at USC, a symptom of the number of friends and associates who were following some of these adventures online.

Here’s a picture of some of the participants, hanging out in a local pub, following the event.

 

 Dublin

The following morning, Cynthia and I flew to Dublin, where I had been asked to speak at the Institute of International and European Affairs, a notable think tank which brings together business leaders, journalists, and policy leaders to discuss some of the challenges confronting the modern world.  Here, I offered some critical perspectives on the ways “content” is being reshaped in the contemporary media environment. As I noted, the word, “content,” has classically been defined as “that which is contained,” as in the contents of a bottle or the table of contents of a book. But, a key characteristic of our current moment is that content (as defined by the “content industries”) is not contained, but rather content flows very fluidly across media platforms, across national borders, often shaped by unauthorized acts of circulation which intensify its meanings and may or may not increase its value.

http://www.youtube.com/watch?v=aAffkJpYnPI&feature=player_embedded

Don’t miss the question and answer session which followed my talk, including some forceful challenges from business leaders and lawyers who felt threatened by the manipulations and appropriations of intellectual property I had depicted and by those eager to understand what Irish media makers might have to gain by embracing spreadable media.

Earlier that day, I had wandered over to a comic book shop, near my hotel, which had a display of Irish comics in the window. When I brought an armful of titles to the cash register, I discovered that the owner of the shop, Robert Curley, wrote and published most of the books I was buying through his Atomic Diner imprint. I thoroughly enjoyed my purchases, which included Jennifer Wilde, a supernatural mystery set in Paris in the 1920s and involving the ghost of Oscar Wilde; Rossin Dubh, which is set in the world of Irish theater in the 1890s and involves the return of an ancient demonic force,  Black Scorpion, a superhero saga set during the first world war; and the League of Volunteers, which created a team of superheros to reflect Ireland’s national identity.  The writing is lively, the characters are well developed, the attempts to tap into local history, politics, and mythology are distinctive, and the artwork is compelling.  Check out their website. http://www.atomicdiner.com/

 

 

 

Everywhere we looked in Dublin, we saw political posters, speaking to the ongoing debates around the European economic crisis and the austerity moves the government was seeking to impose.   Needless to say, almost every conversation we had in Europe turned sooner or later to the current political moment. The fact that we were traveling to Greece near the end of our tour often raised graveyard humor, speculating about what currency the Greeks would be using by the time we reached there and whether it would still be part of the European Union. It became clear that much of Europe was unified behind at least one core idea – their anger towards German banks and institutions which they saw as seeking to impose their will on the other countries. This image offers a sample of the political signage debating these issues.

 

 

 

 

 

And this one reduces the debate to its most basic terms.

Cynthia and I spent many hours wandering around the streets of Dublin, and found ourselves utterly charmed by the city, its architecture, and its local culture.

 

 

Along the way, we visited the Trinity College Library to see the Book of Cells, a beautifully illuminated version of the Gospels produced by Celtic monks around 800 A.D., and regarded as one of the real treasures of the country’s cultural heritage.

 

 

Coming Soon: Paris!

How Did Howard Rheingold Get So "Net Smart"?: An Interview (Part Three)

You talk in the book about what you call “network knowledge.” Can you define this concept? What kinds of things do you think the ordinary internet user should know about the ways networks work and why?
Networks of the technical and social kind -- and especially their combination -- have become particularly important today because of our growing reliance on networked devices and online social networks. At the same time, knowledge of how technical and social networks work is emerging from empirical research. Network science is illuminating the way the structure of networks influences what can be done within and with them. Social network analysis -- which predates the Internet -- shows how people use networks (sparsely knit, loosely bound) as well as communities (densely knit, tightly bound) in their daily lives, offline and online. Research into social capital has revealed the importance of networks of trust in informal collective action. Some of the most important political conflicts over the future of the Internet, such as the net neutrality debate, are tied up with issues about the architecture of the Internet.


Knowing how to cultivate and make use of personal learning networks has become a life skill in school and the workplace. And Manuel Castells has argued, with impressive evidence, that the linkage of global communication networks with human social networks is transforming world civilization into a "network society." None of this knowledge is particularly complicated, at least at the level of grasping the fundamentals. But the practical lore is embedded in a number of different disciplines that the average web user is unlikely to have studied.


So when I say network knowledge I refer to the knowledge of how a small world network works, the role of trust and reciprocity in social capital, the importance of centrality and structural holes, bridging and bonding capital, the architecture of participation that grows from the Internet's end-to-end principle, the differences (and advantages and disadvantages) between communities and networks, the importance of portfolios of loose and strong ties. Each of these terms has a technical meaning within network science, sociology, political science, but each also has practical application: If you know how to do it, you can use networks to find people who know what they are talking about  and you can engage those people and learn from them. You and others can get things done together online more effectively.


I'll just give one example here. Of course I've detailed this lore in Net Smart. The architecture of the Internet -- the way in which information travels and is controlled -- was deliberately designed to be decentralized by the authors of the TCP/IP protocols. Instead of a centralized switchboard like the telephone system, the packets that carry information on the Internet contain their own addressing and other metadata and are cooperatively routed around the Internet in a decentralized manner. The control doesn't lie in a centralized switchboard, but in the way the packets encapsulate the agreements about how the system works and the cooperation of all the nodes in the system enables information to find its own way around.


One important philosophical foundation of this architecture (and certainly there were many technical reasons behind the design of the protocols) was that the creators of the protocols knew that they could not foresee  how people would use the system and -- most importantly -- would innovate within the system's rules -- in the future. If control of how information moved around the Internet was centralized, future innovators might be forced to ask permission or argue for a reconfiguration of the control mechanism. If anybody at any node can invent a new way to use the system -- a World-Wide Web, for example, based on protocols that conform to TCP/IP and build on it -- there is no need to ask for permission or reconfigure the control mechanism.


As we've seen, this philosophical basis for a technical architecture led to unprecedented innovation. The freedom to innovate is one of the most important things at stake in the net neutrality debate. Will future innovators, perhaps in their dorm rooms, perhaps barefoot geniuses with smartphones, be able to invent new ways of knowing, new industries, in the future? Or will they have to work for one of the big content or communication companies?


"Architecture of participation" is a term Tim O'Reilly used to describe the way Internet services can be configured so that individual acts of self-interest add up to public goods that are useful to everybody. I love social bookmarking, for example, not just as a personal knowledge management tool, but as a way of both sharing and discovering resources and expertise. When I select a site to bookmark, select a snippet, add tags, I am doing something that I need to do for my own interest. But when Diigo, delicious or the newer curation sites make it possible for me to make my decisions public at no additional financial or time cost to me, then my decisions aggregate with the decisions of others.


Napster's secret to success was a form of architecture of participation in which people provisioned a resource (music) in the act of consuming it. Set aside for this discussion the ethical and legal issues around stealing music and just look at the architecture. When Napster users downloaded music, it wasn't from a central server, but from another Napster user online at the same time who had the music the downloader sought. By default, the folder where Napster stored downloaded music on users' computers was open to other Napster users who were searching for music at the time. Cory Doctorow called this "sheep that shit grass." The web itself is an architecture of participation. This is a real and not too difficult to understand implication of specific affordances built into online networks.
Many have talked about a pyramid of participation in which many consume information online but few actively produce it. These models are clearly hierarchical with production valued more than consumption. Yet, concepts like curation, which is central to your discussion, or circulation, which will be central to my forthcoming Spreadable Media book, focus on mid-level activities  which are more widespread in our culture and which nevertheless have been central to defining digital culture from the beginnings. You describe tagging as a “fundamental building block” of networked communities.  Can you share more about your understanding of curation as an important form of participation?
I don't have the figures at my fingertips, but my guess is that there are orders of magnitudes more participators in web culture than there were in print culture, in terms both of raw numbers and as a percentage of the population. There were far more readers than writers when the printing presses was the mode of production and the transport of physical books was the distribution channel.


I think there is an answer to the problem of the rising tide of noise online -- spam, porn, misinformation, disinformation -- and that lies in enabling people to find the good stuff and to make their choices public in a way that adds up. Certainly that, crudely put, is where Google's search algorithm came from -- when millions of people began putting links on their website, their choices added up to the input for PageRank.


The wisdom of the crowd is not infallible and it's important to always start there -- triangulation by finding three independent sources or looking at the material in question three different ways ought to be applied to collective decisions along with all the other information found online. Crap detection is about the kind of critical thinking and verification tools and techniques that can help people avoid wrong information.


Curation, however, is about the social production of decisions about which information is worth paying attention to. As I detail in Net Smart, we're seeing the evolution of hybrid social and algorithmic systems for transforming large numbers of individual decisions into valuable metadata. But at the fundamental level, curation depends on individuals making mindful and informed decisions in a publicly detectable way.


Certainly just clicking on a link, "liking" or "plussing" an item online, adding a tag to a photograph is a lightweight element that can be aggregated in valuable ways (ask Facebook). But the kind of curation that is already mining the mountains of Internet ore for useful and trustworthy nuggets of knowledge, and the kind that will come in the future, has a strong literacy element.


Curators don't just add good-looking resources to lists, or add their vote through a link or like, they summarize and contextualize in their own words, explicitly explain why the resource is worthy of attention, choose relevant excerpts, tag thoughtfully, group resources and clearly describe the grouping criteria. Think of these little information details as the metadata for a collective intelligence.


There's one formula for collective intelligence: introduce a large number of people making refined decisions to a platform that makes it easy for them to share those decisions, add intrinsic value to the curation platform that serves the curators' self-interest, mix in  ways for individual curators to group and communicate. If it sounds easy, the hidden difficulty lies in recruiting a sufficiently large population of participants.


I see three linked occurrences that provide some hope for raising the quality of information people are able to access: Curation platform companies such as Diigo, Delicious, Pinterest, Digg, Scoop.it, Pearltrees and many others are engaged in a commercial competition that is driving development of higher quality, easier to use, more rewarding services. More people are using curated resources through social media sharing via Facebook, Twitter, Google Plus .And more and more people are learning to make their curation decisions more effectively. That's why I interviewed Robert Scoble and Robin Good via video and made the videos available online as well as extracting quotes from my book. I can see curation as the basis of an entire course, and of course it has a long tradition in the information sciences that have evolved from library science.


http://www.youtube.com/watch?v=o1IeOzIoRDs http://www.youtube.com/watch?v=WMn-cJHzF8A

You enter into the debates around “Playbor.” When and how does the “architecture of participation” become exploitative? How conscious do you think users are about the trade-offs they make in deploying certain commercial sites as tools and resources for participatory culture?

I have learned a great deal from Fred Turner, Trebor Scholz, and Mirko Schaeffer about the way some profit from the actions of many, so I believe an important part of social media literacy, comprising components of crap-detection, participation literacy, and collaborative skills, is the habit of asking oneself who is profiting from one's actions online -- and what they are giving back in return.


I know that when I upload a video to YouTube or a photo to Flickr and take the time to tag them that I am contributing a small amount of monetary value to Google and to Yahoo, which of course adds up to a very large amount of money when that small amount of value is contributed by millions of people.  When I take into account of leasing my own server to share my videos and photographs, the network effects of sharing with YouTube's or Flickr's large population, the software I would need and the time it would require to host my own media, then, to me, the value proposition that Google and Yahoo offer is a fair one.


Yes, I also know that tracking cookies and other mechanisms invisible to me are used to compile my use of these services and other online activities into valuable commercial metadata and for more nefarious dataveillance purposes. So, knowing this, are participative resources like YouTube, Flickr and many others an evil plot? You can argue this politically, but again I believe the better answer lies in education: in medicine the legal doctrine of informed consent compels my doctor to explain what might happen to me when I give consent to operate upon me. I'm giving Google and Yahoo my informed consent. But I'm informed.


Shouldn't everybody be? I certainly don't argue with and wholeheartedly support efforts to create free, inexpensive, open-source services. And I do think it's always important to be wary of the actions of monopolies. But mostly, I'm for informing people about possible exploitation of their labor.


I think trade-off is a good way to think about it. So much of the "entertaining ourselves to death" mass media journalism has trained us to see complex issues in starkly simple and manichean terms. Maybe the way Playbor works is that a big capitalist corporation makes profits by providing a service that has to compete with other services seeking to exploit our attention, decisions, and media (again, beware monopolies). And maybe it also provides a platform upon which participatory cultures can be built.


In the business world, some cooperative corporations such as Mondragon in Spain enable the workers to also be shareholders; Mondragon owns banks and other industries. Might some future entrepreneurs create playbor hybrids that are cooperatively owned? Critiques are important and it is especially important now to think critically around our use of media, but in addition to critiques, attempts at better ways of doing things are also important.


One thing I took away from Mirko Schaeffer's Bastard Culture was his argument that I (and Henry Jenkins) promulgate a "narrative of participation" that promise empowerment to those who learn to participate online, and that this narrative is being manipulated and exploited by corporate culture producers. Well, in the spirit of crap detection, I agree that it's always good to ask "who profits from this?" and "who is funding this?" I decided to contribute to the profits of book publishers every time I bought a book, and in turn I gained knowledge and entertainment. Of course, book publishers weren't able to use technology to wring further profits out of observing how I read their books and how I share them.


Again, it comes around to being mindful. I want to be mindful in my agreements to be exploited and I want to be mindful in the way I frame my narrative of participation. Participation is empowering. But that doesn't mean I think it's utopian.


James Paul Gee has used the term, “affinity space,” to describe what he sees as highly generative online spaces where learning and knowledge production takes place within groups of people who share common interests. He argues for this term because he feels that many of these spaces do not share the social cohessiveness or emotional connections we might associate with communities. As the person who coined the term “virtual community,” I need to ask you how important is it that online networks have attributes traditionally ascribed to communities in order to function effectively?
Barry Wellman calls this "the community question." In 1955, George Hillery compiled 94 different definitions of community in sociology papers, and one of the most important roots of contemporary sociology goes back to Tönnies decrying the shift from gemeinschaft to geselschaft, often translated as the shift from community to society that occurred in the 19th century with industrialization, urbanization, the rise of capitalism.


As Wellman notes, there's a long history of a kind of pastoralist nostalgia: community is seen as something wholesome that people used to have, but which has been eroded, debased, replaced by modernity, mass media, social media. Most definitions include some people who communicate in some way over some period time and have something in common.


Wellman introduced me to finer distinctions. What most people have in mind when they talk about community are people who are geographically linked, densely knit (many or most people in one's group tend to know one another), and tightly bound (relatively few from outside the boundaries of the group). Networks, however, are not bound by geography (which was true before the Internet -- think of diaspora communities of emigrants, or national/global businesses), are sparsely knit (most people don't know each other -- does your teacher know your spouse, your mechanic, your doctor?), and loosely bound (people from different groups/networks are not uncommon).


I also like how Wellman et. al. describe what people get out of communities -- information, social capital (favors for and from others), support (emotional, financial), and a sense of belonging. I think it's fair to say that unless there is some other compelling factor that forces people to provide one or more of these benefits (e.g., your boss says you have to communicate and share information with your colleagues), you are more likely to get them from networks of people who communicate regularly and have come to trust one another to some degree. This kind of trust comes from familiarity, from small exchanges of informational favors, from shared experiences, jokes, the kind of trivial but humanizing knowledge people gain about each other through "small talk."


From these characteristics, I think community and networks ought to be considered as part of a continuum of social relationships. Some relationships have greater depth, longevity, degree of commitment than others, and so do some networks. A community of practice, for example, might not widely share the kind of trust that would allow you to leave your children with someone for the night, or the kind of trust you'd need to take a long automobile trip with each other. But you might recognize a member of a network as someone who has proved to be helpful to others, who doesn't act like a jerk, and someone you've communicated with about matters of mutual interest -- whether it's technical lore among engineers or various tricks of the trade among online gamers.


A COP can function effectively without a great deal of affective component to communication, but it's hard to think of a group that calls itself a community in which people don't exhibit or signal emotion. This loops back to gemeinschaft-gesellschaft. When most people in the world lived in agrarian communities or small villages, then the people you work with, the people who provide professional services, your friends, and your neighbors were largely part of the same group. Now it's easy to switch from your support group for people caring for aging parents, which is probably pretty community-like, to an online community of practice for educators who use social media, which might be convivial without being familiar. I think the community question is a good way for people to reflect on their relationships and obligations and the media they use to maintain them, but ultimately I also think we have not yet developed a rich enough vocabulary to describe the different varieties of sociality that different media afford -- from skyscrapers and elevators to email and multiplayer games.


Humans keep changing the way we communicate -- writing, the alphabet, print, telephone, broadcast media. And with new media practices come new social practices or new twists on older social practices. We attach familiar names to the new -- horseless carriages and wireless telegraphs came to be known as automobiles and radios, and now we have Internet radio, shortwave radio, FM radio, satellite radio. Affinity spaces and hacker spaces, co-working spaces are emerging in the physical and the online world. So I do agree with Gee that it doesn't make sense to call every affinity group a community, as well as agreeing with Wellman that people can receive the general benefits most people attribute to communities from online communications.


Howard's Story:
I fell into the computer realm from the typewriter dimension in 1981, then plugged my computer into my telephone in 1983 and got sucked into the net. In earlier years, my interest in the powers of the human mind led to Higher Creativity (1984), written with Willis Harman, Talking Tech (1982) and The Cognitive Connection (1986) with Howard Levine, Excursions to the Far Side of the Mind: A Book of Memes (1988), Exploring the World of Lucid Dreaming (1990), with Stephen LaBerge, and They Have A Word For It: A Lighthearted Lexicon of Untranslatable Words and Phrases.(1988).

I ventured further into the territory where minds meet technology through the subject of computers as mind-amplifiers and wrote Tools for Thought: The History and Future of Mind-Amplifiers (1984) [New edition from MIT Press, April 2000]. Next, Virtual Reality (1991) chronicled my odyssey in the world of artificial experience, from simulated battlefields in Hawaii to robotics laboratories in Tokyo, garage inventors in Great Britain, and simulation engineers in the south of France.

In 1985, I became involved in the WELL, a "computer conferencing" system. I started writing about life in my virtual community and ended up with a book about the cultural and political implications of a new communications medium, The Virtual Community(1993 [New edition,MIT Press, 2000]). I am credited with inventing the term "virtual community." I had the privilege of serving as the editor of The Whole Earth review and editor in chief of The Millennium Whole Earth Catalog (1994). Here's my introduction to the Catalog, my riff on Taming Technology and a selection of my own articles and reviews from both publications.In 1994, I was one of the principal architects and the first Executive Editor of HotWired. I quit after launch, because I wanted something more like a jam session than a magazine. In 1996, I founded and, with the help of a crew of 15, launched Electric Minds. Electric Minds was named one of the ten best web sites of 1996 by Time magazineand was acquired by Durand Communications in 1997. Since the late 1990s, I've cat-herded a consultancy for virtual community building.


My 2002 book, Smart Mobs, was acclaimed as a prescient forecast of the always-on era. In 2005, I taught a course at Stanford University on A Literacy of Cooperation, part of a long-term investigation of cooperation and collective action that I have undertaken in partnership with the Institute for the Future. The Cooperation Commons is the site of our ongoing investigation of cooperation and collective action. The TED talk I delivered about "Way New Collaboration" has been viewed more than 265,000 times. I have taught Participatory Media/Collective Action at UC Berkeley's School of Information, Digital Journalism at Stanford and continue to teach VirtualCommunity/Social Media at Stanford University, was a visiting Professor at the Institute of Creative Technologies, De Montfort University in Leicester, UK. In 2008, I was a winner in MacArthur Foundation's Digital Media and Learning competition and used my award to work with a developer to create a free and open source social media classroom. I have aYouTube channel that covers a range of subjects. Most recently, I've been concentrating on learning and teaching 21st Century literacies. I've blogged about this subject for SFGatehave been interviewed, and have presented talks on the subject. I was invited to deliver the 2012 Regents' Lecture at University of California, Berkeley. I also teach online courses through Rheingold U.


You can see my painted shoes, if you'd like.


Howard Rheingold / hlr@well.com

How Did Howard Rheingold Get So "Net Smart"?: An Interview (Part Two)

There has been a tendency to adopt totalizing views about emerging technologies, so that Twitter either "destroys our attention span" or it "paves the way for revolutions around the world." Yet, as you note early on, “Twitter is a recent example of a social media which can either be a waste of time or a multiplier of effort for the person who uses it, depending on how knowledgible the person is in the three related literacies of attentional discipline, collaborative know-how and net saavy.” This approach reframes the question away from technological determinism and onto issues of use and knowledge, which reflect an awareness of human agency (both collective and individual) in terms of what we do with media. Why do you think it has been so hard to get to this point, where new media is understood not in utopian or dystopian terms, but in terms of choices we are making about the role these tools play in our lives?

I'm certainly not the first to point out that totalizing belief systems, whether they are religious or political, make it easier emotionally for people to deal with a complex world. Knowing that there are certain answers makes a large part of the world's population feel right about living in the world. It's not just easier in some way to believe a radical oversimplification about a new technology, it's far easier to persuade people to believe things that don't have much or any evidence.
I think you can tell by this point that I see socio-technological issues as confluences and hybrids of many technical, psychological, social developments. Time and again, the way a new communication technology changes society is influenced by the way people use it, and the circumstances of their use. Chinese and Korean inventors created moveable type before Gutenberg, but there were so many differences in social circumstances. China had greater centralized political power at a time when Europe was divided among dozens of warring states. Elizabeth Eisenstein pointed out how Protestant theology of individual Bible-reading intersected with the technology of the printing press and the emerging entrepreneurial capitalism of the printing trade -- all circumstances that were unique to a time and a place and to strong beliefs.
SMS was invented by network engineers and transformed into a global medium by teenage girls who discovered they could communicate without their parents hearing. ARPAnet was for sharing computer resources across distance, but ARPAnet engineers started using it for social communication. Why should the mobile, social Web be any different?
So I argue that human agency is likely to be important in determining the way digital media and networks will end up for historical reasons. However, I also came to see that believing in technology determinism -- "Is the Web driving us mad" was a Newsweek cover story in the summer of 2012 -- can become a self-fulfilling prophecy. As a Darwinist, I believe I come from a long line of ancestors who must have thought "there has to be a way out of this apparently possible predicament." Thinking about solving serious threats to one's existence or humanity isn't guaranteed to solve those problems, but thinking the problems are insoluble because they are determined by external forces is almost certainly going to lead to failure and perhaps extinction.
I am not arguing that all the effects of widespread use of social media are salubrious. People will be no less cruel, venal, and ignorant online than they are offline. Screens are definitely attention-magnets and (one of the reasons I wrote Net Smart) it's easy to fall into click-trance and waste hours online that would have been better spent elsewhere.
The issue is mindfulness, as I see it, and the good news is that a little self-awareness of the way we are deploying our attention via large screens and small is a lot more helpful than no self-awareness. The evidence, as I marshal it in my book, is that paying attention to our attention in light of our intention can change our mental habits. (Note that I'm avoiding the obsolete cliche about "rewiring the brain," and I've called for a moratorium on the phrase "squirts of dopamine" in describing the way social media affects our nervous systems.)
Another reason for the persistent popularity of lurid techno-determinism in the media is that responsibility in a non-determinist world extends to you and me. If we do have the power to influence the way emerging media will reshape our lives, then it's up to us to do something about it. So simple, black-and-white views of social media are not just emotionally easier to adopt, they don't require believers to consider their own responsibility in determining the future.
I used Twitter, as you quoted, as a real example of the difference that know-how makes. The most common criticism of Twitter, that it looks like a torrent of trivia and noise, could be applied to the Internet. Knowing how to discover who knows something worth knowing or who communicates in an entertaining way is essential to a Twitter user who wants to devote their attention to something worthwhile. Knowing how to attract the attention of other Twitter users, how connect with Twitter communities, make Twitter lists, makes all the difference between noisy trivia and worthwhile flows of information and entertainment, even channels for sociality. Twitter is a medium in which the users have invented powerful social conventions such as retweets and hashtags. What's interesting is what people do with that medium, such as cultivating Personal Learning Networks.
Some will be surprised to see you write about “Twitter Literacy” given many perceive Twitter to be a subliterate or semiliterate form of communication. How are you defining this term? Where do our ideas about what constitutes effective or thoughtful use of Twitter come from?
I guess this is where it shows that I am not really a licensed academic, but that rare and odd species, an independent scholar. I really didn't start out to do it this way. I was a freelance writer and I tried to write accurately and to be careful to source my material and attribute when necessary.
Then some of my freelance writing was taken up by scholars in what has grown into cyberculture studies and I found myself taken to task for utopian enthusiasms, deterministic language, unsupported generalizations. So I learned to think more critically, to examine whether my choice of words robs humans of agency (some things are determined by forces outside individual control and some things are not and we make unconscious decisions about this issue when we attribute determining agency to technology), to recognize unsupported generalizations (and to look for empirical research that could support or change my hypotheses), All of which is to say that I understand that there are schools of literacy studies that define literacy differently.
And I am aware that the word "literate" is most often associated with the ability to read and write. When I talk about social media literacies I mean (to repeat myself) both the skill of encoding and decoding (from reading and writing to capturing, editing, and uploading video) and the social environment in which that skill is embedded, the community of literates, whether they are typing about books in online forums, making videos for each other, collectively growing a conversation thread around a blog post, refactoring wiki pages together. Each skill involves the knowledge of how to use the skill effectively to get things done with others.
So, with literacy out of the way ;-)  I can recall what motivated me to write Twitter Literacy. It was one of the elements that led up to writing Net Smart, but in the moment it was written as a blog post, it was one of those "for heavens' sake, don't the critics know the first thing about how to use the medium they are criticizing" blog posts that one writes very quickly. I got tired of people saying "I don't care what celebrities had for lunch and I certainly don't care about what somebody I never heard of had for lunch." (I argue elsewhere, in my discussion of social capital in Net Smart, that apparently trivial small talk can lubricate networks of trust among people online, making it more likely that they will cooperate with one another.)
I discovered that if I was selective about who I "followed" on Twitter -- who I chose to pay attention to -- I could learn things, even have a laugh, occasionally make a new friend. That meant actively examining the people that I do follow and evaluating whether, after attending to them for some time, I still believe they offer knowledge and/or entertainment in return for my attention. I had to try people, then decide to stop following people whose output didn't pay off for me. I learned to look at who the people I learned to respect were following. I learned to harvest people to follow by examining Twitter lists of knowledgeable people. Then I learned to feed the network of people who follow me by sharing something not entirely trivial that reveals something about who I am and what I do, share links and knowledge I've gained that others who share my interests might benefit from, answer questions posed by those I follow and reply to those of my followers who address me.
Again, none of this is rocket science. It's not difficult to understand, although it does take some discipline and effort. It certainly pays off for me in terms of knowledge capital, social capital, friendship, and fun. I've had almost entirely fascinating meals with former strangers in London and Bogota, Amsterdam and Baltimore, who responded to my tweet-up offering.
In Net Smart I deconstruct twitter literacy to show how it employs elements of attention literacy (who to pay attention to), participation literacy (how to reward the attention others pay me), network literacy (how to spread my own words through networks), and crap detection (knowing when not to retweet a rumor about breaking news).  Ideas about effective use of Twitter come from the same place a great deal of lore about how to use new media come from -- from the enthusiastic users. Twitter the company did not create retweets or hashtags -- those were both invented by early Twitter users, later to be incorporated by Twitter into its platform. Tweetchats and personal learning networks emerged from communities of users.
As I said in the article and the book, Twitter is not a community, but it offers tools with which people can build communities.

The recent report from MacArthur’s Youth and Participatory Politics survey found that 85 percent of young people would welcome more help in learning how to distinguish between reliable and unreliable information online. You describe this in terms of “crap detection.” Why has our current educational system done such a bad job in teaching issues of credibility and discrimination in networked environments?

I don't want to be too cynical about this, but there's a very fundamental underlying conflict involved in teaching crap detection online, especially in regard to the broader habit of mind in which crap detection is embedded -- critical thinking. Teaching your children, students, customers, citizens to think for themselves and to question authority can be a pain in the ass.
It's not as easy as authoritative answers. But authority, as 500 years of literates knew it in the Gutenberg era, was based on the text. Gatekeepers -- degree-granting institutions, editors, fact-checkers, publishers, teachers, librarians were responsible for vetting published material and granting the imprimatur of authority. For better (I think, mostly) and for worse, search engines and the democratization of publishing have rendered that system obsolete.
My daughter and search engines came of age around the same time. She was in middle school, Google had not been invented yet, and she and her classmates were not just using library books to research compositions -- they were submitting queries to Altavista and Infoseek. So I sat down with her in front of the computer and explained that unlike a book, which was vetted by the authority-granting system I just described, anything she finds through online search has to be vetted by her. She has to look for an author and search on the author's name. She has to think like a detective and look for clues of authenticity or bogosity in the text.
Librarians and educators certainly are interested in teaching critical thinking. But not only is it not easy to do, the fear (and sometimes regulatory or statutory limitations on the use) of the Internet in schools prevents educators from using the most essential tool for teaching online information literacies. Having mentioned "information literacy," I would add that many forward-looking librarians today talk about a suite of literacies that include search and verification, but also include knowing when and how to use information, how to create, publish, network, and use information to solve problems. It can be argued that these have been essential learning skills for a long time, but the ubiquity of smartphones, tablets, laptops, PCs and the explosive growth of networked information resources have dramatically changed the infosphere from the 500 years when printed information was more controllable and reliable.
I went to Reed, where the liberal arts tradition of learning how to think for yourself and how to access the millennia-long discourses of other thinkers, how to learn and how to learn how to learn new things, were central values. And I spent four years as editor of Whole Earth Review and the last editor of the Whole Earth Catalog, enterprises based on the old American values (Emerson! Self-Reliance) of individual responsibility and freedom of thought and action. Don't wait for some distant institution to do it. Learn how to do it yourself, and learn the tools you need to do what you want to do ("Access to tools" was the subtitle of the Whole Earth Catalogs).
So I regard critical thinking and self-reliance as healthy values as well as important life tools. However, I have to recognize that many people still believe that obedience to authority is paramount. As I said, I think this conflict is a fundamental one -- like the question of whether people are essentially sinful and need to restrained from exercising their baser instincts, or whether people are essentially good and need to be educated in positive values.
There has been, as you note, ongoing controversy over the issue of multitasking. What did your review of the neuroscience literature teach you about this debate? You end up suggesting that the key is learning to manage our attention. What specific steps do you recommend to help people deal with issues of attention control more effectively?
Cliff Nass, whose work is most often cited as proof that "multi-tasking doesn't work," has an office down the hall from my own, and I discussed the issue with him and his co-author when their study first came out. First, within the limits of their methodology, Nass and Ophir found that when people attend to multiple media their performance on the cognitive tasks associated with each media channel degrades rather than improves. This is true for a large percentage of subjects.
First I think it's important to understand the methodology. The kind of research that Nass and Ophir necessarily have to do is a simplification of the way people attend to media. In a laboratory, it's about remembering strings of letters backwards or recognizing the color of a numeral flashed on a screen. What we don't know a great deal about is what happens when all those streams of media are coordinated and focused on a single subject. When I'm working on a book, I have my database of research up on one screen, the text in front of me, a Twitter conversation about the subject of my writing going on in another window. I might take a few minutes to watch a video from the research database. Can people learn to multitask effectively if all the tasks are centered on the same inquiry?
There is not yet a lot of evidence about what the small percentage of successful media multitaskers are able to do -- is it innate or learned?
But most importantly, I think it's necessary to see focused attention, diffuse, scanning attention, multitasking, distraction as elements of a toolbox of attentional tools that we mostly don't know how to use all that well online. I know that in my own work, losing efficiency in my overall production is sometimes offset by orders of magnitude by the collective intelligence effects of attending to a network while I'm writing. And sometimes it isn't about productivity at all -- it's about seeing connections, systems, big pictures.
The key is what (I've learned) is called "metacognition." Wikipedia has a pretty good page about it. Metacognition is not only about being aware to some degree of where you are directing your attention and why; it's also about knowing when you need to screen out distractions and focus your attention narrowly and when you are better off diffusing your attention or switching between a small set of tasks -- it's about knowing what circumstances call for each mind-tool and how to best apply the mind-tool in those circumstances. It's more complicated to explain than to do.
In trying to find ways to contextualize my own metacognition -- to give me a reason for choosing one form of attention over another on a day to day, hour to hour basis -- I started writing down two or three objectives for my day's work in a very few words and large letters on an index card, which I replace daily at the periphery of my vision, right under my main computer display screen. Every once in a while, my gaze falls upon the paper and I have the opportunity to ask myself whether what I am doing online right now is in line with what I set out to do today -- and whether that matters, and why.
At first, thinking about where and why my attention is directed was cumbersome, but it swiftly became semi-automatic. I won't trot out the neuroscience -- there are plenty of references in my book -- but there's little controversy over the contention that people can train and retrain their brains through directed attentional practice. As Maryann Wolf so eloquently explained in Proust and the Squid, brain retraining through directed attentional practice is what we do when we learn to read.
Howard's Story

I fell into the computer realm from the typewriter dimension in 1981, then plugged my computer into my telephone in 1983 and got sucked into the net. In earlier years, my interest in the powers of the human mind led to Higher Creativity (1984), written with Willis Harman, Talking Tech (1982) and The Cognitive Connection (1986) with Howard Levine, Excursions to the Far Side of the Mind: A Book of Memes (1988), Exploring the World of Lucid Dreaming (1990), with Stephen LaBerge, and They Have A Word For It: A Lighthearted Lexicon of Untranslatable Words and Phrases.(1988).

I ventured further into the territory where minds meet technology through the subject of computers as mind-amplifiers and wrote Tools for Thought: The History and Future of Mind-Amplifiers (1984) [New edition from MIT Press, April 2000]. Next, Virtual Reality (1991) chronicled my odyssey in the world of artificial experience, from simulated battlefields in Hawaii to robotics laboratories in Tokyo, garage inventors in Great Britain, and simulation engineers in the south of France.

In 1985, I became involved in the WELL, a "computer conferencing" system. I started writing about life in my virtual community and ended up with a book about the cultural and political implications of a new communications medium, The Virtual Community(1993 [New edition,MIT Press, 2000]). I am credited with inventing the term "virtual community." I had the privilege of serving as the editor of The Whole Earth review and editor in chief of The Millennium Whole Earth Catalog (1994). Here's my introduction to the Catalog, my riff on Taming Technology and a selection of my own articles and reviews from both publications.In 1994, I was one of the principal architects and the first Executive Editor of HotWired. I quit after launch, because I wanted something more like a jam session than a magazine. In 1996, I founded and, with the help of a crew of 15, launched Electric Minds. Electric Minds was named one of the ten best web sites of 1996 by Time magazineand was acquired by Durand Communications in 1997. Since the late 1990s, I've cat-herded a consultancy for virtual community building.

My 2002 book, Smart Mobs, was acclaimed as a prescient forecast of the always-on era. In 2005, I taught a course at Stanford University on A Literacy of Cooperation, part of a long-term investigation of cooperation and collective action that I have undertaken in partnership with the Institute for the Future. The Cooperation Commons is the site of our ongoing investigation of cooperation and collective action. The TED talk I delivered about "Way New Collaboration" has been viewed more than 265,000 times. I have taught Participatory Media/Collective Action at UC Berkeley's School of Information, Digital Journalism at Stanford and continue to teachVirtualCommunity/Social Media at Stanford University, was a visiting Professor at the Institute of Creative Technologies, De Montfort University in Leicester, UK. In 2008, I was a winner in MacArthur Foundation's Digital Media and Learning competition and used my award to work with a developer to create a free and open source social media classroom. I have aYouTube channel that covers a range of subjects. Most recently, I've been concentrating on learning and teaching 21st Century literacies. I've blogged about this subject for SFGatehave been interviewed, and have presented talks on the subject. I was invited to deliver the 2012 Regents' Lecture at University of California, Berkeley. I also teach online courses through Rheingold U.

You can see my painted shoes, if you'd like.

 

Howard Rheingold / hlr@well.com